Digital Marketing Seo
Resume:
Michael Glen J. Rebueno
Unit **** Parc Royale Condominium Ortigas Pasig
Contact No: 099********
E-mail Address: adp2x5@r.postjobfree.com
Skype:live:michaellarkduncan
PERSONAL DATA:
Age: 38 yrs. Old Sex: M Date of Birth: January 23, 1983
Civil Status: Married Citizenship: Filipino
EDUCATIONAL BACKGROUND:
Informatics International College
Quezon City Campus
North Ave., Quezon City Diploma in Computer Studies 2002-2006
●Attended Networking Seminar 2004
Lyceum of the Philippines
Intramuros Manila 2001-2002
●Volunteered for Student Poll Watching 2001
SKILLS:
●On Page SEO
●Off Page SEO
●Technical SEO Audits &Implementation
●Data aggregation and extraction
●Google Analytics & Search Console
●WordPress SEO (scripts JSON+LD, implementation & shortcodes)
●Client Care
●Project Management
●Google Adwords Mobile Display Certified 2016
●Training & Speaking in Conferences (SEOORG events, Digital Marketing Institute)
●Facebook Ads, Carousels & Boosted Posts
CHARACTER REFERENCE:
●Sheila Dela Pena
Globe / SEOORG.PH
●Christopher Mark Burwell
People Support
9265916
●Mikael Degilla
Linkstar Inc.
Work Experience:
Envision Digital SEO Manager Aug 2021-current
Manage SEO Team, Manage Content and Creative team. Devise SEO strategy for all websites including Digital Marketing Planning and execution across all brands. Monitor and report analytics and conversion data. Train dev team to learn how to implement SEO across websites. Mentor Junior SEOs and be on top of On-Page and Off-Page SEO including Link Building and article publication. Monitor All ADS across different Social Platforms and create strategies design to acquire more traffic and conversions. Maintain Editorial vision across all documentation released for clients’ websites.
MedPro SEO Manager July 2020 – Aug 2021
Manage SEO team for on and off page SEO. Rank, track, analyze and get results for companies owned by MedPro. Create strategies, reports, manage digital marketing team to create content and generate leads. Manage link building team, implement technical SEO and develop strategies. Create a forecast and budget for monthly, quarterly and annual SEO. Tasking, reporting and training employees to learn both on and off page SEO. Manage content delivery for videos, images and all documents for online use.
MultibankFX Philippines Digital Marketing Manager Sept 2019- Mar2020
Manage all Multibank PH Online Presence. Oversee all digital marketing assets from SEO to Paid Search. Analyze and create online strategies to increase traffic and monthly revenue. Spearhead all Facebook and Linkedin activities. Provide online media solutions and provide increased visibility for the PH market. Report to the BGC office twice a week and cross train personnel from different departments to adapt digital marketing strategies. Establish local events and promote all marketing materials using digital marketing across all available social platforms.
Reason for leaving: Lockdown, travel ban, company closed for a bit.
Invech Treasure Processing SEO Manager May 2019-Sept 2019
Create SEO Strategy to increase traffic to Thailand Based Gambling Websites. Managed Link Builders to gather citations, do email outreach, acquire banner ads, guest posting and paid link building for niche relevant Thailand websites. Managed Idafa Affiliate website’s on page and technical SEO. Monitor traffic and conversion using Google Analytics, Webmaster Tools and Idafa Dashboard. Create order and curate content. Managed online payments using Paypal and Credit Card systems. Trained Link builders for Google Site Linkwheel creation, WordPress Optimization, Outreach and Paid Link Building along with Banner Ad buying. Managed 25 support websites that pass traffic to affiliate website. In charge of website creation and SEO tools. Manager Content writers and graphic artists for IDAFA and other website Creatives. Work closely with Chinese Leaders to create monthly budget, link and ad copy forecast to drive traffic to our gambling websites. Generate daily-weekly-monthly reports for traffic and conversions.
Trained Chinese staff for doing Google On Page SEO for their websites, Basic Facebook ads Google Ads, WordPress and Analytics.
Reason for leaving: Better offer and to dodge covid19
Stealth Digital Media SEO Manager Oct 2018-May 2019
Project Based SEO Manager for all SEO and SEM efforts. In charge of Malegenix, Progentra and Male Ultracore SEO campaigns. Build strategy and process that monitors the life cycle of each campaign. Create search strategy and customize campaigns according to the latest Google Algorithmic Updates. Technical, On Page and Off Page strategies. Managed Link building and NY Technical SEO team. Weekly / Monthly Reporting. Budget management. Managed webmasters for All support, secondary and expired domain websites. Created Strategy for All websites under Stealth Digital Media. Trained and managed on page and off page team. Created Social Media team for Facebook pages and helped managed Google Ads for Malegenix and Male Ultracore campaigns. Managed content development and Outreach for all primary campaigns.
Reason for leaving: Better offer
MailGuru Chief Marketing Officer Jan 2018-July 2018
Manage All Digital Marketing Aspects of the business. Create promos and marketing strategy for SEO & SEM. Manage Social Media properties, distribute and edit marketing materials for promos across different platforms. Finalize email templates used internal and externally. Client retention and client care. Manage Google Adwords, Analytics and Search Console for e-mailsenders.com. A-B test templates and add analytitcs tracking code per template. Purchase domains for new clients.
Reason for leaving: Company went bankrupt
Notimpo.com Operations Director/Co-Founder Jan 2017-2018
Build strategy and process that monitors the life cycle of each campaign. Create search strategy and customize deliverables depending on the website needs. Delegate man power to each property following client expectation and budget. Created Systems designed to rank, track, analyze and report to clients. Help build packages and hired man power and trained staff to perform their daily functions. Client retention and management. Technical SEO with on and off page metrics. Give client walkthroughs as well as methodology explainers. Created & Curated content for Notimpo.com, SEOwizkid.com & client websites. Installation and reporting of Google Analytics, Adwords & Search Console metrics that allow client education and optimization/conversion opportunities. Manage the team and set Key Performance Indicators to maximize each employee’s potential.
Reason for leaving: Hostile takeover
Elected Auditor for http://seo.org.ph/ for the year 2016.
True Logic Online Solutions SEO/Project Manager Jan 2015- Jan 2017
Work closely with the SEO team. Involved with SEO training, Research & development and SEO events. Works directly with Resellers and provides updates about campaigns life-cycles. Creates and implements White Hat SEO strategies to improve and maintain rankings. Acts as a mentor and subject matter expert for SEO night shift team. Talks to clients about our methodology and close sales. Reports directly to the General Manager for both Sales and SEO.
Reason for leaving: Startup
Earths Own Natural Products LLC SEO Jan 2013 – Dec 2014
SEO strategies for our clients and follow-up, implement, stay on top of search engines best practices for increased organic traffic and create better, more user and search engine friendly websites.
Web Analytics, Keyword Research, Outsourcing Link Builders/Web Developers, Daily reports, Organic Search, Google Webmaster Tools, Google Analytics, Internet Marketing
Social Media Campaign
Reason for leaving: Company closed
Media Shower Link Master/SEO Jan 2012 – Dec 2012
FaceBook and Twitter management – I am responsible for creating multiple twitter and facebook accounts while monitoring and contributing their growth. Adding content with links to our main site. Gathering followers and fans with the desired profile is one of the few things that I need to generate on a daily basis.
Wordpress – I am responsible for creating, editing Wordpress sites and managing content, images, links and traffic to the sites. Adding Wordpress plugins and customizing them according to each clients’ specifications. Creation of backlinks through social media and regular link exchange is also included.
Social bookmarking – Stumble,Digg,Pinterest,Myspace,Instagram
Blog/forum commenting - Directory Submissions
Reputation Management – Local Ranking and reviews
Reason for leaving: Company declared bankruptcy
Online Media SEO January 2012 – Nov 2015
On-page and off-page optimization
Building backlinks to support increased traffic
Monitor and generate traffic
Studying and optimizing analytics
Niche keyword research
Knowledge of A/B testing
Daily Account Management
Generate Daily report to client/s
Analyze Google’s next Move
Creation of Link Building training materials
Creation of Youtube/Vimeo instructional videos (Snagit)
Conducts trainings via Skype or real time
Task Creation and delegation for Link developers
Converts Virtual Assistants to Link Developers
Social Media Marketing
Local SEO Citations, Maps Marketing, LocalRanking
Reason for leaving: Team dissolved
Web Guide Partner Link Master/Team Manager October 2010- July 2012
Duties and Responsibilities:
TM Responsibilities:
To ensure the delivery of link orders and report directly to the Head of Offshore Operations as well as the Head of the Market and Co-founder of the Company.
Text Broker – I am responsible for ordering and checking the articles online. My responsibilities include placing the actual articles inside the shared folder and reminding my members that the articles are ready. I authorize all payments for the content ordering.
Support site – I am responsible of editing and revising new-plasticsurgery.com. I use Word Press to manage links, articles and renditions for the site. I have the user name and password. Any link Exchange is placed in the mentioned website. We will have more sites for future use.
Websites:
Partypoker.com
Pokerlistings.com
Attendance – We track attendance via Tidski (https://tidski.webguidepartner.com/manilla/). I am in charge of accepting and checking their time sheets. I also report this to Microsourcing.
Sugar CRM- My super User allows me to complete the daily tasks:
-Checking all sourced websites by all the team members
-Checking all registered deals and checking their errors
-Reviewing replies and the templates they use to contact webmaster
-Suggesting negotiation approach and making sure that they don’t go over the budget with deals
-Adding notes to why certain sites were marked positive or No deal status
-Upon checking deals I am supposed to write comments on their actual deals
Weekly team meetings – I am responsible for creating an updated presentation that contains the weekly Dashboard, stats, attendance and all surrounding issues. I also book the rooms and make sure that all resources are saved in the shared folder. I then document action plans and resend it to the WGP Plastic segment. All meetings are reported to Henrik.
Weekly Brainstorming – I am in charge of creating the schedule and booking reservations while I document our team ideas and approach to sourcing better websites. After these sessions I send an email to WGP Plastic group. All meetings are reported to Henrik.
SEO guidelines – It is my main responsibility to update and remind the team of our SEO guidelines to ensure better quality for sourcing and dealing. I also make sure they go through all the best practice documents available in Sugar CRM downloads section. Shavkat and I have weekly meetings. I send 10 to 12 websites for his review and we talked about them. We then decide to update the team once our decisions are finalized. Again, this is all reported to Production Manager and Head of Segment from the Market side.
ITS Key Word List- I am responsible for updating the online Key Word list for the market order and I updated the list on a daily basis to keep track of the Keywords we use. The Q1 Market order just arrived and I intend to update the ITS site this week so we can utilize all the Key Words with their prospective priorities.
Reports- All team meetings, TL weekly meeting, QA meetings, monthly and bi monthly reports I basically generate from the QlickView system and Sugar CRM. I also update the numbers in the shared folder for our weekly report that we use for the Dashboard. I document all details in all of our team related meetings and generate them 30 minutes after each meeting.
Daily Tasks: My daily tasks includes but not limited to:
Daily coaching- this tasks enables me to spot check how team members source and negotiate with webmasters. It also allows me to have some face time with the link developers. All questions about SEO, link building, article orders and more are usually given attention during these times. I also help them spot the best page and link placement for their deals.
Quick meetings- This is the time when I send quick updates from the Market and SEO to the entire team.
When I check their sourced sites I always give out reminders.
Count- I always count their links, deals and number of sourced sites and project it on my screen so they know where they are at the beginning of the week.
Authorize payments in Sugar CRM and create invoice for text-broker account.
Meet with SEO every week and check 10 websites.
Attend the bi-weekly SEO meeting with Shavkat and Jussi.
Provide documented report in team meetings and brainstorming sessions.
Update the ITS for all websites.
Create mailbox for new email client.
Bugtrack all issues.
Submit attendance if somebody is absent.
Authorize leaves and absences.
-Spot checks on all link developers which involves checking emails and deals.
Score every deal that every link developer has.
Weekly Report
Monthly Report
Meeting with the Market
All deals from all link developers should be scored
Quarterly Forecast and update Henrik weekly with the cost and quality.
Authorize all payments and checks all deals.
Helps develop business plans and provides SEO reports.
Use Oovoo and Skype for online meetings.
Well equipped in Search engine operators for Yahoo, Google and Bing.
SEO tools used:
Rank Reader, SEM Rush, Copyscape, SEO Quake, SEO for Firefox, Webdeveloper tool, Who Rush, IP checker, multi links, Open site explorer, Flagfox, Quirk tool, Search status, Mozilla Firefox, Firebug,Fireshot,, ShowIP, Sugar Pill, DT Whois. Blog Blue Print, Worpress SEO tools, AWR, Screaming Frog
As a Team Manager, I am in charge of the Manila Link Production office when The HOO(Head of Offshore Operations) is out of the country.
I am in charge of hiring for our verticals as well as Conducting exit interviews.
Reason for leaving: My first born - I wanted to focus on him
Linkstar Inc. Senior Approvals Manager (SEO QA HEAD) July 2008 to July 2010
Duties and Responsibilities:
Works with Link Developers, Shift Supervisors and the Link Development Manager to promote quality website assessment, negotiation and technical & quality assistance.
Ensures adequate corrective measures are implemented in cases of Link Developers and Tier 1 noncompliance. Accurately and consistently follows Quality Control Guidelines and updates provided by the Link Development Manager. Acts as liaison with Link Developers to Link Development Manager on quality or negotiation matters. Approves only according to guidelines and alerts the Link Developers, within the LinkNova system, on reasons for changes or declines based on quality measures. Uses LinkNova system efficiently and accurately. Performs other functions that may be assigned. Clients Handled:
Pokerstars.com, .de, it, fr
Aviva.co.uk
O2 mobile
Reason for leaving: Better offer
Contact this candidate