MAHAM MALIK

PROFILE

Results-driven Communications, Marketing, Content Development, and Social Media enthusiast. Experienced in developing and implementing social media marketing and communication strategies to enhance visibility, engagement, and loyalty. Proficient in creating compelling content, analyzing data insights, and leveraging various platforms to drive outreach and growth. Adept at collaborating with cross-functional teams and audiences to achieve marketing objectives.

CONTACT

PHONE:

+1-703-***-****

EMAIL:

adzgkj@r.postjobfree.com

Address

Gainesville, VA 20155

EDUCATION

2011 M.Phil. Mass Communication

Beacon House National University -Lahore

2008 Master in Mass Communication

Lahore College for Women University – Lahore

WORK EXPERIENCE

Techintegz - Communication, Marketing, and Social Media Specialist

Self-Employed (Oct 2018 – To Date)

Provided tailored social media consulting services to clients, resulting in increased follower growth and improved engagement rates.

Conducted thorough audits of clients' existing social media presence and recommended strategic improvements.

Developed content calendars, posting schedules, and content ideas aligned with clients' goals and target audiences.

Tracked and reported on key performance indicators, presenting actionable insights and recommendations to clients.

Monitored social media trends, industry news, and competitor activities to identify opportunities for innovation and growth.

Utilized social media management tools (Buffer, Meta Business Suite) to schedule posts, analyze performance metrics, and refine strategies.

Developed and executed social media strategies for client (APNA GERMANY), building an online community, 95% follower growth, and 100% increase in engagement.

Responded to user comments, messages, and inquiries, maintaining a positive and professional online presence.

Assisted in the development of social media campaigns for the client Entrepreneurial Business Book Club (EBBC) (Dubai Chapter), increasing brand awareness and engagement by 85% within 3-4 months.

Developed and executed content calendar, producing 3 posts per week with 80-90% increase in engagement over 2-3 months.

Created visually appealing and shareable multimedia content including images, videos, and infographics using Canva.

Implemented paid advertising campaigns, resulting in 80% increase in people’s participation in monthly EBBC book club events.

Monitored analytics using Facebook Insights to track performance metrics and adjust strategy accordingly.

Substitute Teaching

Prince William County Public Schools

(Aug 2017- To Date)

Maintained day-to-day classroom management and discipline to promote learning initiatives.

Followed classroom plans left by the class teacher to continue student education and reinforce core concepts.

Repeatedly requested as a substitute teacher by teachers based on excellent past referrals and trusted performance.

Provided instruction for students in core subject areas.

Course Developer & Designer

Virtual University Lahore- Pakistan

(May 2013- March 2014) (Part-Time)

Obtained approval of concepts by submitting rough drafts to management or to a client.

Maintained consistent use of graphic imagery in study materials and other marketing outreach.

Advertising and Research Teacher

Superior University Lahore- Pakistan

(April 2012-March 2014)

Worked cooperatively with other teachers, administrators, and parents to help students reach learning objectives.

Graded and evaluated student assignments, papers, and coursework.

Copywriting and Research Teacher

Garrison University Lahore- Pakistan

(Aug 2011-March 2012)

Evaluated and graded students' essays, projects, and exams.

Developed and implemented course materials, lecture notes, and assignments.

Documented attendance and completed assignments to maintain full class and student records.

Built and maintained professional relationships with students and faculty members.

Reporter and subeditor Intern

The Post Newspaper Organization

(Aug 2007-Sep 2007)

Worked in the Magazine section, newsroom, and reporting section of the organization as a reporter and subeditor.

Captured excellent photos to provide imagery for stories.

Attended press conferences to gather relevant information.

Completed research, compiled data, and assisted in timely reporting.

Public Relations Officer Intern

The Pakistan Water and Power Development Authority (WAPDA)

(Aug 2008-Sep 2008)

Communicated with media weekly to build relationships and optimize press coverage.

Developed campaigns to increase public awareness of the company and engage customers.

Forged strong media relationships to further public relations goals.

Gathered information on customer opinions and adjusted plans to capitalize on current trends.

Copywriting and Client Service Intern

JWT Advertising Agency Lahore, Pakistan

Date (Sep 2008-Nov 2008)

Customized brand message to reach and capture target audience interest and drive engagement.

Wrote advertising copy for online content, adhering to employers' overarching brand identity and personality.

Supported client projects from planning to on-time completion of quality deliverables.

Selected high-quality photos and videos to complement written copy.

SKILLS

Communication strategy

Marketing Plans

Workflow management

Business Analysis

SWOT Analysis

Documentation and Control

Presentation design

Scheduling and calendar management

Microsoft Office

Content development

Content Designing

Social Media Management

Word Press website

Canva designing

Buffer

Meta Business Suite

SPSS

Smart sheet

Trello

Microsoft Teams- Apps & Add ons

Inbound Phone call Handling

TRAININGS

Social Media Management

Google Analytics

LANGUAGES

English

Urdu

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