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Market Analyst Marketing Consultant

Location:
Penn Quarter, DC, 20004
Posted:
June 10, 2021

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Resume:

INGRID LEON

Regional Property Manager & Marketing Strategist

**** ***** **. ****** ******

MD 20904 240-***-**** adm1n2@r.postjobfree.com

SUMMARY

Dynamic property management professional with 13-years of experience. Successful experience in multi-site operations and lease-up processes for conventional and tax credit multifamily real estate. Additional experience in tenant-occupied interior and exterior renovations. Skilled in financial analytics, budget creation and strategic revenue management. Proven strength in creating targeted marketing plans, through market study and financial analysis. Demonstrated success improving organizational performance. Highly recognized leadership with the ability to communicate and build strong networks within all levels of an organization. EDUCATION — MANAGEMENT & FINANCIAL

CPM, IREM. Candidate.

AHM – Certification Quadel

LIHTC/TACCS – Cert. Quadel

NALP - NAA

Property & Casualty – PGCC

UMUC – currently enrolled.

HD – Paint Branch H.S

Risk & Liability Management

Able and experienced in understanding risk & liability. How to prevent, manage, document and train on the application of liability prevention for individual aspects, departments and roles.

Financial Analysis

Able and experienced in producing financial statements, analyze, project and manage revenue & expenses. Contract negotiation. Project manage. Planning & problem solving.

Tenant & Client Relations

Able & experienced in tenant and client/owner relations. Audience-based communication and presentation. Providing superior service within all levels of an organization.

KEY SKILLS — MARKETING & LEADERSHIP

Leadership

Budget Planning

Financial Analysis

Project Management

Reputation Management

Market Analysis

Social Media Marketing

Risk & Liability Management

Communication

Bilingual

Leadership & employee relations

Experienced in employee management, training and leadership. Skilled in building inspiration, motivation and trust within leaders and their teams. People work for people. Provide, Protect & Promote.

Market Analyst

Experienced in thorough market analysis, from product placement and pricing analysis to prospect and resident experience.

Marketing Strategist

Experienced in developing marketing strategy and campaign implementation. Innovative theorist with the ability to implement new and trend-setting material and projects. Elevating standards and resident/prospect experience. EXPERIENCE

June 2018 – Present

Regional Manager • Marketing Strategist • Tower Companies

Developed & implemented marketing strategy and market study for the residential portfolio.

Managed 5 site portfolio (1400 units) - Class A and B communities.

Restructured leasing/sales department for Blair’s district.

Increased occupancy by 22.18% 63 units in three months at The Pearl Apartments.

Increased leasing conversion ratio by 65.78%

Achieved an increase of 86% in online reputation presence, increasing reputation score from 3.5 to 4.33.

Improved employee retention and employee experience November 2013 – June 2018

Property Manager • Bozzuto Management

Prepared and manage yearly property budget.

Supervised the efficient operation, lease up and maintenance of assigned assets.

Ensured resident satisfaction at all times by responding courteously, promptly and professionally to resident’s needs.

Ensured professional management and development of leasing/marketing staff, and property maintenance personnel.

Prepared monthly financial reports and prepare quarterly reports for audits.

Responsible for the collection, processing, and validation of federal affordable housing paperwork.

Assisted in legal proceedings as needed, judgment filings, and preparation of exhibits as necessary.

Maintained tenant files and all related documentation in preparation for audits. August 2008 – November 2013

Property Manager • Grady Management

05/2011 – 11/2013

Supervised the efficient operation, maintenance requirements of 96-unit High-rise/apartment community.

Ensured resident satisfaction at all times by responding courteously, promptly and professionally to resident’s needs.

Responsible for the collection, processing, and validation of federal affordable housing paperwork.

Reduced delinquency by over 8k.

Achieved Grady’s President List.

Managed and mitigated property-related risk management issues. Multi-site Accounting Specialist, Corporate Office • 03/2010 – 05/2011

Responsible for timely and efficient processing of payables for 12 properties.

Completed account consolidations

Processed move out refunds/Deposit accounting.

Assembled and completed monthly owner’s statements, variance reports and consolidation reports.

Reviewed unit rental accounts, and sought proper regional approvals for corrections. Sr. Marketing Consultant •

08/2008 – 03/2010

Responsible for the professional leasing of rental apartments to maximize income potential and achieve maximum property occupancy; by properly tracking reports, vacancies & completing market study and comp reports.

Took part in continuous tasks necessary to maintain position on Grady’ s ‘President’s List’ (1 + years president’s list )



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