Manager Sales

VANESSA R. WHEELER 215-***-**** \\*******.*.*******@*****.***

** ***** ******\\ Brooklyn, NY 11211

\\

PROFESSIONAL

EXPERIENCE

FREELANCE

DEC

11

–

PRESENT

Publicist:

Pitch

regional

and

national

blogs

for

artists

Modern

Inventors

to

gain

further

press

coverage.

Wrote

comprehensive

press

releases

and

pitches

for

artist

Allen

Stone

and

VH1’s

Po

Johnson.

Strategic

Sales

Manager:

DEC

11-

JUL

12

Pitched

brands

creative,

unique

integrative

ideas

for

the

music

website

Baeblemusic

Writing

comprehensive

proposals

tailored

for

specific

brands

including

Toms,

PBR,

and

HP.

National

Outdoor

Leadership

School,

Scandinavia

AUG

12

14-

DAY

BACKPACKING

LEADERSHIP

COURSE

Traveled

80

kilometers

with

a

group,

where

leadership

and

outdoor

skills

were

taught

and

practiced.

The

Chamber

Group,

New

York,

NY

JAN

09-

OCT

11

The

PR,

Marketing

and

Branding

Firm,

is

where

I

started

out

as

an

intern

and

was

soon

hired

as

the

executive

assistant

to

the

President.

I

accelerated

my

role

within

and

was

promoted

to

media

coordinator

followed

shortly

after

to

media

manager,

all

within

a

year.

My

focus

was

to

promote/market

artists

and

brands

through

strategic

planning

while

formulating

unique

opportunities

to

expand

their

audience.

Daily

Management:

Collaborated

with

a

2-

3

person

team,

created

over

20

unique

marketing

strategies

that

was

tailored

to

each

client

and

their

goals.

Maintained

as

a

primary

contact

for

clients

to

help

further

their

agenda,

while

handling

7-

10

accounts

at

any

given

time.

Media

Manager:

Pitched

and

secured

television,

national,

regional

and

online

outlets

to

gain

further

client

promotion.

Composed

and

edited

numerous

comprehensive

press

releases

and

media

alerts

and

developed

over

5

new

business

proposals,

which

led

to

further

business.

Garnered

press

for

artist’s

tours

and

album

releases,

gaining

crucial

media

exposure

to

assist

in

sales.

Strategic

Marketing:

Secured

interviews,

press

and

brand

opportunities

for

artists

to

gain

notability

and

build

partnerships

with

brands

and

industry

executives.

i.e.

Miguel

Hennessy

Dinner,

Converse

with

Spree

Wilson,

Nicole

Miller

with

Model

Sessilee

Lopez,

Steve

Madden

music

series

with

Melanie

Fiona.

Produced,

organized

and

managed

multiple

red

carpet

events

to

attain

press

for

clients:

Ford

Motor

Company,

Belvedere

Vodka,

Black

Atlas

from

American

Airlines.

Reporting:

Prepared

bi-

weekly

press

reports

submitted

to

label

executives,

management

and

marketing

teams.

Organization:

Maintaining

office

duties:

managed

executive’s

expenses,

handle

president’s

schedule,

answered

phones,

created

press

kits

and

recruited

hired,

supervised,

and

educated

interns.

Arranged

itineraries

and

schedule

for

clients:

i.e.

Chris

Brown,

Drake,

Keri

Hilson,

Jill

Scott.

Full

Picture

PR,

New

York,

NY

MAR

09

–

SEPT

09

BEAUTY

ACCOUNT

INTERN

Pitched

beauty

accounts

to

regional

and

online

outlets:

i.e.

Jouer,

Dr.

Denese,

&

Living

Proof.

Allied

Advertising

and

Public

Relations,

Philadelphia,

PA

SEPT

07

-

APR

08

FOCUS

FEATURES

INTERN

Identified

major

target

audiences

and

facilitated

multiple

promotional

and

press

screenings.

\\

SKILLS:

Excellent

Communication

&

Organizational

Skills,

Detail

Oriented,

Proficient

in

Microsoft

Office,

Social

Media

Networking,

Filemaker

Pro,

Cision,

Adobe

Photoshop.

\\

EDUCATION

Temple

University,

Philadelphia,

PA

BA

Major:

Strategic

Communications

’08

§ Concentration

in

Public

Relations

Minor:

Music

Education:

Flute

Concentration

‘06

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