Qualifications for Executive Leadership:

Business Development (Organic Growth & M&A) • Sales • Marketing • Strategy

PROFILE

Visionary, results-driven person with extensive experience encompassing engineering, marketing, and general business roles within two multi-billion dollar companies and a successful start-up company. Proven record of accomplishment supported by strategic thinking, analytical abilities, relationship building skills, and technical expertise to drive the attainment of organizational objectives. Dynamic team leader with strong communication, management, motivational, and team-building skills. Efficiently prioritizes and manages multiple responsibilities. Areas of expertise include:

• Business Development

• Product Management

• Account Management

• Financial Modeling

• P&L Management

• Team Building

• Marketing Strategy

• Proposal Development

• International Business

• Research

• Project Management

• Though Leadership

• Corporate Strategy • Technology Management

• Intellectual Property

• Change Management

• Pricing Strategy

• Energy Market

SELECTED ACCOMPLISHMENTS

• Built a Best-in-Class Marketing Team from the ground up

• Grew a software solution from $10M annual revenue to $40M in a period of three years

• Creation of sales tools that have led to 15 % increase in hit rate

• Leading Partnership and Alliance Initiative that has created new channels to market

• Established pricing strategy and proposal that led to winning a large strategic customer contract that will provide pipeline revenue of for 5 years

• Changed software licensing model, contributing to 15% year over year volume increases while maintaining very high margins

• Directed development of digital product training material leading to sales channel capturing 11% revenue gains for product line

• Major contributor for 5-year strategic planning process focusing on integration of new acquisitions and product road maps

• Negotiated OEM contract resulting in improved quality and faster time to market

• Managed Dual-Lite and Cornerstone Product lines, which generate over $18M dollars annually

• Cultivated a partnership with Business Objects that led to the integration of Crystal Reports within System Manager Software (energy management software), which helped to expand market share by 5%

• Created a financial forecasting model which led to more precise software unit and revenue forecast

• Developed partnership with EPRI (Electrical Power Research Institute) to build a software component, which has led to 20% expansion in sales volume within the utility sector

• Managed partner relationship with Matrikon Inc., which developed an add-on software module that generated over $53K in annual sales while stimulating pull-through services revenue of over $3M.

• Founder and President of Victory Trading House, LLC. Launched in 2008, specializing in trading equities and the creation of proprietary trading systems

CAREER TRACK

BPL GLOBAL. – SMART GRID SOLUTIONS 2009 to 2012

Director Marketing, Distribution Solutions, 2010 to 2012

Defines go-to-market global strategy and manages product marketing and business analyst teams. portfolio for a suite of products and solutions targeting smart grid applications. Responsible for P&L and market adoption of smart grid solutions (demand response, demand dispatch, renewable energy, energy efficiency for residential & C&I customers, integration, & turnkey services).

• Mentor & Train Product Marketing Team

• Develop and manage overall product marketing process

• Expanded Sales Channel resulting in two 3-year contracts

• Crafted Proposal response and defined pricing that led to winning a $32 million contract

• Manage Product Marketing Managers and Business Analyst

Product Marketing Manager, 2009 to 2010

Defines go-to-market global strategy and manages product portfolio for a suite of products and solutions targeting smart grid applications. Responsible for P&L and market adoption of smart grid solutions (demand response, demand dispatch, renewable energy, energy efficiency for residential & C&I customers, integration, & turnkey services).

• Supervise Proposal Engineer

• Speaking Engagements

• Creation of Sales Tools

• Support Funding Initiatives to secure venture & private capital

• Represent Voice of Customer (VOC)

• Perform Market and Competitive Analysis

• Establish Pricing and Support Sales Channel

• Leadership in responding to RFPs and RFIs leading to 50% increases in year-over-year

SCHNEIDER ELECTRIC. – POWER MANAGEMENT AND CONTROL DIVISION (PMC) 2006 to 2009

Software Product Manager, 2006 to 2009

Manages the full lifecycle of the System Manager and ION Enterprise power management and control software offers, which account for $10 million annually. Perform competitive and market analysis to determine strategic direction for next generation software offer, which will replace System Manager and ION Enterprise & System Manager Software platforms

• Manage & mentor Marketing Specialist

• Sales support & business development

• Define market requirements

• Lead Smart meter software system integration development

• Product Launch Strategy

• Created value proposition for products and solutions

• Business strategy development

HUBBELL LIGHTING, INC. – DUAL-LITE / CORNERSTONE 2005 to 2006

Industrial Product Line Manager, 2005 to 2006

Managed the full lifecycle of industrial products within the Dual-Lite and Cornerstone Brand business units, which accounted for $55M annually. Products included exit signs, emergency lighting, single-phase and three-phase power inverters. Interface with agents, distributors, and end-users to support the business. Provide strategic direction for product line to capture more of the emergency lighting market. Performed competitive analyses and product positioning strategies. Facilitated innovation and created product lines that are on the leading edge of technology.

• Sales Calls

• Define inverter champion training program for agents

• Streamline order entry process reducing customer wait time for product delivery

• Developing pricing model for three-phase power inverters

• Quote validation and approval

• Agent Engagement

SCHNEIDER ELECTRIC. – POWER MANAGEMENT AND CONTROL DIVISION (PMC) 1997 to 2005

Senior Product Specialist, 2004 to 2005

Manages the full lifecycle of products within the PowerLogic business unit and was tapped to oversee the System Manager Software product, a web-based power management software featuring a range of product levels, from single user to enterprise-level multi-user. Works with team members to define requirements for global products and directs development efforts. Conducts build versus buy analyses regarding additional feature sets and enhancements to core products. Participates on Square D’s patent review committee. Creates marketing collateral. Trains and supports business development and technical support staff.

• Created Marketing Collateral

• Received Cheers for Peers Award for Superior Performance.

Electrical/Electronics Test Engineer, 1997 to 2004

Designed test plans for power management and control hardware and software. Manage the validation process and lead team. Supplied schedule estimates to upper management. Functioned as a product expert for second-level customer support. Commissioned systems for strategic customers.

• Lead Testing Team,

• Lead for “Tiger-Team

• Championed the adoption of the WinRunne

• Developed product bills of material (BOMs).

• Conducted MTBF analyses.

• Developed code for testing firmware.

• Lead performance testing for NASA project

• Performed competitive MTBF product studies

ACADEMIC AND PROFESSIONAL CREDENTIALS

Master of Business Administration, University of Phoenix

Bachelor of Science-Engineering Technology; Minor-Computer Science, Middle Tennessee State University

Member, Institute of Electrical and Electronics Engineers, Association of Software Quality, and eMarketing Association

Soft Skills, Supervising, Management, Directing, Negotiating, Leadership, Entrepreneurialism, Strategy Development, Public Speaking & Communication,

Technical Skills, Microsoft Office Suite; .NET; C++; SAP; Visual Basic; Ladder Logic; Modbus; OPC; SCADA; Web Development; Visual Development; SQL; WinRunner; Quick Test; AMR; AMI; SaaS; SOA; Cognos;

Specialized Training, Certified Energy Management, Leadership, Change Management, Business Case Evaluation, Pragmatic Marketing, & New Product Development

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