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Brand Advocate

Lawrence Merchandising Services
Citrus Heights, CA
April 08, 2021


The retail full-time Brand Advocate will effectively and efficiently merchandise products at the store level while building relationships with key store personnel. This associate communicates key initiatives and information to store employees and managers regarding new product launches and existing product lines. The primary responsibility is to drive sales for our client. The ideal candidate will be enthusiastic, a tenacious troubleshooter, and adaptable.


1-year retail merchandising experience

Advanced understanding of technology (smartphones, audio headphones, tablets, and Wi-Fi connectivity)

Valid driver's license with a clean driving record

Own vehicle with insurance (paid travel time and mileage reimbursement for personal car use)

Ability to store and transport supplies and point of purchase materials needed to complete job responsibilities

Available to complete on-line and in-person training as needed

Monday - Friday work schedule, 8 am to 5 pm (Holiday and weekends as needed) - overnight travel is required in some territories (travel expenses reimbursed) and may include air travel.

Must have a working knowledge of Microsoft Excel and Word, working knowledge with CRM’s is a plus.

Personal credit card for travel reimbursement

Regularly lift up to 25 pounds, stand, stoop, bend, kneel for duration of shifts

Ability to pass background and drug screen

High School Diploma or equivalent

Job Duties:

Support a well-known technology brand in retail locations to achieve the goals of our client – working closely with store employees to build partnerships, educating and inspiring them about the brand

Maintain working knowledge of all client products in order to be a subject matter expert

Merchandising and stocking gift cards and products on specified fixtures and planograms

Correct in-store merchandising issues as needed (display, fixture, product placement, pricing)

Maintaining demo units and displays

Replacing graphic signage on fixtures and demo displays

Cleaning dedicated fixtures and demo displays

Accurately completing store visit reports, paperwork, and on-going personal training in a timely manner, meeting all deadlines

Manage schedule independently, ensuring territory (approx. 50-70 locations) visits are covered efficiently and per expectations

Develop, implement and maintain a business plan for the designated territory, driving measurable results for stores

Quickly adapt to existing processes and learn new technological advances

Ability to download and install software updates as well as job-specific apps and tools