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MARKETING COORDINATOR

Company:
Canadian Pacific Algae Inc.
Location:
Nanaimo, BC, Canada
Salary:
$29.00/Hourly
Posted:
January 13, 2021

Description:

Duties & Responsibilities:

• Collaborate with Sales and Product Management teams to develop and monitor strategic marketing initiatives

• Work with and manages external sales agencies to execute marketing programs

• Keep promotional materials ready by coordinating requirements with external sales agencies; inventorying stock; placing orders; verifying receipt

• Assemble and analyze sales forecasts; prepare marketing strategies, plans, and objectives; implements marketing campaigns

• Collect, analyze and summarize sales data to prepare marketing reports

• Conducts research and analyze trends to identify new marketing techniques and activities

• Brainstorm and develop ideas for creative marketing campaigns

• Identify and evaluate product characteristics, market share, pricing, and advertising to research competitive products

• Prepare and develop marketing materials, such as brochures, flyers to build brand awareness

• Select important industry exhibitions and major trade shows in the international market, participate in the exhibitions and trade shows to enhance brand awareness, expand partners and potential customers

• Manage and maintain the social media of the company, including editing and publishing the contents

Skill/Qualifications:

• A university degree or college diploma in business marketing or in a related field or a discipline related to a particular subject matter is usually required.

• A minimum of 2-5 years' experience in marketing role required

• Strong multitasking, prioritizing and ability to meet tight deadlines while working in a fast-paced, high stress environment

• Clear and concise written and verbal communication skills

• Ability to work in a team environment within a shared space

• Organized and detail-oriented

• Love of learning new things and the ability to quickly grasp new technologies and processes

• Advanced computer skills including all MS Office applications. (Word, Excel, Outlook, PowerPoint)

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