Digital Marketing Executive

About Us:

PCB Must Innovations Pvt Ltd** is a leading company in the field of IoT hardware development and PCB design solutions. We are focused on bringing innovation and excellence to the forefront of technology. Join us as we continue to shape the future of technology and expand our digital footprint.

Role Overview:

We are seeking a dynamic and results-driven **Digital Marketing Executive** to join our marketing team. The ideal candidate will have a strong understanding of digital marketing strategies and will be responsible for driving our online presence, improving brand visibility, and generating qualified leads.

Key Responsibilities:

- **SEO & SEM:** Develop and implement SEO strategies to increase organic traffic and manage paid search campaigns (Google Ads, Bing Ads).

- **Content Marketing:** Create and optimize content for blogs, social media, email campaigns, and other digital platforms.

- **Social Media Management:** Develop and execute social media strategies across multiple platforms (Facebook, LinkedIn, Instagram, Twitter, etc.).

- **Email Marketing:** Create email marketing campaigns, segment audiences, and monitor performance.

- **Analytics:** Analyze data from Google Analytics, social media insights, and other tools to measure campaign performance and optimize strategies.

- **PPC Campaigns:** Manage and optimize PPC campaigns to generate leads and increase brand visibility.

- **Brand Awareness:** Execute strategies to improve online brand presence and reputation.

- **Collaboration:** Work closely with sales and product teams to align digital marketing efforts with business goals.

Requirements:

- Proven experience in digital marketing, including SEO, SEM, social media, content marketing, and PPC.

- Familiarity with Google Analytics, SEMrush, Ahrefs, or similar tools.

- Knowledge of social media platforms and paid advertising tools.

- Strong written and verbal communication skills.

- Creative thinking and problem-solving ability.

- Bachelor's degree in Marketing, Business, or a related field (preferred).

**Why Join Us?**

- Competitive salary with performance-based incentives.

- Opportunity to work with a cutting-edge company in the IoT sector.

- Professional development opportunities and career growth.

- Friendly and collaborative work environment.

**How to Apply:**

If you are passionate about digital marketing and looking for a challenging and rewarding opportunity, send your updated resume and portfolio to [Your Email Address] or apply directly through job boards.

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