Raquel Espinoza Freese
******.*************@*****.***
Career Profile
Master's of Arts in Publication Design graduate May 2009 with five years
of experience in advertising, communication strategies, publication of
print and broadcast media.
Design and marketing skills
. Supervised marketing materials concerning design, writing and production
by directing
the group of creative designers and management team in charge.
. Launched and monitored marketing material for the media by building
connections and
expanding networks in radio, television and print media.
. Directed the coordination of different parts of the organization, such as
the Account
Management, Creative, Media and Planning Departments.
. Coordinated events promoting global business development through
corporate meetings
with McCormick Company Inc.; Philips Foods Inc.; and the World
Trade Center Institute.
. Created marketing collateral for school projects and for American Red
Cross after graduation.
. Reviewed and approved the creative designer's work for major marketing
accounts
in multiple states in Bolivia.
. Coordinated advertising campaigns and promotions for major
multinational accounts such
as ENTEL Telecommunications S.A., Nestle S.A., Vita S.R.L., and AES
Communications Co.
. Developed communication and selling strategies with bi-cultural focus
from American brands
to Latin American audiences with fluency in Spanish and Portuguese.
. Recognized for abilities in training, managing and motivating staff
demonstrating initiative
and responsibility.
Marketing and Advertising Experience
Volunteer
American Red Cross Marketing Department Volunteer 2010-2011 New York, USA
Graduate Assistant
University of Baltimore 2007-2009
Baltimore, Maryland USA
Communications Manager
Agricultural Government Ministry 2005 Bolivia
Marketing Manager
Open mind 2003 - 2004 Bolivia
Account Executive
McCann Erickson Bolivia 2000 - 2002 Bolivia
Assistant to the Account Executive for Marketing
McCann Erickson Bolivia 1998 - 1999 Bolivia
Education
. Master of Arts in Publication Design, 2009
University of Baltimore, Baltimore Maryland
. Labour Relationships Postgraduate Degree, December 2005
Universidad Cat lica Boliviana, Bolivia
. Bachelor in Social Sciences - Communications, December 2003
Universidad Cat lica Boliviana "San Pablo", Bolivia
Languages
Native Spanish
Portuguese
Software
PC and MAC platforms. Microsoft Office. In Design, Photoshop, basic
Illustrator and
basic HTML/CSS