LUIS ALFONSO MENESES
Northridge, CA, 91325
Cell - 201-***-****
E-mail - **********@*****.***
Senior Sales Representative
B2B / Client Relations / Product Launches / Field Sales / Market Expansion / New Markets / B2C Competitive
Analysis / Turnarounds / Consultative Sales / Territory Development
As a successful sales professional in the pharmaceuticals sector, I have developed a consultative approach that has
consistently increased both market share and sales. Whether working independently or leading a team, I am adept at
building client rapport and selling an array of products for Merck and Novartis, as well as smaller competitors. My key skills
include:
Communicating effectively with target audiences to assure lucrative, ongoing relationships.
o
Succeeding in multiple cultural, regional and economic climates.
o
Developing top-performing teams.
o
Expanding market share in under-developed or neglected territories.
o
Identifying new markets and expanding market share in under-developed or neglected territories.
o
I have a BS in Political Science from Rutgers University, am bilingual and have completed Tom Hopkins and Tony
Robbins sales training programs. My awards include Greatest Increase of the Year with Takeda and District of the Year
with each company. Colleagues would describe me as an outgoing, empathetic person. I’m passionate about selling and
possess an acute cultural awareness, an impeccable work ethic and strong leadership skills.
SELECTED ACCOMPLISHMENTS
Turned around under-performing territory. Assigned Sepracor territory with recent inactivity and a ranking near the
bottom nationwide. Analyzed target market, strengthening relationships and credibility with existing and new clients.
Achieved 100% of sales goals for two products and climbed to 2nd in regional sales ranking in one year.
Re-educated target audience to expand sales of existing product line. Merck had received FDA approval for use of
asthma medication to combat seasonal allergies in children. Leveraged efficacy and safety data to generate confidence in
physicians, while delineating new dosing guidelines. Realized 105% of sales goals in first year.
Enhanced marketing strategy to reach closed market. Novartis needed to gain market share in NY’s Chinatown territory.
Organized group strategy sessions, deciding to target key physicians in social settings. Developed client base via
networking, meeting sales goals and achieving District of the Year for two consecutive years.
Used 3rd party approach to sell controversial vaccine. Merck had encountered a difficult reception to HPV vaccine due
to pediatricians’ reluctance to discuss a highly-sensitive subject with parents. Developed authority figures to act as
advocates, focusing on efficacy instead disease cause. Exceeded sales goals by 165% for year.
CAREER HISTORY
Specialty Sales Representative. Quintiles Transnational Corp., 1/2011 to 7/2011 (Lay-off). A $3B pharmaceuticals multi-
functional company. Fixed duration contract representative. Responsible for increasing market share for a new class of anti-
depression medication. Improved territory ranking from 128th to 54th in nation, 1QT-2011.
Displaced – 5/2010 – 1/2011
Senior Sales Representative. Sepracor Pharmaceuticals, Inc., 7/2008 to 5/2010 (Lay-off). A $3B pharmaceuticals
manufacturer. Grew market for sleep and seasonal allergy products. Exceeded sales goals by 103% for sleep product and
194% for allergy medication. Built territory ranking 2 nd out of 135 Managed budget of $30K.
Senior Vaccine Specialist. Merck & Co., Inc., 9/2006 to 7/2008 (Lay-off). A $28B pharmaceuticals company. Grew market
share for pediatric vaccines and allergy medications. Educated physicians on necessity of vaccine and patient counseling
methods. Exceeded sales goals by 165%, maximizing earning potential. Managed budget of $90K
Sales Consultant. Novartis Pharmaceuticals, Inc., 6/2004 to 9/2006. A $44B pharmaceuticals manufacturer. Forged
relationships with physicians and pharmacies. Led team, strategizing to develop specialized territory marketing efforts.
Consistently exceeded sales goals. Managed budget of $90K and five employees.
Sales Representative. UCB Pharmaceuticals, Inc., 9/2003 to 6/2004 (Lay-off). A $4B global biopharma company.
Increased market share for four products in a highly-competitive territory. Identified new targets, establishing relationships
and building rapport to achieve 102% of sales objectives. Managed a budget of $6K.
Earlier: Diabetes Specialist Representative, Takeda Pharmaceuticals, Inc. Territory Sales Manager, Bertek
Pharmaceuticals, Inc. 1st Lieutenant, United States Air Force.
Additional Activities: I fundraise for St. Baldrick’s Foundation and volunteer for other outreach programs. I also enjoy
outdoor activities such as biking, hiking, kayaking and surfing.