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Sales Manager

Location:
Marietta, GA
Posted:
November 03, 2012

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Resume:

Troy D. Eggersman

**** ******* ******* ***** ********, Georgia 30062 Telephone: 404-***-****

Email: dzng1e@r.postjobfree.com

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VP of B2B Consumer Product Sales & Wholesale Distribution

Specialty Areas

Competitive Product Positioning Strategic Account Development New Product Roll-Outs Maximizing ROI

Client Relationship Management (CRM) Identification of Niche Marketing Opportunities Category Product Development

BA (Business Management), VP of B2B Consumer Product Sales & Wholesale Distribution, with more than 20 years of revenue generation and operational leadership experience in building unified, performance based cultures that consistently converted organizational intent into action for organizations ranging from start-ups to industry leaders such as: Jacuzzi Whirlpool Bath.

Presently, as Purchasing & Sourcing Manager of Summit Industries Inc. in Marietta, Georgia, charged with complete responsibility for purchasing/sourcing for $15 million of production while sourcing advantageous chemicals and packaging for Walmart, Auto Zone, Walgreens, Kmart as well as institutional customers. Implemented an RFP program to manage sourcing while maintaining the MRP system to effectively reduce expenditures by over $400,000 during the past 6 months.

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Career Highlights

Under the direction of the President of Summit Industries, I successfully reduced operational costs by $8000-$10,000 per month with an inventory reduction program eliminating one of three warehouses. Secured multiple vendor warehousing programs and streamlined purchasing to recover a diving cash flow and increase inventory turns to an excess of 8 turns per year.

Vice President of Sales & Marketing with Colton and Cody Management, Inc. in Marietta, Georgia, charged with complete responsibility for managing 25 direct/70 indirect reports while providing constant interaction to 800-1,000 national wholesale/retail distributors that generated combined annual company revenues of $12.5-$15.2 million.

Achieved within a 5-years period at Jacuzzi Whirlpool Bath sales volume growth of 25-33% each year from an initial volume of $1.2 million to $15 million. Subsequently, over the past 15 years with Colton & Cody Management, expanded sales volume from initial start-up phase of $15.2 million annually.

Developed a highly profitable market niche segment in the stainless steel sink industry by identifying market opportunity in countertop fabrication channel. Consequently, attained product specification status with multiple major developer contracts and builders which proved instrumental in increasing sales channel growth from 0 to $2 million over 2 years with net margin attainments of 5 times over cost.

Entrusted by Scott O’Young, Chairman of Globe Union Industrial Corp., with introducing and designing rainfall shower heads that were marketed through big box retailers and wholesalers. Subsequently, played a key role in category targeting and packaging specific to the distribution channels with concurrent sales volume exceeding $3 million.

Developed all ancillary marketing tools, training manuals for in-store sales personnel as well as the Jacuzzi Whirlpool Bath account salesmen, in-store POP and regularly vocalized in-store intercom scripts. As a result, initial purchase order of $2.5 million combined with 3-day promo doubled sales to $5 million.

________________________________________Key Areas of Expertise

A convincing and credible communicator with a unique ability to establish ‘Trusted Advisor’ status with a wide-array of clients, wholesale and retail distributors that consistently increased market opportunities while reducing operational expenses Creating a Shared Sales & Operational Vision Development & Marketing to OEM & Private Label Customers Formal Presentation Skills Instituting Marketing Penetration Strategies Financial Forecasting & Budget Management Quantitative & Qualitative Analysis Instituted Cost Conservation Measures Relationship & Solution Selling Conduced Client Needs Assessments Go-To-Market Strategies Ability to Align Operations with Customer Needs

Troy D. Eggersman Page Two

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Professional Experience & Accomplishments

Summit Industries, Inc., Consumer Products Manufacturer, Marietta, GA 2011 to 2012

Purchasing and Sourcing Manager – Managed chemicals and packaging, researched/sourced new components

• Interacted with sales, marketing, production and logistics to efficiently purchase components for two production shifts.

• Implemented company-wide PO system to control costs and maintain budgets on operational consumables and production raw materials and packaging.

• Managed MRP for over 500 SKUs necessary for ongoing production demand.

• Sourced product change components for co-pack, private label and proprietary product programs.

• Developed an enhanced vendor relations program with quarterly reviews with use of RFP programs.

• Managed offsite production including on-time component delivery, logistics and scheduling.

• Sourced all materials for FDA regulated and non-regulated finished goods.

Colton and Cody Management Inc., Import/Manufacturer, Marietta, GA 1997 to 2011

Vice President of Sales & Marketing – Managed corporate direction, product development, operations and marketing/sales.

• Conceived target markets and developed/implemented sales and marketing programs to accelerate profitability of 5 times cost with implementation of MRP software.

• Hired/managed sales and marketing teams to expand the company sales of $15 million to over 800 wholesale and 100 retail customers nationally and internationally with implementation of ERP system.

• Leveraged relationships with international manufacturers to develop new markets in niches that created over $15 million in growth over 4 years.

• Developed company branded and private labeled products for national OEM companies selling through wholesale and retail markets (Home Depot Expo/Sears/Lowes/Costco)

• Launched four subsidiary companies focusing on wholesale (Visionary Innovations), e-commerce (KitchenBathSinks.com), retail (Turn-Key Interiors LLC) and trade industry segments (Mind’s Eye Companies Worldwide, Inc.), all of which achieved seven figure growth annually.

Globe Union Industrial Corp., Manufacturer, Taichung, Taiwan 1995 to 1997

National Sales Manager - Charged with development of nation sales organization and wholesale/retail marketing development.

• Converted $70 million in import distribution sales into over $100 million in wholesale (i.e. Ferguson Enterprises, Hughes Supply, Winwholesale, Noland) and $150 million in retail business (Home Depot/Lowes).

• Developed and trained sales organization of over 70 corporate and 150 independent sales representatives.

• Created and maintained sales goals as well as budgets for P&L and marketing.

Jacuzzi Whirlpool Bath, Manufacturer, Walnut Creek, CA 1990 to 1995

Business Development Manager – Managed numerous mass retail and national accounts while developing new market segments.

• Increased mass retail (i.e. Home Depot, Lowes, Walmart) and OEM sales (Sears) by $10M over two years by working side by side with customers using in-field training and providing weekend promotional demonstrations.

• Produced consist growth over entire 5 years by consistently achieving annual sales goal targets allowing inclusion in the sales leadership council and incentive trips by developing training programs for all accounts.

• Outpaced all other 35 sales representatives by $5 million in sales growth during final year with company by managing program details and implementing national training seminars.



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