Sign in

Direct Response Copywriter (Remote )

Company:
Whitecollars
Location:
New York City, New York, United States
Posted:
March 16, 2019

Description:

An American e-commerce platform that works in the field of health/plant-based/eco-conscious community is looking for a Direct Response Copywriter.

Responsibilities:

Interpret creative direction and adapt points from creative briefs into persuasive copy concepts.

Revise existing and create new email sequences to drive performance and revenue

Develop 5-7 email campaigns per week, focused on both strong storytelling and revenue generation

Conduct A/B testing and make decisions according to the collected data.

Develop reporting solutions to measure and optimize performance.

Use SEO principles to maximize copy’s reach.

Work with internal teams to ensure email strategy ladders up to brand priorities and campaigns

Work closely with the design team to ensure content reflects brand guidelines

Develop sales funnels, landing pages, and other sales copy as needed to support our campaigns and digital properties.

Qualifications:

BS/BA degree in any relevant discipline.

2-3 years of proven experience in direct response and long-form copy.

Strong storytelling skills in emotional/psychological engagement.

Proven track record in developing and executing email strategies, developing sales funnels, and sequences

Native English speaker.

Proficiency in Klaviyo is an asset.

SEO experience is an asset.

Available to work 20-25 hours/week.