CHRISTOPHER HAWRELUK

**** **** **** ******* ■ Marietta, GA 30062 ■ Cell 678-***-**** ■ wzmgau@r.postjobfree.com

SALES MANAGEMENT

Career especially noted for strategic thinking and motivational style which has resulted in high levels of team productivity. Consistently recognized for excellent work ethic and dedication. Outstanding record in recruiting, training and motivating employees. History of turning around marginal operations in sales field. Strong communication and presentation skills. Can work effectively with a wide range of personalities. Highly effective negotiator. Ability to build teams that function independently. Won loyalty of those who have worked with me. A proactive professional capable of quick responsible management decisions - consistently identified as resourceful, organized and persistent.

AREAS OF EXPERTISE

Sales Product Management Marketing

New Account Sales Sales/Technical Training Market Research/Analysis

Territory Development Product Development Promotions

Sales Management Pricing Web Site Design

Sales Analysis Competitive Research Collateral

Direct/Channel Sales Product Branding Database Management-Leads

Distributor Relations/Customer Service Design Management Advertising

Forecasting Product Research Trade Shows

PROFESSIONAL EXPERIENCE

National Sales, Management Consultant July 2010 - Present

IMPACT SALES SOLUTIONS 1999- 2004

Developed marketing strategy and sales programs for various industries. Worked with senior sales management to develop sales programs and improve sales management through training, communication and guidance. Assisted in the organization and research to develop various vertical markets. Designed, developed and implemented training programs, marketing tools and sale programs to launch products in various industries. Responsible for budgets, sales personnel and support staff during transition of organization.

Designed award winning collateral for two separate industries

Structured sales and technical training program for national wireless company

Orchestrated in the organizational “start up” of several web based advertising companies

Developed successful marketing campaign for regional multi-location retail chain

National Sales, Training and Education Manager 2004-2010

MTI WHIRLPOOLS

Responsibilities include the market development and management of 14 US territories as well as the initial and continuing education for inside and outside sales personnel. Additional responsibilities include: working in conjunction with marketing to develop a series of training programs for both sales personnel for use in the field; design, development and implementation of various sales strategies in each territory; work extensively with senior management to develop sales strategies on a national level, research competition and develop appropriate sales strategy; assists in new product selection and associated marketing materials.

Designed, developed and implemented formal continuing training programs for all sales to present to customers.

Successfully developed 9 new territories, hired and trained full time sales personnel and independent groups.

Led sales team of 50 to increased sales averaging of 115% in all 14 US territories for each of the last 5 years.

Developed and Implemented a continued education program using consultative sales techniques for customer base

Identified undersold product, developed sales plan to increase sales, achieved 200% growth in product categories.

Developed successful individual sales strategies in each territory based on sales personnel and territory.

CHRISTOPHER HAWRELUK: PROFESSIONAL EXPERIENCE CONTINUED

National Sales Manager 1997-1999

UPLINK SECURITY

Oversaw every facet of sales, marketing and customer service after refunding and reorganization. Cultivated relationships with national distribution and security companies. Developed a multi-layered sales and marketing program. Designed marketing collateral and sales and technical training programs. Launched programs to national and regional distribution in the US and Canada. Sold products to government agencies through channel efforts. Supervised 28 full-time employees.

Led a sales force to annual sales increases of 150% of quotas

Lowered an overall budget 35% while concurrently increasing sales 300% over two years

Successfully transitioned a system using a direct sales force to one providing channel sales

Devised and initiated internal sales and technical training programs for sales personnel

Sold programs to seven of ten national security integrators and all national distributors

Developed marketing collateral and advertising for numerous new products

Regional Sales Manager East Coast 1990-1997

INTERNATIONAL SPACE OPTICS

Hired, trained, and managed independent manufacturer representatives from six districts. Organized and deployed marketing programs for new and existing products. Performed all sales projections, P/L analysis, product pricing, trade show representation and sales assessment functions.

Maintained the top monthly sales rate in 61 out of 72 months

Established relationships with major distributors and increased sales 125% each year

Expanded aggressively into new markets that contributed 15% of total annual sales revenue

Designed and implemented a stocking program that significantly contributed to the selection of ISO as manufacturer and vendor of the year

Successfully sold products to system integrators, hospitality, large end users and government (Local, State and Federal)

Honored as regional sales manager of the year for five straight years

Regional Sales Manager 1988-1990

GPT, INC.

Conceptualized and orchestrated promotional programs targeting increased sales revenue.

Independent Authorized Dealer Prior to 1988

SNAP-ON TOOLS

Conducted daily operations, sales, merchandising, inventory control, and accounts receivable & payable tracking.

EDUCATION

Edsel Ford High School

University of Michigan, Dearborn – BA, Business Management

AFFILIATIONS AND PUBLICATIONS

Member NAHB

Member DPHA

AIA and ASID Certified CEU Instructor

Member of the Education Committee and Speaker

Published Security Dealer and CCTV Encyclopedia

Excellent references furnished upon request. Relocation is a c

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