Deborah A. Davis
* ****** **. ? New Castle, DE **720 ? 302-***-**** ? **********@*****.***
Communications Professional
Dynamic, results-oriented Communications Professional with an outstanding
background in interpersonal communication and the development of innovative
public relations strategies for various industries. Proven leader with the
ability to increase market positioning and brand recognition by
strategically developing timely messages to reach target audiences.
Expertise in establishing and maintaining key relationships with internal
and external stakeholders engaged in both domestic and international
communications programming. Works efficiently in singular or team
environment. Recognized for managing multiple clients and ensuring that
projects are completed under a time and resource budget. Expertise in new
media platforms and social networking tools to supplement and enhance
traditional public relations and marketing strategies. Outstanding skills
include communication, leadership, survey, research, messaging and
organizational.
Core Competencies
Public Relations ? Marketing ? Social Networking ? Project Management
Market Analysis ? Press Releases ? Media Interviews/Kits ? Digital
Campaigns
Event Planning ? Branding ? Client/Employee Relations ? Strategic Planning
Professional History
Christiana Care Health Systems, Newark, Delaware (2007 to Present)
Unit Clerk
Utilize organizational skills to update and maintain comprehensive in-
patient records in hospital charting system. Develop and implement
innovative programming to promote patient awareness by working closely
with coworkers and management to identify patient needs.
LAC Consultants, New Castle, Delaware (2005 to 2007)
Business Relations Associate
Developed and executed highly successful marketing and promotional
strategies for large business events by researching market positioning
and strategically reaching target audiences. Managed company branding
and message communication by creating and editing newsletters and
press releases for company, clients, and media distribution. Worked
with clients for creative concept development, agenda and presentation
development. Strategically coordinated and managed highly attended
special events and business conferences on-site by insuring that all
client objectives are met in every aspect of planning including on-
line registration, organization of hotel, event venue and vendor
location, branding guidelines, financial and close-out reports.
Applied expertise in technical writing by drafting and submitting
government grants and business proposals that allowed organizations to
expand their business management program.
Hepatitis Association of Delaware, Wilmington, Delaware (2004 to 2006)
Healthcare Associate
Facilitated outstanding relationships with patients by expertly
administering Hepatitis C tests in various U.S. communities with a
strong focus on professionalism and confidentiality. Established key
partnerships with pharmaceutical representatives to obtain and
distribute resources related to Hepatitis C to the community. Develop,
distribute and reconcile surveys while acting as brand ambassador for
HAD, Inc. at events and in the community to increase the company's
image and mission.
Deborah A. Davis
Page 2
JDP, Inc., Philadelphia, Pennsylvania (2001 to 2009)
Public Relations Coordinator
Communicated and collaborated successfully with senior management and
internal and external stakeholders by developing and distributing a
weekly email newsletter reaching more than 3,000 contacts. Developed,
managed and maintained web-based event registration systems. Liaised
between the organization and outside contacts by coordinating press
parties, launch parties, and media interviews, as well as preparing
and distributing comprehensive media kits. Established reputation of
expertise in new media platforms by successfully maintaining and
increasing membership to social networking sites. Entrusted with
representing company image and objectives by co-hosting a bi-weekly
radio show for a well known radio station. Drove and directed the
business objectives of the organization by coordinating national
talent searches and supervising a dynamic group of five to ten staff
assistants and interns.
Key Accomplishments:
. Increased market positioning of key clients including Clear Channel
Entertainment and Radio One, Inc. by writing and distributing press
releases for domestic and international media campaigns.
. Achieved as much as a 60% increase in individual client product
sales by securing lead television, radio and newspaper stories.
Computer/Social Media Skills
Microsoft Office Suite
Various Blogs
Flickr
Viemo
YouTube
Issuu
Lotus Notes
Lotus 1-2-3
Outlook Express
Education
Bachelor's Degree in Communications (May, 2009)
Temple University, Philadelphia, Pennsylvania