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Area Director of Business Development / Marketing Director

Company:
Executive Search Solutions
Location:
Monterey, California, United States
Posted:
February 15, 2018

Posted By Premium Recruiter

Description:

Area Director of Business Development / Marketing Director – Monterey, CA

We have a new opening for a Director of Business Development / Marketing Director with a group of long-term care / skilled nursing facilities (LTC / SNF) in the Monterey, California area. This is a full-time position.

As the Director of Business Development / Marketing Director, you will promote the nursing home by building relationships with physicians, discharge planners, social workers, facility staff, and healthcare decision makers. You will also identify opportunities and provide on-going community education regarding nursing home / long-term care. As Community Relations Liaison / Business Development Director you will document referral source activity, analyzes data, and prepare monthly and annual reports. This Director of Business Development / Marketing Director position is responsible for developing marketing strategies to enhance relationships with referral sources and is a member of the team responsible for achieving budgeted admission / census goals.

Marketing Director requirements:

• Prior experience in long-term care / assisted living (LTC / ALF) marketing / public relations / census development required

• Must possess a thorough knowledge of principles of effective communication, mass media, advertising, community relations, etc., as they relate to Skilled Nursing Facility / Nursing Home operations

• Ability to make direct sales calls, and to organize and deliver public presentations

• Must possess ability to establish, implement and maintain effective marketing and public relations and education programs

• Must possess thorough understanding of healthcare reimbursement (Medicare, Medi-Cal, HMO, PPO…)

Director of Business Development / Marketing Director preferred qualifications:

• Bachelor’s degree from accredited college with specialization in marketing, communications or equivalent preferred.

• Previous experience with SNF / ALF / Nursing Homes required.

Director of Business Development / Marketing Director benefits and perks:

• Ongoing Leadership Training

• Dedicated and local leadership support

• Competitive Compensation and Benefit Programs

Please click apply now, email resume to Tony Perry at TPerry@essusa.net, or fax resume to 877-685-8779 to be considered for this Director of Business Development / Marketing Director position in Monterey, CA. We look forward to hearing from you!