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Paktor - Marketing Head Hong Kong

Company:
Paktor Pte Ltd
Location:
Hong Kong Island, Hong Kong
Posted:
February 13, 2018
Description:

Company Information:

Paktor was founded with the mission of connecting singles in Asia through technology- enabled platforms. Since its founding in 2013, Paktor Group has expanded beyond Singapore to the rest of Southeast Asia and North Asia, becoming the largest social dating group in the region. The company recently acquired a controlling stake in Taiwan live streaming company 17 Media to expand its business to social entertainment. Along with its other acquisitions in social dating such as Down, Inc and Goodnight, the group’s social entertainment and dating assets jointly account for over 20 million users in Asia.

Paktor is backed by institutional investors including Vertex Ventures (subsidiary of Temasek), Majuven, Convergence Ventures, Infinity Venture Partners and Yahoo Japan.

About Double

Double is the new offline dating agency in Hong Kong that is wholly owned by Paktor. Headquartered in the sunny shores of Hong Kong, Double serves to offer a physical channel of connecting people, particularly singles. Forget exorbitant prices, mundane events and awkward moments. We provide modern matching services which are focused on casual settings, great company, and low prices that make effective dating affordable to everyone.

In addition, we regularly organize social events for singles to meet in a comfortable and inviting setting. With our strong partnerships with some of the finest hospitality and lifestyle organisations, Double seeks to bring exciting events to the table. From adrenaline-pumping activities to experiential romantic dining, our range of attractive events makes it easy and fun for singles to get together and mingle.

Come join us at Double to help singles find their life partner!

You can expect:

Easy and fun culture,

Start- up and young working environment

Good career development opportunities

Job Location: Central, Hong Kong

Attractive remuneration and benefits

Responsibilities

You are a born leader and have a strong track record of running both digital and offline marketing campaigns. You have built and led marketing teams before. You lay your claim to quadrupling a company’s revenue by leveraging growth hacking techniques. You are exceptionally quantitative and more than capable of personally handling complex performance analyses. You believe in a strong testing framework, and know how to drive volume efficiencies when you find something that works.

Responsibilities:

P&L ownership: Drive overall top line profitability for the Double business unit.

Manage the global marketing team’s efficiency and cohesion

Identifying new growth channels

Think creatively to develop seasonal programs and initiatives to activate the singles community and attract new customers

Size opportunities quickly and efficiently to strategically go after the highest impact areas

Move quickly and shift priorities based on campaign performance

Coordinate with Double co-founders to develop insights and build marketing strategies for the existing markets

Ensure regular reporting of your actions and results

Requirements

Minimum 2 years experience in a fast-paced environment and managing a team

Good understanding of marketing elements and market research methods

Ability to own the strategy for new customer acquisition, both online and offline marketing strategies

Highly analytical. Advanced Microsoft Excel skills required

Excellent English written and verbal communications skills.

Knowledge of the dating industry and local entrepreneurship experience would be a BIG plus!