Faith E. Goodiel
**** ******** **** . ***** ******, VA 22042 . *************@*****.*** .
Professional Experience:
SimpsonScarborough
Project Manager
. Manages up to 9 key marketing and branding projects at a time
for colleges, universities and higher education affiliates
with a value of approximately $600,000; Our goals are
establishing measures of baseline awareness, gauging a target
audience's pricing sensitivity, studying ways to increase
alumni engagement and giving, program demand or shaping an
institution's image and identity
. Coordinates qualitative research, communications, marketing
analyses and client service to ensure the successful
completion of specific project goals and objectives
. Responsible for start-to-finish project management including
maintaining communication with clients, managing timelines,
drafting moderator guides and survey instruments for
qualitative and quantitative research, managing external data
collection vendors, coordinating focus groups, writing and
presenting reports
. Creates and presents executive summaries
. Monitors and reports daily to clients regarding surveys that
are in the field
. Presents research findings to the Board of Trustees,
Presidents, Vice Presidents and other high level employees
during on campus meetings or webinars
. Responsible for maintaining, analyzing and formatting client's
data files with thousands of confidential records for survey
distribution or focus group recruiting
PBS
Senior Program Associate
2008-2010
. Managed all Program Distributor Service requests and media
inventory creation
. Served as primary point of contact for all distributor station
questions, concerns and technical issues
. Compiled over a hundred monthly programming schedules and
technical specification rundowns for upcoming programs and
distributed to all PBS member stations
. Scheduled Brand Management promotional feeds during the Prime
Time schedule to ensure cross promotion of PBS programming and
marketing of the PBS brand
. Successfully facilitated Program Management in the Digital
Transition
. Served as floor director for live monthly broadcast to all PBS
stations announcing upcoming programs for air
Program Associate
2007-2008
. Screened and evaluated high-profile programs for the National
Program and Syndicated Services prior to air to ensure adherence
to PBS broadcast guidelines; acting as the final editor for the
PBS product
. Worked closely with General Council to adhere to the strict FCC
guidelines
. Assessed programs with sensitive content and instigated a
ratings change where necessary
. Averaged 43.42 hours of screening a week on a consistent basis
. Generated screening reports detailing format, timings, content
and underwriting information to be distributed nationally to PBS
stations
. Operated the teleprompter for the live monthly Teleconference
Administrative Assistant
2006-2007
. Compiled the quarterly projected schedule, created program
offers for the monthly schedule to PBS stations, produced the
weekly primetime grid and posted daily program content alerts
and key changes to program information to PBS stations
. Oversaw all the broadcast tapes and program assignments within
Producer Management
. Responsible for daily administrative tasks for both the Producer
Management and Program Operations staff
. Scheduled and organized departmental meetings
FOX 5 WNYW, Good Day NY
Production Assistant
2005-2006
. Assisted news show producers, directors and other on-set
personnel with numerous and varied tasks
. Collected and screened B-Roll for news segments
. Conducted in the field and MOS interviews for future news
segments
. Prepared and delivered scripts to the on-air talent throughout
the entire live show
. Managed the Greenroom-hospitality representative
. Managed celebrity guest arrivals, escorted them to timed events
and kept them on schedule
Education: George Mason University
. BA in Communications; Concentration in Media Production &
Criticism
. Minor in Psychology
. Wrote, directed, and produced segments for variety show that
aired on Mason Cable Network
Qualifications:
. Proficient in Microsoft Office Suite - Proficient in Final Cut
Pro - Proficient in Adobe Premier & Photoshop - Familiarity with
Avid - Teleprompting - Fundraising - Script-writing -
Storyboarding - Writing, producing, directing shorts - Coaching
youth athletic teams - Highly organized and detail-oriented -
Ability to work in fast-paced and highly demanding environment -
Strong leadership and motivational skills - Quick to establish
rapport with technical and artistic personnel - Extensive
interviewing skills - Exceptionally skilled in maintaining a
strict timeline - Marathon training - Strong determination