Sales Manager

Xin Gu

*** ******* **. *** **, Brooklyn, NY ***** 212-***-**** ******@***.***

WORK EXPERIENCE

Jacob Krueger Studio, New York, NY 2/12 to Present

Business Strategy Manager

Develop and execute business plans that have resulted in a 30% increase in profit margin through the

doubling of company revenue while decreasing expenses

Analyze and model data extensively to assess customer average life, buying cycle & behavior and customer

segmentation

Synthesize quantitative and qualitative analyses to make strategic recommendations for customer optimization

Liaise with finance, sales and marketing departments to deploy initiatives designed to drive revenue and

maximize customer spending

Research, identify and negotiate with third-party businesses to form partnerships and create new revenue

channels

Conduct competitive analysis to price products, live events and digital product initiatives

Advise leadership team of competitive landscape while actively generating new product ideas targeting growth

areas

Present to investors about company initiatives, performance and strategic execution plans

Create compensation structure to incentivize sales staff while maximizing their potential

Hire, train and manage junior staff and contractors to meet the needs of classes, workshops and events

Chiman Capital, New York, NY 6/10 to 10/11

Business Strategy Consultant

Conducted market research and customized product deliverables to create strategic plan on approaching US

institutional investors for international asset management firm

Cultivated relationships in institutional channels to find and match appropriate investors

Provided market feedback and aided money manager with sales pitch formulation

Prospected competitive superstars in asset management for strategy implementation and potential partnership

Negotiated contracts with a two-billion-dollar asset management firm and a start-up money manager

MTR Securities LLC, New York, NY 9/09 to 2/10

Assistant Vice President, International Bond Sales

Sold bonds internationally including: Emerging Markets, High Yield, Investment Grade, MBS/ABS, Converts,

Special Situation Equities, Preferred Stocks

Developed client relationships with US, European and Asian asset managers

Created marketing scripts, product white papers and brochures

Authored and communicated daily market commentary internally and to clients

UBS Securities LLC, New York, NY 3/02 to 11/07

Associate, Education Loan Group

Negotiated, structured and executed deals generating over $30 million in revenue with recurring revenues of

$10 million annually

Conducted competitive analyses and tracked market developments to generate sales

Advised executive teams of client companies with business plans and financing strategies. Provided written

opinions to boards of directors.

Performed cash flow forecasts, spread/breakeven analyses, ROI analyses, sensitivity tests, data

stratifications, default risk assessments, valuations, optimizations and other financial modeling as needed

Managed and liaised with external partners: rating agencies, insurers, lawyers, financial advisors

Negotiated terms of deals on behalf of bond issuers with the credit community; reviewed indentures, offering

memoranda and other related documents to ensure accuracy

Assisted M&A team with company sales transactions; advised on corporate merger planning

Liaised among visual arts department, senior executives and external suppliers in formulating and presenting

sales and road-show presentations

Prepared and maintained business unit marketing collateral

References Furnished Upon Request

Analyst, Education Loan Group

Structured the first floating rate note deal and the first warehouse financing deal executed by the unit;

structured the first deal ever to be sold internationally utilizing a master trust structure in student loan

securitization market

Interpreted analog and digital data sets from loan servicers; stratified and packaged data for cash flow model

input, legal documentation and investor presentations

Processed deals to meet corporate requirements of capital commitment, wiring procedures and inter-

departmental dissemination

Updated and maintained industry databases; routinely conducted competitive data comparisons for sales

pitches and answers to RFP’s

EDUCATION

Bachelor of Science of Business Administration, Concentrating in International Business and Finance

Northeastern University, Boston, MA

Graduated in 2001, Summa Cum Laude

Member of Phi Kappa Phi Honor Society

Amelia Peabody Scholarship

SKILLS

Fluent in written and spoken English and Chinese (Mandarin & Shanghaiese)

Proficient in MS-Office Suite

Adept at Windows and Mac OS

INTERESTS

Drawing, sculpting, painting, writing, film, neuro-linguistic programming

References Furnished Upon Request

Contact this candidate