Sherwayne A. Mahoney
**** ****** ****** *****, *** York 10467 - USA
1-718-***-****/ 1-646-***-****
*********.*******@*****.***
Education
. Luxury Fashion Design Studies, Fashion Institute of Technology,
New York, NY
. Fashion Design Studies, Parsons School of Design, New York, NY
. Graduated with a focus in English and Fashion Illustration,
John F. Kennedy High School,
Bronx, NY
Achievements
. Honors Student, John F. Kennedy High School,
. Honored by the Museum of Art, New York
. Featured in Timeout Magazine 2008 for best retail environment
merchandising techniques
Objective: Seeking the position of Merchandising Management where my
proficiencies in visual merchandising, product development and a
understanding of sales and customer preservation, will be fully utilized to
meet the company's objectives
Professional Experience & Employment History
Visual Merchandising Manager, October 07 - March 08
Jack Rabbit Inc., New York, NY
Responsibilities included (but are not limited to):
- Built and cultivate strong relationships with company management and
store staff to drive business initiatives and communicate regularly
regarding store information with regards to visual merchandise strategies
through-out company retail stores
- Arranged seasonal corporate meetings with head management and communicate
with concerns to merchandise sales and seasonal in-store designs and
layouts
- Responsible for all development of merchandising plans store openings,
renovations and seasonal modifications to the retail environments.
- Seek merchandise & merchandising feedback from customers
- Managed inventory through stock replenishment
- Managed and develop Visual Merchandisers including providing effective
performance management.
- Maintained fixtures and physical elements of shop appearance
- Maintained visual standards, including signage and informational
materials
- Implemented and coached store staff and managers to apply merchandise
statements per directives for exterior display windows and interior
environments which reflect the Jack Rabbit image.
- Combine the above with selling product to consumers in order to
achieve/exceed the store's sales plan
Creative Director, June 2003 - August 2007
Things II Come Luxury Corp. / New York, NY
Responsibilities included (but are not limited to):
(Marketing) *
- Managed the day-to-day business operations, including the design of four
lines, the design and execution of company merchandise from concept -
production - to final sale
- Masterfully, developed presentation creations, and worked cross-
functionally with other firms on proposal information gathering.
- Developed brochure designs and developed and maintained company image
through upscale merchandise packaging, and strategic brand management
- Creatively designed/developed company advertisements for newspaper /
internet / magazine media
- Fabric / Color seasonal forecast bases on market data, and industry and
market trends
- Planned/ Executed new product launch events, and corporate marketing
campaigns
(Business Development)
- Developed strong partnerships and business relationships with suppliers
and merchandise buyers
- Travel extensively, internationally and nationally when needed
(Financials)
- Managed company Financials, including P & L, while managing financial
distribution to all
- functioning areas of business
- Created and maintained product information line sheets for all
merchandise / products
(Management)
- Guided and worked with sales team to guarantee customer satisfaction and
account retention
- Managed /Supervised and trained contractors and interns
Merchandising / Visual Merchandising Internship, January 07 - May 07
Escada USA / New York, NY
Responsibilities included (but are not limited to):
(In office)
- Attended morning meetings and trainings with the Merchandising & Sales
Director
- Attended conference calls with the Merchandising & Sales Director
- Drafted billing files and consulted with key department heads in
accounting to update computer files on visual merchandising freelancers
and non freelancers
- Prepared showroom and provided help for market /corporate function, which
included the visual arrangement of new season garments and accessories
within the ESCADA showroom
- Developed business relationships with key personnel in shipping and
delivery companies
- Answered phones, received packages, ordered office supplies and performed
administrative tasks when needed
(In store)
- Trained with the Visual Merchandising Director in garment care, product
knowledge and merchandising techniques for all the New York ESCADA retail
locations, which included the visual floor set-ups of new lines from
mannequins to floor moves
- Travel to all 3 New York stores to set up and participate in VM training.
- Re-merchandised sale items throughout the Escada stores according to
their groups and collections and performed floor moves to increase
customer awareness of new and sale merchandise
- Participated in the Fifth Avenue ESCADA NYC trunk show
- Prepared mannequins and props for window displays of new season
collection
Visual Merchandiser / Customer Relations, March 2008 - August 2008
The Victorinox Swiss Army Group (Luxury Apparel), New York, NY
Responsibilities included (but are not limited to):
- Updated merchandise sale prices and restocked merchandise when needed
- Planned and prepare mannequins and props for window displays
- Preformed floor moves of merchandise
- Maintained visual upkeep of store merchandise
- Worked with sales team in providing merchandise information to clients
- Answered phones and provided customer service
- Assisted clients with interior design and fabric information
- Provided customer engagement and satisfaction upon purchase of
merchandise
- Provided cashiering services when needed
Assistant Merchandiser, November 2010 - May 2011 - (freelance)
Eileen Fisher Inc., New York, NY
Responsibilities included (but are not limited to):
- Assisted merchandising director in special projects, meetings and high
level company presentations.
- Analyzed and update sell-thru data using Excel.
- Accessed company merchandising data bases to input/update, sales
percentages and other information.
- Assisted in the management of company samples (both inflow and outflow)
- Track and monitor inter-departmental movement of production samples
- Managed the up-keep of gallery samples and presentation looks on sells
floor
- Assisted in the selection and styling of up-coming seasons new
merchandise and create top looks
for sales/market and accounts/presentations
- Presented assortment to design teams, sales teams for sample viewing and
updates
- Managed and assist in special accounts projects that include the set-up
of detailed presentation boards and the key-in of design specs using In-
Design
- Managed and worked cross functionally with advertising in photography
sessions
- Liaise with all functional areas to execute seasonal assortments from
concept to creation.
Participate in market account appointments
Assistant Merchandiser, June 2010 - (freelance)
Gap Inc. (CHINA), New York, NY
Responsibilities include (but are not limited to):
- Worked with Two merchandising managers in various departments on
detailed projects
- Created and filed china buy book, of new seasons buys and collections
analytically
- Assisted merchandising manager, sharp creative thinking, and seasonal
pre-buy board set-up
- Completed projects efficiently and before time given and ran errands
as needed
Merchandising Assistant, January 2010 - April 2010 - (freelance)
Tommy Hilfiger USA, Corporation. New York, NY
Responsibilities include (but are not limited to):
- Built and cultivated strong relationships with company management and
merchandise team
- Arranged and filed CAD Assortment Delivery Books by groups and type
- Analyzed Assortment Sheets by merchandise group, quantity and doors,
with an emphasis on delivery and styles
- Worked with a verity of merchandising managers in various departments
on detailed projects
- Arranged door sales charts for department managers weekly review
- Prepared showroom group and department meetings which included the
visual arrangement
of current seasons garment and accessory buys
- Created and maintained garment seasonal library with a focus on
category and delivery
- Attend morning meetings to plan and execute daily task with Men's
merchandising director
- Received and manage buys and no-buys while updating on-order sheets.
- Worked alongside Production Manager to receive and filed shipped
samples sent from
International suppliers by season, delivery and category
- Arrange presentation boards for EVP meetings
Qualifications, Skills & Key Characteristics
4 years of merchandising assistance experience
> More than 9 years Visual Merchandising experience
12 years superior retail and client/customer service experience
Creative and sharp analytically thinking when approaching special
projects
Proficient in garment construction, draping, garment measurements and
specs
Diverse fabric knowledge and color theory
Proficient visual design and collection arrangements and accessory
placement
A strong understanding of the retail industry and the ability to seek
and forecast trends
Excellent Business and Team Management skills, along with Strong
initiative, ownership and
accountability for business.
Ability to interact with multiple departments and interact with
employees at all levels
Proficient in Microsoft office programs: Word, Excel, Access, Power
point, In Design, &
Publisher
Highly organized, can work outside of normal business hours and take on
special projects
Excellent verbal and written skills.
Ability to react quickly with a strong sense of urgency to meet company
deadlines
Excellent attention to detail, follow-up and organizational skills,
creative thinking and analytical skills