Project Manager Sales

JILL OLSON, MBA

**** ********* **** ******, ** **063

817-***-**** ********@*****.***

Qualifications: Established Marketing professional with a dedicated background and education in the marketing realm. Passionate interest and experience in product marketing and managing campaigns by monitoring ROI. I am a driven individual with extensive experience in budgeting, forecasting and analyzing CRM data for various industries.

Education: Texas A&M University-Commerce, Texas

Master of Business Administration, Marketing May 2005

Texas Wesleyan University, Fort Worth, Texas

Bachelor of Business Administration, Marketing May 2000

Professional Experience

ONE TECHNOLOGIES - Dallas, Texas August 2007 to July 2010

Marketing Consultant (Laid off)

• Managed online email program/client communications ranging between 3M to 30M addresses by launching segmented campaign promotions, cross-sell/up-sell, and strategic marketing initiatives.

• Coordinated with internal Creative department to create relevant product/branding messages.

• Conducted testing on creative to identify best practice standards and optimize design elements.

• Developed a Lifecycle program for older product sales targets and re-launched segment promotional strategies.

• Researched competitor landscape in effort to recommend product and marketing optimization opportunities.

• Administered weekly division meetings to educate senior management on promotional program ROI and achieving target goal objectives.

• Maintained CRM database to identify trends and track campaign performance metrics.

• Initiated building new product relationships and documented partner marketing practices.

• Created and implemented monthly sales forecast objectives per US and global marketing products.

• Managed a group of analysts and directed guidance on product management through partner/corporate brand initiatives.

• Monitored pricing structure per product line and launched international brand marketing plan.

COACH AMERICA/CUSA - Dallas, Texas January 2007 to August 2007

Project Manager (contract)

• Facilitated strategic meetings with finance and sales teams in effort to reduce costs.

• Coordinated West Division sales team conferences for quarterly review and updated accounts.

• Traveled to 8 division locations to review budget vs. actual costs with management team.

• Performed product analysis to determine areas for improvement and cost cutting strategies.

• Worked with marketing department to adjust pricing and promotional strategies for new products.

CHOICE HOMES - Arlington, Texas December 2005 to July 2006

Marketing Product Director (company filed Bankruptcy)

• Planned annual/quarterly budgets for the finance and marketing departments.

• Furnished budget goals for marketing department and coordinated new product pricing proposals.

• Managed weekly analysis meetings to analyze and communicate goals to team.

• Participated in brand projects that lead to key initiative of lowering company expenses.

• Worked with buyers/purchasing department to incorporate new products into the existing

JILL OLSON, MBA Page Two

8116 Crabapple Lane Irving, TX 75063

NEIMAN MARCUS - Dallas, Texas

Public Relations Marketing Manager - Corporate May 2005 to December 2005

• Managed annual marketing event calendar and budgets for 36 Public Relations divisions.

• Worked with store manager’s weekly and distributed reports for cost variances on expenses.

• Updated the PR online website with store event details and provided email communications to be sent to our loyal customer CRM members for upcoming events.

• Facilitated strategic quarterly meetings with management to identify major budget overages.

• Analyzed POS data in company database to determine historical vs. current expenses.

• Involved in Creative Management Conference to seek out new brand strategies and concepts for store marketing initiatives and participated in creation of seasonal Look Book styles.

NEIMAN MARCUS - Dallas, Texas

Loyalty Marketing Travel Supervisor/InCircle December 2002 to May 2005

• Prepared financial forecasts to analyze annual, monthly, weekly, and daily financial data.

• Analyzed CRM and customer brand loyalty behavior trends to design yearly rewards program.

• Evaluated travel and gift inventory expense expenses improvement.

• Conducted competitive analysis and benchmarking to evaluate retail loyalty industry.

• Managed program gift redemption inventory and supervision of travel analysts.

• Negotiated annual contract promotion guidelines with luxury hotel, airline and product partners for program brand advertisement.

• Participated in brand awareness by working cross functionally with online media and print.

MCI WORLDCOM – Richardson, Texas

Reporting/Business Analyst September 2000 to December 2002

• Utilized MS Access to analyze data and produce reports consisting of daily/ weekly/monthly department actual versus goals.

• Prepared internal presentations to senior management to explain all report findings concerning department strategic goal achievements.

• Administered various in-house systems for regular maintenance and monitored performance.

• Provided excellent communication skills while presenting bi-monthly/monthly/quarterly reports to the senior management and director of Repair & Maintenance department.

INTERMEC TECHNOLOGIES – Euless, Texas

Sales Support May 1998 to August 2000

• Provided support for the sales team and managed an office of 12 people.

• Maintained customer files and history of major accounts and purchasing status.

• Ordered and provided delivery tracking for 300 customers with 45 Million in revenue.

• Reconciled expense accounts and invoice coding for sales travel and new product orders.

• Assisted in marketing projects and presentations for major brand accounts in Southwest area.

• Conducted excellent communications skills while contacting customers and providing direct contact for the company office.

Skills

• Databases: Oracle 7.3/8.0, Oracle FIN APP, MS Access 97/2000, SQL, ACL

• Software: Office 97, 2000, XP, SAP, MS SQL, SPSS, Salesforce.com, Crystal Reports 8.0, Visual Basic, SAS, Google Analytics, Google AdWords, Rightnow, MS Dynamics CRM, Footprints, BaseCamp

• Operating Systems: Win9x/WNT, VDDS, ETMS, ACD, Telegenix, EXTRA,

• Email Service Provider and Deliverability Programs: SilverPop, StrongMail and Habeas/ReturnPath

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