Thomas C Weber
Art/Creative Direction
http://www.creativehotlist.com/tweber
Description:
With years of award winning experience in pharmaceutical advertising, consumer (TV and Print), and Promo/POP , I'm able to create compelling, on-strategy ideas backed up by powerful design. I now work direct with companies to help them with their immediate creative marketing needs such as sales aides and internal projects.
In addition to my creative thinking and leadership skills, I offer a hands on approach as I am proficient in Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Quark Express, and Acrobat.
It would be a pleasure to share my experience with your creative team.
Resume:
Natrel Communications
Parsippany, NJ
2007-April 2011
Group Art Supervisor
Working with a team of Art Directors and Copywriters creating compelling and unforgettable marketing material including journal ads, sales aids, and new business pitches. Current accounts include PharmaDerm (Kerol, Veregen, and Solaraze),
Meda (Edluar).
Schawk, Inc.
The Seven Group
Carlstadt, New Jersey
2003-January 2007
Creative Director
Supervised al team of Art Directors within the The Seven Group, a division of Schawk, Inc. on new design and marketing projects as well as new business pitches. Clients included Janssen, Johnson & Johnson, Biovail, Centocor, and AT&T.
Helped win new clients: Beringer Wines, Danbury Arena, and Haymarket Medical
Freelance Art Direction
Contract Assignments
2001-2003
Seven Worldwide, Natrel, CommonHealth, Euro RSCG (Tequin), Lowe McAdams (Xolair), 5-Strong Healthcare, MedPharm Communications (Angiomax) The Harrington Group, and Trajectory, Inc.
Torre Lazur Healthcare
Parsippany, New Jersey
1998- (Sept)2001
Art Supervisor
Responsible for developing creative strategies and advertising campaigns, as well as supervising art directors, designers and production artists.
Assignments included Arava, a new drug for rheumatoid arthritis, Integra, a dermal regeneration system and Aspect Medical Systems. (Bis monitor devices)
• Launched Arava in 1998, the first new DMARD in 15 years.
• Enabled Arava to double its first year sales goals.
• Developed a new selling strategy to help defend Aravas market share as new biologic competitors emerged.
Thomas G. Ferguson Associates
Parsippany, New Jersey
1995-1998
Senior Art Director
Supervised and executed the creative for Synthroid, a synthetic thyroid hormone supplement in existence for over 40 years. Developed journal ads and mail campaigns targeted to endocrinologists and their patients.
• Supervised freelance art directors and in-house production artists. Other accounts included Niaspan, a cholesterol lowering agent and Vitex, a cleansed blood plasma that lowers the risk of receiving infected blood.
• Defended Synthroid's market share during a wave of aggressive branded generics
• Managed the post-launch of Niaspan and developed material for sales representatives.
• Developed pre-launch campaign for Vitex aimed at physicians and investors.
Freelance Art Direction
1990-1995
Grey Advertising, Lavey Wolff Swift, Diamond Marketing Group, Medallion Associates, Alcone Marketing. Consumer, Promotion, and Healthcare advertising.
Computer Skills
Quark, Adobe Illustrator, InDesign, Photoshop, Acrobat
Professional Awards
• POPAI-OMA Gold Award for Reebok Blacktop
• POPAI-Display of the Year Reebok
• POPAI Silver Award
• The New York Festivals, Finalist Award Champs Sports
Hobbies/Interests
Scuba diving and foreign travel
Inventor of unusual contraptions, such as the Dr. Karlosi Atomic Brain machine
(U.S. patent #6,193,578) and the WayBack Retro Handset for cell phones.
References Available Upon Request