Damontre McLeod
ad5vr9@r.postjobfree.com - 410-***-**** - Forsyth, GA 31029
I am an experienced digital marketer with a proven track record of developing and implementing successful marketing strategies. I am an analytical thinker with exceptional problem-solving skills, and capability of optimizing campaigns to deliver the best results. I am familiar with both B2B and B2C marketing and always strive to exceed expectations. EDUCATION
- Bachelor of Arts in Public Relations, Minor in Marketing York College of Pennsylvania (May 2022)
WORK EXPERIENCE
- WebFX: Digital Marketing Specialist – Account Manager (July 2021 – Present)
● Personally manage up to 20 SEO & PPC Clients Across Multiple Industries.
● Manage and optimize campaigns to meet KPIs such as CTR, CPC, and conversion rates, resulting in a 30% increase YoY in website traffic and a 10% increase in customer acquisition.
● Create and maintain marketing reports and dashboards for executive review to track progress and ROI using Google Analytics and Salesforce.
● Develop and manage digital marketing campaigns, including PPC and SEO.
● Collaborate with clients to identify target audiences, key messaging, and campaign goals.
● Improved ROI by over 150% for at least five clients in the past 2 years.
● Generated revenue growth for at least 10 clients in the past 2 years.
- Kohl’s Distribution Center: Warehouse Associate (August 2017- June 2022)
● Received shipments and stored merchandise in warehouse.
● Recognized for productivity by management during employee evaluations 3 years in a row.
● Effectively operated and trained others in a team environment while adhering to proper COVID-19 safety procedures.
- The Children’s Place: Sales Associate and Cashier (October 2016 - February 2017)
● Utilized interpersonal communication skills as well as teamwork to help the company’s day to day operations.
● Utilized problem solving skills while aiding customer complaints and providing information regarding merchandise.
CERTIFICATIONS
- Google Analytics 4 (GA4)
- Google Ad Words