Mark Kracht
**********@***.*** - C: 480-***-**** - H: 480-***-****
**** *. ***** ***** - ********, AZ 85249
Operations Executive
General Manager
Dedicated leader with more than 20 years of experience guiding teams in all
aspects of operations. Proven history of crafting and executing strategies
that reduce costs, improve service, drive revenue growth and increase
profitability. Track record of success identifying opportunities,
developing focus and providing tactical business solutions. Keen financial
sense in regards to client and business needs with proven ability to
identify expense saving and revenue generating opportunities. Recognized as
a natural communicator who connects easily with people; talent for
inspiring trust and building relationships. Influential manager with
sincere commitment to people development and demonstrated talent building,
and cultivating cohesive, positively focused sales teams.
Areas of Expertise
Change Management, P&L, Project Management, Strategic Planning, Team
Leadership & Motivation, Distribution, QC & QA,
Inventory Management, Logistics, Vendor Relations, Process Improvement,
Scheduling, Workflow Optimization, Budgeting,
Expense Control, Business Development, Client Relations, Branding & Brand
Positioning, Recruiting, Policy Development
Professional Experience
Thomas & King: Applebee's Neighborhood Bar and Grill- Phoenix, AZ 1993 to
Present
Applebee's franchisee comprised of 89 restaurants with total sales in 2010
of approximately $210M; 5,500+ employees.
Area Director
Challenged to direct 8 restaurant locations in Tucson and the Phoenix area
with 2010 sales of $18.1M+ on a budget of $9.8M. Charged with protecting
the company assets, including budgeting, P/L, HR, training, supply chain,
training/development, sales forecasting, recruiting and guest relations.
Concurrently managing a food budget of approximately $21.8M in a 42-store
region. Represent region on all food-related matters, including costs and
controls, new product roll-outs, training, health department compliance,
supply chain and QC. Serve as face of region on operations calls with
representatives from Marketing, Operations, IT, Purchasing and Training,
departments. Supervise 32 Managers, 8 key employees and 520+ Associates.
- Delivered exceptional results in surpassing profit and sales goals:
. Led company in 6.3% YOY sales increase through Q2 of 2011.
. Beat budgeted sales goal by $395K+ and put $169K+ (42.8%) to the
bottom-line in 2010.
. Exceeded budgeted sales goal by $13K+ and put $97K+ (100%+ flow-
thru) to the profit-line through April of 2011.
- Consistently acknowledged for superior-quality guest service, earning
recognition for fewest complaints companywide.
- Cut food cost variances by ~60% in 2011 through the implementation of
food cost improvements in 2 areas.
- Maintained second lowest Associate turnover rate in the company in
2010 at 84.3%, surpassing the regional goal of 89%. Reduced Manager
turnover rate from 12.50% in 2010 to 6.33% in 2011.
- Key player in the training of 175+ Managers and corporate-level
management; assisted in rewriting the Manager and Associate training
materials.
- Recognized as company role model for True North.
- Mentored and developed 2 Area Directors and numerous General Managers
for promotion opportunities.
Previous Experience
Prior record of achievement as General Manager at Houlihan's in Tucson, AZ.
Education & Training
BA in Business - Michigan State University - East Lansing, MI
Rapport Leadership Training; Certified Serv Safe Food/Alcohol Trainer and
Interact Skills Training