Marketing Design

MARKETING GRAPHIC DESIGN ADVERTISING

Amy C. Michels

***** ********* **.

Grandview, MO 64030 EXPERIENCE

417-***-**** 03.12 – 08.13

*********@*****.*** Marketing Coordinator / Graphic Designer

CCR Roofing Services LLC

Designed material such as retention and acquisition e-mails,

OBJECTIVE flyers, bid books, and brochures. Developed and managed all

To find a position that will challenge my skills as a motivated

social media boards, such as Facebook, Twitter, LinkedIn

marketing professional, promote advancement, further the

and Blogging. Utilized Constant Contact email marketing

growth of my career and involve graphic design.

campaigns to connect with clients/prospective clients.

Updated website using Adobe Dreamweaver. Used a

PROFILE database called Xactimate to enter insurance estimates for

More than seven years full-time, marketing & graphic design. damaged commercial roofs.

STRENGTHS 03.07 – 03.12

Marketing Coordinator / Graphic Designer

Create marketing campaign concepts, project planning,

Springfield, Missouri Convention & Visitors Bureau

detail-oriented multi-tasker able to balance competing priorities,

tight deadlines and communicate well with clients. Skilled at Worked on a team of six in the marketing team to develop

seeing the big picture and identifying steps to facilitate cost - market strategy, create branding, print and media production

efficiency. Personal drive to expand my creative leadership to enhance visitors to plan their vacations in Springfield.

experience and knowledge of design. Responsibilities included job quotes, initial concepts,

managing final design, creative direction and production

supervision of newsletters, mailers, brochures, visitors guide,

PROGRAM KNOWLEDGE

group travel guide, envelopes and tote bags. Responsible for

EXPERT Adobe Acrobat, Illustrator, InDesign, Photoshop

all graphic design and creative development of publications,

Quark, Microsoft Word, Excel, Outlook, PowerPoint

maintained photography library and internal information

distribution and provided support to the marketing department

NOVICE Adobe Bridge and Dreamweaver, HTML, Flash

to build awareness of Springfield and the tourism -related

sector. Collected artwork, listings and proofs from advertisers.

EDUCATION Worked with printers and agencies to assure publications and

1996 – 2001 materials run smoothly. Photographed events and tourism-

University of Central Missouri related venues. Developed and maintained library of photos,

Bachelor of Science in Tourism floor plans, logos, maps, etc.

Minor: Spanish

Highlights include collaborating with the Missouri Division of

Tourism, Bass Pro Shops Outdoor World Headquarters,

Fantastic Caverns and the Springfield Cardinals for our co -op

campaigns each year.

Clients include a variety of Springfield & Branson restaurants,

hotels, attractions and shops.

03.05 – 02.07

Communications Specialist

American Red Cross Blood Services

Designed and distributed zone and regional newsletter.

Designed billboards using Adobe Photoshop. Promoted

monthly campaigns/promotions. Worked with media (TV,

radio, newspaper) within the SW MO and NW AR area to

promote the American Red Cross Blood Services and its

blood drives. Generated public service announcements and

press releases to media.

06.02 – 08.04

Technology Leadership Project Assistant

SuccessLink

Involved with event and conference coordinating (everything

from corresponding with the hotel on banquet rooms, catering

and breakout sessions to being at the conference and

coordinating the registration of conference attendees).

Organized technology programs for superintendents,

principals and technology coordinators within schools.

Managed online registrations for conferences. Assisted with

office support.

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