Lysa Dodd

*** * **** **. #21-512-***-****

Burnet, Tx 78611 u88hau@r.postjobfree.com

Seasoned professional with more than 15 years of experience in B2C & B2B sales, management, and leading sales efforts of a wide variety that include: marketing, business intelligence, workforce management software, alliance development, and superior customer service. Have a proven history of utilizing team leadership skills to maximize results from strong product strategy and development, to well executed go-to-market initiatives. Intuitive understanding of customer needs, with proven ability to grow businesses with diverse clients. Strengths are in sales, management, strategic planning, business development, marketing strategies, and customer relationship building.

PROFESSIONAL HIGHLIGHTS

RE/MAX LAKES & HILLS

BUCHANAN DAM, TX

June 2011 – Present

Marketing Director

• Responsible for providing direct administrative support to the Broker of the organization.

• Communicate on a regular basis with clients, including: Client issues, contracts, closing schedules

• Performs tasks of planning and organizing meetings, appointments and special events.

• Handles the tasks of maintaining files, project lists, administrative calendars and client database.

• Performs tasks of compiling vacancy, leasing, and showing reports.

• Prepare marketing literature and all online advertising materials.

• Responsible for maintaining & managing all Social Media and online listings for all agents via 250+ different websites.

DATABASE-BROTHERS, INC. AKA DBI

AUSTIN, TEXAS

May 2006 – Sept 2010

Business Development Director / Sales team Leader

• Top Sales Producer – 2008-09, average opportunity $500,000 to $1M.

• Responsible for the identification and realization of attractive growth and alliance opportunities. As well as developing a sales staff, training account executives and customers.

Key activities performed include:

• Business Strategy & Customer Development – Define, refine, test and implement strategic plans. These activities include primary research, industry, market and competitive analysis, customer needs assessment. Define the product roadmap in the long, mid and short term.

• Alliance Development – Identify, build, and manage long-term relationships with strategic

partners in the software and/or technical industries. Initiate and complete proposals,

presentations, terms and conditions, negotiations and execution for the acquisition of licensing

opportunities and technologies, research collaborations, strategic alliances, distribution

agreements, mergers/acquisitions/divestitures, Database Server rights licensing, etc.

• Product Portfolio Management –Provide marketing expertise for the day-to-day management of products in the development pipeline. These activities include opportunity assessment, market

evaluation, market research, financial evaluation, and other marketing needs required throughout

the product evaluation process. Help to define the product roadmap in the long, mid and short term incorporating customer needs, input and feedback from other internal and external groups.

• New Business Development – Identify and evaluate specific business opportunities. Work with

product management to identify and evaluate new markets for existing products, new products

through technology in-licensing, and other development and marketing partnership opportunities.

• Marketing Strategy Development – As new products are being developed, or new

technologies/products acquired, coordinate with the development team to develop sound

marketing strategies to win in the marketplace. This includes market segmentation, value

proposition development, product positioning, pricing strategy, branding strategy, channel

strategy, and communications strategy development.

• Travel is 20-40% and includes hiring, training, and managing a sales team. IT Tradeshows involving booth set-up and takedown, floor presentations, on the fly demonstrations and product training, facilitate contests, and client tradeshow meetings.

• Recognize the needs of our clients by developing and implementing new service offerings such as Remote DBA programs, assisted Installs online, etc…

• Knowledge of IT regulations such as SOX, HIPAA, GLBA, PCI, DISA-STIGS, FISMA, BASEL II

• Salesforce Administrator. As our CRM Admin, I handle all aspects of its use from user setup, creating fields, online web-to-lead, reports, templates, and downloading tradeshow leads, etc…

THE FUNDING GROUP

WACO, TEXAS

November 2003 – May 2006

Retail Loan Officer

• Generated business by targeting potential buying groups; via relationships with realtors, apartment home communities, lease clients, and homebuilders as well as create business relationships with local companies for relo’s

• Residential and Commercial Lending

• Prepared loan documents from 1003 to setting up the files to be accepted by the underwriter.

• Managed a team of 12 loan officers.

• Created loan officer assistant positions to generate qualified loan leads to loan officers.

• Successfully created target market Marketing programs, business processes, and client retention programs.

SUCCESS INVESTMENTS, INC.

AUSTIN, TEXAS

January 2000 – October 2003

Wholesale Pricing Coordinator / Wholesale Loan Officer

• Pricing Coordinator – Priced residential and commercial loans in accordance with the buyers credit and condition of the property, calculated interest rates and terms.

• Put together and sold Million dollar + loan pools to secondary market investors.

• Prepared documents for the title companies.

• Serviced in-house loans.

• Became a Wholesale loan officer in 2002, with most of my concentration in Business Development with Mortgage Brokers throughout the state of Texas.

• Managed a team of wholesale loan officers

KELLER WILLIAMS REALTY

AUSTIN, TEXAS

September 1996 –April 1999

Realtor

• Buyers / Listing agent for the Little, Niu, Allen Group.

• Showed and listed local Austin, Round Rock, and Georgetown properties.

• Created and distributed marketing materials.

• Prepared CMA’s for clients.

• Facilitated relationship between buyer and mortgage loan officer.

• Home Staging and Presentation

EDUCATION & PROFESSIONAL SALES TRAINING

Colorado State University – BS Computer Science / Accounting – 3.5 GPA

Realtor / Loan Officer

Keller Williams Sales Training University

Top Dogs, Zig Zigler, Robert Kiyosaki, and Steven Covey Training Certificates

Strategic Sales Presentations – The New Solution Selling

Negotiation Techniques - Kempnor/Tregor Training, Karass Negotiation Classes

Communication Skills - Hermann Miller training

CISSP Basic Training Certification - ISSA

Social Media Marketing for Business Certification

References available upon Request.

Contact this candidate