Matthew N. Hertz

**** ** **** ***** *******, FL *3351

954-***-****

z99vaz@r.postjobfree.com

WORK

EXPERIENCE

*/** – Present Root The Android, Sunrise, FL

Owner

Responsible for all day to day operations, marketing, advertising, scheduling,

innovation, expansion, and sales.

Optimize and customize Android phones/tablets to fit the needs of our clients.

Develop seminars and webinars to teach our clients how to use their device

based on the clients' knowledge base.

Develop and set up cloud services in order to keep all of our clients'

electronics in sync.

Reached our 12 month goal of 5,000 devices in 9 months, while expanding

reach from local to nation wide.

6/08 - 08/10 ADF Companies Inc., West Palm Beach, Florida

Marketing Director and Area Manager

Accountable for identifying key demographics, deciphering which market

segments are top priority, and presenting solutions that maximize our

exposure to those particular segments.

In charge of coordinating all print, television, and radio media to ensure on

time distribution and accuracy.

Developed, launched, and grew the localized social media marketing

campaign.

Created a landing page and optimized all Florida locations in order to

increase our internet presence and online sales.

Responsible for developing and executing localized marketing strategies in

order to increase revenue and overall market share.

Developed “grass roots” initiatives including business to business

promotions, social media implementation, and a University marketing plan

which yielded greater exposure to our target demographic.

Increased the area's revenue by 15% annually.

Skilled in SEO, SEM, and social media marketing.

Managed the day to day operations of 8 restaurant locations.

8/07- 4/08 StrategyCorps LLC., Brentwood, TN

Senior Bank Consultant

Consulted and provided custom solutions for financial institutions ranging

from $2 billion up to $5 billion in assets.

Responsible for meeting with, profiling, recommending, and implementing

marketing solutions to bank owners, presidents, and CEOs in order to

increase bank profit.

Assisted in developing unique marketing strategies with a focus on ease of

implementation.

Analyzed the bank’s entire deposit product line in order to project additional

revenue and tailor fit a deposit product array that best fit the bank’s needs.

Responsibilities included product launch, training of all bank employees, and

constant follow up to insure continued success.

5/04 – 6/07 WACHOVIA BANK, N.A., Gainesville, Florida

Licensed Financial Specialist and Officer

Responsible for originating consumer, commercial loans, and mortgages.

In charge of acquiring large personal and commercial accounts in order to

facilitate a long lasting relationship.

Consulted small businesses in order to increase their productivity based on

our product line and their needs.

Consistently exceed monthly deposit and loan goals by more than 100%.

Personally responsible for balance sheet growth of 120% in 2006.

Skilled in credit analysis, loan underwriting and internal/external/phone sales.

Successfully marketed myself, using all available resources, in order to

increases sales and overall reach

Held and maintained my series 6, series 63, and Life, Health, and Variable

Annuity licenses throughout my employment

EDUCATION

1999 -2003 UNIVERSITY OF FLORIDA, Gainesville, Florida

Degree: Bachelor of Arts, Marketing

1995 - 1999 NOVA HIGH SCHOOL, Davie, Florida

Graduated with honors

References available upon request

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