Clare Mary Archer
Kensico Court, Montebello NY **901
********@*****.*** - mobile: 914-***-****
PROFESSIONAL SUMMARY
A senior sales manager with a diverse background in client/vendor relationship management, rep management and closing
sales. Proactively resolves obstacles and issues. Skill sets include exceeding sales targets, team management and hunter
mentality. Successfully drives growth in company sales and ROI through research and understanding of market needs and
trends, closing deals, identifying new markets while prioritizing the customer’s needs. A passionate advocate of quality
customer service, and secures new and future business relationships. Creates imaginative products to fill market voids and
customer needs. By using strategic planning skills carefully positions products for buyer and vendor, and examines pricing
and marketing strategies to improve margins. Strong presentation and writing skills. Extensive overseas travel experience to
Asia, UK Australia and Europe as both buyer and vendor, and domestic travel to customers and trade shows.
SKILLS
•
• •
Natural Leader and company advocate Strategic thinker
• •
Sales closer, strategist and listener Creative copy-writer
• •
Accomplished manager Trend spotter
• •
Effective sourcing/buyer/negotiator Positive Can Do Attitude!
WORK HISTORY
03/2002 – 05/2013
Sales and Marketing Director – Streamline Inc Congers NY 10920
A small family owned gift wholesaler.
• Directed and coordinated marketing activities and policies to promote company products. Increased company
revenue 5 fold while diversifying customers. Initiated and formed relationships with quality overseas customers
bringing in new revenue.
• Developed appropriate pricing strategies while balancing firm objectives with customer satisfaction.
• Applied sales forecasting techniques and strategic planning to verify sales and profitability of products.
• Analyzed business developments and monitored market trends, advising and acquiring new products as required.
• Directed the hiring, training and performance evaluations for marketing and sales staff and supervised activities.
Hired outside sales representation and liaised with individuals and principals.
• Created high-quality marketing strategy documentation, including product marketing briefs, FAQs and “cheat sheet”
documents for internal use and outside sales reps.
• Traveled nationally and internationally to meet and negotiate with vendors and customers.
• Directed product development using in-depth knowledge of vendor and customer landscape and industry insight.
• Developed and implemented campaigns for email, direct mail and targeted sales presentations.
• Created copy for packaging and catalog, and directed art department products.
• Sourced, created and sampled products from new and existing overseas factories, negotiated terms and pricing.
• Initiated and worked with buyers from The Container Store, Urban Outfitters, Nordstrom and many others.
• Worked with 100 sales reps nationally, working with individuals and principals.
Vice President (Sales) - CTI Trade Show Personnel – 331 Madison Ave, NYC, NY 10017 - 1995 to 2000
The trade show and convention division of a diverse temporary staffing company.
• Developed pricing strategies while balancing firm objectives with customer satisfaction maximization.
• Initiated research and pitched to trade show organizers.
• Interviewed, graded and hired personnel appropriate for customer requirements and needs.
• Placed and managed up to 70 temporary personnel on site.
Senior Sales Executive CDA Spectrum/Thomson Financial - 90 West Street NYC NY 1992-1994
Financial Ownership Database Company based in Maryland.
• Sold equity ownership information to banks and financial institutions in NYC and USA
Senior Sales Executive – IDEA Global London/New York 1990-1992
An independent research analysis group for financial institutions.
• Sold technical, analytical and economic Forex information to central banks and dealing rooms in Europe, Africa and North
America. Responsible for selling IDEA product to every commercial bank in Harare Zimbabwe!
• Directed hiring and training of sales team sales assistants.
• Organized many aspects of the companies first international conference in Madrid 1991
EDUCATION/SKILLS
Business Studies BA, Polytechnic of West London (now West London University), London UK
Proficient in Word, Excel, PowerPoint, Entourage, applications, and PC and Mac computers.
ADDITIONAL INFORMATION
Created and operated 8 team Co-Ed adult softball league in Rockland County NY; travelled in Southern Africa for 8 months and worked
as a buyer for Rössing International Uranium mine in Windhoek, Namibia, and founder member of the Riverview Community Garden in
Jersey City. Worked in London casinos as roulette/blackjack dealer. Hobbies include gardening, fishing (the fish are still winning),
current events and Wurdle.