EDDY

AGUILAR

SABA

Advertising Marketing Manager

PROFILE

Love and respect for culture,

and our unique stories, runs

deep in my bones. This has

fueled my success in

developing and executing high-

impact holistic marketing and

advertising campaigns for start-

up to Fortune 500 clients,

leveraging a strong cross-

functional and cross-category

expertise.

As a bilingual and bicultural

integrated marketer, I have

built a career on a deep

curiosity about people and

identity: what they want, how

they operate within their macro-

communities, what's next, and

ultimately, what this all means

for brands navigating this

evolution. I am passionate

about making a difference with

the work I help to bring into the

world, consistently striving for

authenticity, relevancy,

innovation, and engagement.

CONTACT

PHONE:

713-***-****

EMAIL:

adcnx5@r.postjobfree.com

EDUCATION

Cal State University, Bachelor’s in communications Sacred Heart University Marketing & Advertising

IUP- Spain – Master’s in marketing and Management

WORK EXPERIENCE

Lamark Media

Deerfield, Florida

Creative Partnership Executive – LATAM Markets

Bilingual

Present

In charge of all marketing and advertising strategy for UVC and Marriott International. UVC is one of the largest Resort Hotels in the Caribbean, Mexico and Spain. Directing and coordinating all marketing and creative projects, branding visualization, content creation, strategy architecture and campaigns for

local and international markets.

• Approve all marketing and advertising

materials

• Client direct relationship

• Develop and execute SOWs – calendar

advertising planning

• Provide strategic insights during briefings

• Build and maintain partnership with clients

• Write Creative brief and debrief team

• TV, Print, Radio, OOH, Social Media

• Marketing and production budgets

• Website development

• Weekly Ad status reports

• Promotions, events and collateral.

• Account management / project management

RedLine Media Group –

Dania Beach, Florida

Senior Advertising Account Manager – Bilingual

9/2017 – 3/2019

Forming and directing strategy for marketing and

advertising.

• Approve all advertising materials

• Evaluate ads overall performance

• Day-to-day client / agency contact

• TV, Radio, Print, Collateral, Direct Mail, Social Media, Promotions /Events

• All social media channels

• Website management

• TV, Radio Media Strategy

• Over 4 Million dollars budgets

• Production and project management

• New Business Strategy

• Weekly Client Presentation reports

• Copy Strategy supervisión

Accounts: Hard Rock Hotel & Casinos International, Seminole Casinos. Hard Rock Live, Hard Rock Ottawa, Warren Henry Auto Group.

Open English Education Next University

Miami Florida

LATAM Advertising creative Manager

12 /2015 – 8/2017

• Copy strategy Director

• Lead Generation Strategy

• In charge of all Strategy for advertising and

marketing materials for the LATAM markets,

Central America and the US

• Direct supervision with the ad agency

• Lead brainstorming sessions - concepts

• Social media content calendar management

(copy/visual)

• SEO, SEM, - Facebook paid ad creation

• Open English Blog editorial writing/editing

• Social media video

• Budgeting and Hiring

• Currently supervising 3 copywriters

• Production

• Client creative presentations

• TV, Corporate videos, Print, all social media

platforms, Email campaigns, blog articles, SEM

copy

• Transcreation all advertising and marketing

corporate materials

Ogilvy @ Mather LATAM – Miami, Florida

Creative Director / Bilingual Copywriter

6/15 - 12/15 Freelance

• In charge of all the marketing and advertising

initiative for the Latin America and Central

America markets

• Manage and develop all creative and copy

content

• Research, production, creative presentations

and production.

• Lead Generation strategy

• TV, Radio, Print, Web Content, Web Promotions,

Social Media, Marketing events, Direct Mail

• Production Budget

• Client Creative presentation

• TV, Print, Social Media

Clients: KFC, Pizza Hut (YUM)

PUBLICIS BROMLEY COMMUNICATIONS –New York, NY

Associate Creative Director – Copy

1/2007 – 4/2015

• TV production

• Radio

• Web development

• Budget and Production

• Creative leader

• LATAM markets and US

Clients: Astrazeneca (Nexium, Pulmicort), Tylenol, Evercare, Arrowhead.

LOPEZ NEGRETE COMMUNICATIONS – Houston, TX

Senior Creative

8/2001 – 12/2006

• Led creative writing team for the fourth largest Hispanic advertising agency in the U.S.

• Worked with national accounts to develop

creative concepts and strategy.

• Supervised creative writers and junior art

directors.

• Developed all Hispanic Radio/TV & Print &

Direct marketing.

• Handled creative research and creative client

presentations.

Clients: Bank of America, Reliant Energy, Tyson,

Sonic, Geico, Wal-Mart, LNC. New Business:

Domino’s Pizza, Hyundai Motors.

SKILLS

Awards

EFFIE AWARD Gold - TV

APAP SILVER - TV

CUSPIDE SILVER- TV

PROGRAMS

Microsoft, JIRA, Excel, Powerpoint, Workamajig,

Wrike

Contact this candidate