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Sales Director, East Coast (294166)

Placement Services USA, Inc.
Norwalk, Connecticut, United States
Not provided
November 29, 2016

Posted By Premium Recruiter


Plan, direct, and coordinate the sale of client’s specialty Italian food products throughout the East Coast region through retail and e-commerce channels. Test the feasibility of Italian client’s products in the U.S. market using product samples and verifying their real market penetration potential. Devise growth and development plans for client accounts. Establish and oversee the execution of merchandising goals, promotions, and new product placement strategies. Review market studies for Italian companies interested in entering the United States market. Review data analyses of key metrics including volume, distribution, ad/features, display execution, and pricing in order to provide strategic recommendations to client’s regarding the enhancement of existing product lines and to identify and evaluate the success of new product launches in targeted markets. Review client sales and profitability margins in order to project future sales and determine each client’s overall success and profitability in the East Coast region. Utilize web analytic software including Google Analytics and Amazon Vendor Central to determine feasibility of selling client specialty food products across e-commerce. Assist and represent clients in the negotiation of distribution and sales contracts with major retail accounts. Confer with the client’s marketing and sales staff to plan targeted advertising and marketing campaigns and direct all promotional sales efforts throughout assigned region, as well as monitor the implementation of promotional initiatives and campaigns. Four (4) years of experience in job offered or as Business Development Manager or related. Related experience must include: Marketing of pasta and related food products; North American Italian specialty food market and trends; and, B2B and B2C marketing, Amazon Vendor Central, Google Analytics

Please copy and paste your resume in the email body (do not send attachments, we cannot open them) and email them at with reference #294166 in the subject line.

Thank you.