Director Sales

Saatchi X

Creative Director **/****-Present

Oversee all creative for 16 (crazy, I know) Proctor & Gamble brands that include Tide, Bounty, Mr. Clean,

Febreze and Swiffer. I’m also CD over several other brands outside P&G including TracFone, StraightTalk, Net

10 and Telcel. Manage all facets of work within the dynamic Shopper Marketing discipline including: In-store,

digital, package design, broadcast and sales materials. In the time I’ve been here, my group received the

client’s highest rating ever given our agency. Our work has been credited with a double-digit jump in sales &

we’ve been winning a slew of awards.

Kevin Murphy Creative Mexico

Creative Director 8/2008-10/2010

After 5 very good years at Saatchi LA, I had an opportunity to move to Cabo San Lucas, Mexico to work

on advertising, marketing and design for the booming resort hotel/restaurant/bar industry. My experience

helped several businesses establish strong brand identities and I became a cantina owner as well.

Saatchi LA

VP/Creative Director 3/2003-6/2008

CD over a $250 million division of the Toyota business. This is one of the largest accounts, at one of the most

a warded agencies in the world. Managed a group of writers and art directors with a large role in the

management of the group television production department. I completely changed the department to

a group producing award winning work that everyone at the agency was proud of. Heavy client contact.

Young & Rubicam

SVP/Creative Director 4/98-6/2002

Co-Managed the $130 million Lincoln Mercury dealer business. This is a tough piece of business, working with

strong-willed automotive dealer groups around the country. Fortunately, we had great success with the

launch of the Navigator. While there, I supervised a group of 20 writers and art directors in three cities. And I

raised the level of work to award winning status. Presentation to the highest levels of management.

Citigate

Senior Art Director 11/97-4/98

Brought in to freshen the creative department of the San Francisco branch of this international financial and

business-to-business agency. My TV background helped in an area where they had little expertise. Quick

immersion in financial sector advertising. Heavy design work.

TBWA Chiat-Day

Senior Art Director 10/95-10/97

Managed all creative for the Dallas office while still staying closely aligned with the mothership in Venice.

Recognized for my TV work for the highly popular Nissan “Enjoy the Ride” campaign as well as print work for

the iconic Absolut vodka campaign.

Mueller Baisden

Creative Director 4/93-10/95

In my second job in advertising, I was a creative director. I took over after the previous creative director of 6

years left. My time there was the most profitable in Mueller’s 11-year history. Because of our extensive work

with GNC, I had the opportunity to manage a big variety of health, lifestyle and fitness accounts as well as

real estate development and tourism.

Saatchi & Saatchi Pacific

Art Director 8/90-4/93

My first year in my first job as art director, I sold four national commercials. Something no one had ever done

before. Other work helped win two new pieces of business. My print work for the redesigned Camry helped

make the launch a big success.

Client list (partial): Toyota, Absolut vodka, Mattel, Sony, Gillette, Tide, Febreze, Swiffer, Iams dog & cat,

Pampers, Luvs, Pringles, Bounty, Mr. Clean, Walmart, Jaguar, Pioneer electronics, Nissan, Infiniti, Samsonite,

Yamaha motorcycles & snowmobiles, GNC, US Open, Piper Jaffery, Montgomery Securities, Conroy’s Flowers,

Wendy’s, Straight Talk, Net 10, Telcel, Tracfone, Otterbox, Lifeproof, Crayola, Smuckers.

Awards: Effies (including 2 this year and 3 last year), Addys, Tellys, Creativity Best, a couple of Adweek Spot

of the Week, Design of the Times, Popais, OMAs and Mobius’. Oh yeah, Best Bartender Simi Valley.

To see my work, please go to: kevinmurphycreative.com

To contact me, please go to: **************@*****.***

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