Manager Life Insurance

Tom Rood

P.O. Box ***

Mechanicsville, PA *****

443-***-**** ***.****@*****.***

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Corporate Communications Consultant

Strategic Communications - Presentations - Video & Web Scripts

Highly creative, experienced corporate communications writer/strategist

recognized for outstanding work in a variety of industries. Innovative

approach to solving communications challenges, addressing internal and

external audiences. Proven ability to conceive and write persuasive,

educational, motivational, and entertaining material for a broad range of

media.

Expertise

Speechwriting

. Write speeches for executives in industries that include high tech,

healthcare, and electric and natural gas.

. Help speakers improve through performance evaluation and instruction.

Annual Reports / Financial Presentations

. Write Chairman's letter to shareholders and A/R narratives, investor

relations campaigns, and analyst presentations.

Corporate Communications

. Write video scripts, newsletters, Web copy, TV and radio ads, and

miscellaneous internal and external communications.

Professional Experience

ROOD COMMUNICATIONS, Mechanicsville, PA 1996 - present

Principal

. Wrote hundreds of executive speeches, scores of video scripts, and

four books on Y2K and other technology issues.

. Wrote and produced award-winning investor relations campaign.

. Created award-winning annual report and healthcare magazine, as well

as award-winning Web presentations.

ILLINOIS POWER COMPANY / ILLINOVA CORP., Decatur, IL 1991-1996

Executive Writer

. Served as sole speechwriter for Chairman and other senior executives.

. Conceived and wrote award-winning financial community presentations.

SUNGARD RECOVERY SERVICES INC., Wayne, PA 1990 - 1991

Manager, Communications

. Wrote award-winning subscriber magazine, as well as assorted internal

communications and marketing pieces.

PENN MUTUAL LIFE INSURANCE CO., Horsham, PA 1989 - 1990

Communications Specialist

. Wrote subscriber magazine and miscellaneous internal communications.

VALUE LINE INC., New York, NY 1986 - 1989

Securities Analyst

. Developed performance models and wrote investment analysis on

approximately 35 publicly traded companies.

Education

ARIZONA STATE UNIVERSITY, Tempe, AZ 1979-81, 1984-86

. Bachelor of Arts (English) 1981; Master of Arts (English Literature)

1986.

. University of Illinois-Champaign Executive MBA program (left program

and employer-sponsor to start business).

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