On-trade Sales Account Manager

specialized in the Wine industry.

PROFESSIONAL EXPERIENCES

June 11-May 12 On-Trade Sales Account Manager, BERKMANN Wine Cellars, Northern Branch, England. Quality Wine Importer / Distributor.

March 09-Oct.09 Marketing & Export Sales Assistant, AZIENDA AGRICOLA DI MONTECHIARO, Siena, Italy. Wine and Olive oil producer in Tuscany.

March 08-Oct.08 Marketing & Sales Executive, CAVA BARCELONA B.V, Amsterdam, the Netherlands. Spanish Wine importer and San Miguel beer in exclusivity.

Aug 07-Feb.08 Trainee Marketing Assistant, VIA VINIS, Bordeaux, France.

SKILLS

Wine Business Development in Manchester, Liverpool, Chester.

• Targeting good quality standard HORECA, creating new data base of prospection, wine lists proposals, 7accounts openings (1 Italian restaurant buying +£2,5K/Month, 1 Traditional Gastro-pub +£5K in Cheshire).

• Generating sales volume increase of inherited accounts by 10% in average, %GP in value, via staff training sessions, adequate wine selections, creating wine & food matching notes, promotions, ads.

Marketing Executive & PR Assistant.

• Creating websites categories, writing web pages, press release, and press communiqués, and translation.

• Merchandising in the Tuscan wine shop, organising wine tastings and events for the clientele and guests.

• Market studies for renewing the importers data base, marketing plan for launching the Grappa brand.

• Drafting surveys and reports on the customer service and product launch.

QUALIFICATIONS

February 2012 WSET Level 1: Berkmann Wine Cellars, Northern Branch.

Sept 07- April 10 MBA in Wine Marketing & Management: INSEEC, Bordeaux, France.

2003-07 Bachelor in Foreign Languages with Business, Bordeaux III, France.

2002 A Level in Literature, Philosophy, Languages: Lille, France.

LANGUAGES

-French: Mother tongue

-English, Spanish: Fluent

-Italian: Professional

HOBBIES Sports, Reading, Independent films, Theatre and Opera, Travelling.