Sales Marketing

Bonnie J. Hobbs

765-***-**** Lynn, IN ***** E-mail: ******.***********@*****.***

PROFESSIONAL SUMMARY:

As a Marketing and Communications Specialist with over 16 years full-time experience, I have

assisted sales and marketing management teams to create product brand designs from

concept to end result for many different product lines. I have extensive research and design

knowledge in catalog development, package design, brochures, letterhead, and all sales

literature. I also have had experience in creating content rich web pages for company websites

and social media sites. I am passionate about learning new and exciting technologies as it

pertains to my field.

KEY SKILLS:

• Mastery of graphic design

principles as applied to creating marketing brands

• Extensive research experience

• Superior presentation and

analytical skills

• Extensive experience in

creating corporation training materials

• Strong communication and

critical thinking skills

• Able to work under deadline

pressure and extra hours if needed on assignments

• Strong focus on continual

learning of new software and technology skills

COMPUTER AND SOFTWARE SKILLS:

• Expert level skills in Adobe

InDesign & Adobe Creative Suite CS5.5

• Expert level skills in

Dreamweaver and Word Press page creation

• Expert level with Adobe

Production Suite for video shooting, editing, and output

• Microsoft PowerPoint

Presentations – Advanced Level

• Microsoft Office including Word,

Excel, and Access

•

Able to perform on both Mac and PC platforms

• A.A.S. in Computer Information

Systems (Ivy Tech), with focus on Database Management

WORK EXPERIENCE:

SaverSystems, Richmond, IN – Marketing Coordinator - Senior Graphic

Designer – 1994 - 2010

Bonnie J. Hobbs Professional Resume Page 1 of 2

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Received work assignments from sales and marketing managers to research, develop and write copy

and create the supporting graphics for all product development.

•

Addressed the communication needs of all participants of the sales and marketing team.

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Reviewed literature for assigned marketing projects including gathering materials of competitive

companies.

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Researched, wrote and developed sketches, mock-ups of supporting graphics, while getting

quotations for cost from printing vendors.

•

Developed direct mail programs, as dictated by the assignment, and monitored rollout of the

campaign while checking for level of return upon conclusion.

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Created draft advertising text and layouts as part of campaign materials to present to marketing

managers and or customers for review and approval.

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Developed and coordinated multimedia packages-letters, brochures, video, point-of-purchase

displays-for particular assignments.

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Responsible for company trade show booth and all exhibit graphics.

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Served as the referral person for any questions, changes, and updates for company’s

communications materials.

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Researched, wrote copy, and tracked all company press releases.

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Overseen all product photography and company video-training dvds.

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Developed, catalogued, and updated all training manuals for employees and customers.

BH Marketing Strategies, Lynn, IN – Marketing Communications Specialist –

Presently Employed

•

Work with a wide range of clients to develop and generate valuable content to improve their

marketing and sales efforts - review client’s current marketing strategies and then make appropriate

recommendations according to their needs and budget.

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Consult clients on how to develop, implement, and maintain all marketing strategies including, but

not limited to: social media, website, and print media.

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Provide product photography services to insure a professional company appearance.

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Develop marketing and training videos with help and instruction of company’s managers.

Randolph County Schools, Lynn, Modoc, Union City, IN – Indiana Licensed

Substitute Teacher – Presently Employed

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Bonnie J. Hobbs

765-***-**** Lynn, IN 47355 E-mail: ******.***********@*****.***

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Complete the lesson plans for the primary teacher

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Maintain discipline and order in the classroom

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Communicate with a diverse group of children

EDUCATION:

A.A.S. Computer Information Systems, Ivy Tech Community College,

Richmond, IN

• Dat

abase and Network Administration Concentration

• GPA

3.0

• Ivy

Tech Alumni Member/Volunteer

Communications Major, Indiana University East, Richmond, IN

• Tele

communications Concentration

• WC

TV Volunteer and graduate of “Videography Boot Camp”

VOLUNTEER EXPERIENCE:

Volunteer Fitness Room Associate, Randolph County YMCA, Winchester, IN

I now have been volunteering off and on with the Randolph County YMCA for over 5 years.

My duties there are to maintain the fitness room and assist any new or existing members

with the use of the exercise equipment. I spend a lot of time communicating and

socializing with a wide group of diverse people.

Volunteer Assistant Video Editor, Shooter, WCTV (Whitewater Community

Television), Richmond, IN

I have helped WCTV studio on a weekly basis with “P-I Live” and also some remote shoots.

I have edited public service announcements and special events as needed. This has been

a great learning tool for me.

Bonnie J. Hobbs Professional Resume Page 1 of 2

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