Lauren Murphy
603-***-**** ******.********@*****.***
Education:
Northeastern University
Boston, Massachusetts
Bachelor of Arts Degree
May 2011
Major: Communication Studies
Concentration: Media Studies
Relevant coursework: Advertising & Promotional Culture,
Advertising Principles & Practices, Public Relations Principles,
Organizational Communication, Methods & Research in Communication,
Theories of Media & Culture, Media & Identity
Honors: Fall 2010 Dean's List, Spring 2011 Dean's List
Activities: Kappa Delta Sorority, Vice President Public
Relations
Charles University
Prague, Czech Republic
Czech and Central European Studies
January 2009-May
2009
Experience:
Constant Contact, Inc.
Waltham, Massachusetts
Marketing Assistant
January 2010-July 2010
Assisted in the composition of monthly e-newsletter, analyzed/reported
subsequent engagement results
Updated and maintained weekly media coverage summaries and distributed them
to company executives
Updated company social media networks on a daily basis
Created weekly customer and business partner press releases
Researched and organized keynote speaking opportunities for company
executives
KNF&T Staffing Resources
Boston,
Massachusetts
Marketing Assistant
September 2009-January 2010
6. Edited and posted job descriptions on job board sites as well as
company website on a daily basis
7. Researched various marketing vehicles to increase company visibility,
presented recommendations to company presidents
McNeil, Gray & Rice Strategic Communications
Boston, Massachusetts
PR Assistant/New Business Coordinator
July 2008-
December 2008
Managed Cintec client account, maintained daily contact with relevant
media, assisted in developing and pitching press announcements and new
product releases, submitted full reporting on account activities
Brought in new business, pitched and helped conduct educational online
seminars to company executives in the industrial manufacturing fields
Secured a new client through new business initiatives
Created and compiled monthly Return On Investment (ROI) studies and client
portfolios
Created and distributed media kits to all clients
Special Skills:
Proficient in Microsoft Word, Excel, PowerPoint, Outlook, Mac OX S, and
administrative duties
Knowledgeable in Photoshop, Final Cut Pro, Cision, RightNow, Quickbase,
search engine optimization (SEO), social & media networking, and in-depth
Internet research
Community Service:
Boston Living Center, Girl Scouts of the USA, Rosie's Place