KATHERINE McINTOSH

** ** **** ******, *** *** - Miami, Florida 33125

o2ijof@r.postjobfree.com

Phone: 305-***-****

BUSINESS DEVELOPMENT, SALES AND MARKETING PROFILE

Dedicated professional with expertise in Latin American Business Development, Management and Marketing Structure. Established new business units and product launches in the consumer goods, social media and business services industries. Experienced in strategic planning from creating marketing plans to developing national sales channels. Worked with key US corporations in Latin America. Excellent event management, consulting and entrepreneurial experience. Bilingual in Spanish.

CORE COMPETENCIES

Event Management Business Development Contract Negotiations

Market Analysis Business Diagnostics Account Management

Sales Channels Product Branding Communications

PROFESSIONAL EXPERIENCE

INDEPENDENT CONTRACTOR, Miami, Florida 2008-present

Business Development Consultant

Social marketing and event coordination for Everywun and CloudMade.

Designed and executed market opportunity assessment for Miami Children’s Hospital.

Sales distribution consulting and direct sales for Accuray’s CyberKnife.

Researched new clearinghouse concept for Intellectual Property Attorney.

McINTOSH AND PERALTA, LLC, Nashville, Tennessee 2004-2008

Business Development Consultant and Partner

Created and managed international business and legal consulting firm.

Creation and execution of firm’s budget and management of assets and liabilities.

Provided US corporate representation for Fritos Totis snack food’s company in International Marketing, distributor sourcing and legal affairs.

Developed Mexico entry strategy for Echarge2’s 30 million dollar tech product.

External business development consulting for Nashville Chocolate Company.

CRAFT, SITTON & ASSOCIATES, PLC, Nashville, Tennessee 2003

Director of Business Development

Implemented marketing plan and event management to reach and retain new clientele.

Supervised and trained marketing and client services staff.

Provided Market Strategy through relying on benchmarking and statistical analysis.

Contributed to the creation of the Tennessee Hispanic Chamber of Commerce.

US MEXICO CHAMBER OF COMMERCE, Guadalajara, Mexico 2001-2002 Executive Director

Managed all office affairs including marketing, budgeting, staff hiring and training.

Provided corporate representation in Mexico and the United States to chamber members.

Navigated members through regulatory and cultural challenges in Mexican operations.

Consulted and maintained database of suppliers, manufacturers and corporations.

Hosted Mexican trade missions for agricultural, retail, tequila and medical industries.

ECKERD COLLEGE, St. Petersburg, Florida 1997-2000

Academy Prep Program Developer

Formed and managed a new tutoring program for Academy Prep.

Recruited and motivated tutors to make the program sustainable.

EDUCATION

ECKERD COLLEGE, St. Petersburg, Florida

Bachelor of Arts in International Business and Spanish, 2001

Received Raymond James, Nat’l Sigma Delta Pi, and TN Business Week scholarships.

RECENT COURSE WORK

MIT - Massachusetts Institute of Technology, Sloan School of Management, Aug 2009

Special Seminar in Communications: Leadership and Personal Effectiveness Coaching

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