DARIA GHASEMI
New York, NY ***** 816-***-**** adjr5c@r.postjobfree.com
New York, NY
New York, NY
Chicago, IL
Kansas City, MO
05/2019 to 08/2019
New York, NY
Experience
Creator and Designer
ASEMI Collection
Source and curate a unique assortment of vintage sports jerseys and T-shirts every 2 weeks. Executed ad placements on Facebook and Instagram for new product launches or for specific products we wanted to sell though.
Rework and sew one-of-a-kind designs inspired by NYC to promote sustainability and thrifting. Serve as customer service and shipper when customers have questions and place an order though Shopify. Event Freelancer
Self
Executed luxury fashion events and fashion week activations for brands like Dolce & Gabbana and FENDI. Supported the management of vendor logistics and guest list management. Brand Ambassador
NIKE X Game 7 Marketing
Managed the co-creation workshop during the 4-day NIKE pop up for NBA All Stars 2020. Recruited new customers to participate in co-creation workshop Hosted 3 sessions per day where a total of over 180 guests were able to customize 3D printed sneakers that matched to the new sneaker launch/drop of the day. Selected to serve as a guide and personal assistant for the celebrity/athlete Meet&Greets throughout the week: Ben Simmons, Dr. J (Julius Erving), Giannis Antetokounmpo, Ja Morant. Marketing Assistant
Smokehouse Barbecue
Directed and coordinated over 15 marketing activities & policies to promote new dishes and specials. Led a team of over 120 employees across 3 locations to execute initiatives to engage repeat customers and secure new customers.
Created over 10 social media marketing plans to support high traffic days & events like Superbowl 2020 and holidays like Thanksgiving and Christmas.
Served as a waitress and stand-in General Manager at the highest performing restaurant location. Marketing Intern
Extra Butter
Created company-wide decks and presentations for brand activations such as new releases, events and pop-ups for brand collaborations, social partnerships and more. Assisted with merchandise styling and photo direction onsite during shoots for both e-commerce and Social Media; there were at least 10 shoots every week due to new product launches. Increased customer engagement by 20% on Social Media by capitalizing on raffles, contests and polls. Hosted weekly brainstorms with the marketing team to find ways to engage customers and secure potential customers.
Barcelona
Education
Bachelor of Science: Marketing
The University Of Kansas
GPA: 3.43
Marketing
Autonomous University Of Barcelona
Skills
Social Media Expertise
Microsoft
Google Analytics
Project Management
Brand Development
Marketing