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Sales Consultant

Company:
C. A. Russell Ford
Location:
Anniston, AL, 36201
Posted:
October 24, 2025
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Description:

C. A. Russell Ford is seeking a driven, customer-focused Sales Consultant to join our growing team. This position is ideal for someone who thrives in a fast-paced, performance-oriented environment and takes initiative in every stage of the sales process-from prospecting to closing.

We're looking for professionals who understand that success in automotive sales is built through action-not waiting. The right candidate will consistently make calls, build relationships, market themselves online, and grow their referral network.

Key Responsibilities:

Greet and assist customers in the showroom and on the lot

Identify customer needs and recommend appropriate vehicle solutions

Conduct vehicle demonstrations and facilitate test drives

Maintain regular follow-up through CRM and dealership tools

Proactively generate new business through phone calls, social media presence, and networking

Represent the dealership professionally online and in the community

Meet or exceed monthly sales goals and performance standards

Deliver an exceptional customer experience from first contact through post-sale follow-up

Requirements:

Automotive sales experience preferred, but not required

Self-motivated with a strong work ethic and proactive mindset

Excellent communication, organizational, and negotiation skills

Comfortable using CRM tools and dealership technology

Professional appearance and team-oriented approach

Valid driver's license with a clean driving record

Ability to pass a background check

Compensation & Benefits:

Competitive pay structure with performance-based incentives

Training pay available during your initial onboarding period

Health, dental, and vision insurance

Paid time off and sick leave

401(k)

Career growth opportunities and ongoing support

About C. A. Russell Ford

C. A. Russell Ford is a trusted and growing automotive organization committed to delivering exceptional service, quality, and value. With a strong focus on customer satisfaction and operational excellence, we take pride in supporting our employees with a professional work environment, opportunities for growth, and the tools needed to succeed in today's competitive market.

Equal Opportunity Employer

C. A. Russell Ford is an Equal Opportunity Employer. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity or expression, age, national origin, disability, genetic information, veteran status, or any other protected status under federal, state, or local laws.

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