Sales Manager

Daniel K. Clawson

**** ********* ***** *** ***, Maryland 21014

410-***-**** Home / 410-***-**** Mobile Email: ***@*********.***

Employment History

E&G Classics, Inc – Savage, MD National Sales Manager June 2008 Present

• Responsible for account management & sales volume of the Top 15 E&G National Accounts which accounts for 85% of

all annual E&G revenue. This includes traditional brick/mortar customers, online retailers, & our distributor network.

• Manage direct reports of 4 inside sales staff & 2 outside sales people. Also manage a sales support staff of 8 people

including the customer service, prototype staff, and the technical assistance area.

• Facilitate all new product designs based on current market trends & customer feedback. The process includes

coordination of all promotional material, informational spec sheets, digital photos, press releases, email marketing,

finalized instruction sheets, and product pricing strategies involved with the launch of each new product.

• Responsible for the design, coordination, execution of all trade show booths and the national dealer meeting.

• Tasked with the creation & coordination of all in house digital media & marketing collateral for email, press releases,

and updates to the E&G website. Also responsible for the creation, contents, & production of our semi annual color 50

page E&G retail catalog.

• Proficient in Adobe Photoshop CS3, Quark 7, MS Word, Excel, PowerPoint, FrontPage, Outlook, & Corel.

• Created & maintain a 45 page/1200 sku E&G Product Price & Fitment spreadsheet for our customers. The matrix has

improved product knowledge and has reduced the incorrect part orders by over 20% for the inside sales team. This

document also can be used as complete database to load E&G products for new online commerce customers.

• Implemented a new receivable policy that reduced monthly overtime expenses to near zero in the production facility

while improving order fulfillment times on open orders from weeks to as little as 24 hours.

• Instituted a Minimum Advertised Price (MAP) program for companies now selling our products at retail to stabilize retail

pricing, ensure dealer profitability, and protect the brand integrity of the E&G Classics line of products.

• Designed & implemented a new E&G Sales/Return policy that streamlined the process while improving the customer

satisfaction index at all customer levels. The new strategy reduced the internal costs associated with all product returns.

Ritz Audio Visual – Elkridge, MD Director of Sales & Marketing October 1996 – June 2008

• Selling responsibilities included items such as multimedia projectors, flat panel displays & portable sound systems.

• Writing and delivering complex RFQ proposals for “consultative” type items. These would include custom designed

classrooms, boardrooms, and training facilities of all sizes determined by the customer’s technical specifications for the

project. This process included initial site inspection, written proposals, and training after installation of the job.

• Designed & maintained the Ritz AV website as well as all catalogs, flyers, GSA Contract info, & email marketing.

• Responsible for the K 12 Education business segment by leading our education interactive student response remote

system hardware & software sales. This in turn increased our A/V presence and sales with category of customer.

Panasonic Electronics – Glen Burnie, MD Regional Account Manager February 1993 October 1996

• Responsible for the planning, forecasting, and execution of all regional sales strategies for Panasonic national accounts

and distributors located in the Mid Atlantic Region. Utilized retail purchasing skills to forecast, enhance product delivery

flow, and maximize sales within the structure of my customer base.

May Department Stores – St. Louis, MO August 1984 January 1993

Retail Buying and Management Positions in divisions within May Dept. Stores

May Company Ohio Division Cleveland, Ohio Senior Buyer Consumer Electronics Annual Volume $16M 16 Store responsibility

Foley’s Department Store Houston, Texas Senior Buyer – TV/ Video Products Annual Volume $33M 65 Store Responsibility

O’Neil’s Department Store Akron, Ohio Senior Buyer – Consumer Electronics Annual Volume $ 7.5M 8 Store Responsibility

May Department Stores Executive Training Program Assistant Buyer, Branch Dept. Manager, Sr. Assistant Buyer, Assistant Store

Manager Men’s Furnishing, Sportswear, Men’s Suits, Active wear, & Men’s Outerwear experience

Education Walsh University – North Canton, Ohio 1985

• Bachelor of Arts –Business Major Graduated Magna cum laude

Contact this candidate