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Communications Specialist Relationship Management

Location:
Fort Lauderdale, FL, 33327
Salary:
160
Posted:
May 20, 2024

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Resume:

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Alan Ehrenhaus ad5t6p@r.postjobfree.com • LinkedIn

Weston, FL, USA • +1-786-***-****

Summary

Communications Specialist

Dynamic results-oriented brand management expert with 15+ years of experience driving organic growth, brand awareness and relationship management.

Proven success liaising with clients and partners to determine needs and developing tailor made creatives, programs, and marketing initiatives. Astute and diligent analyst, able to implement thorough market research and analysis to enhance brand awareness and impact on community. Highly engaging and collaborative communicator, adept in managing cross-functional teams, creating strategic framework for partnerships and executing fulfilling high expectations.

Areas of Expertise

• Advertising, Branding and Content

• Client Relationship Management

• Execution of complex projects

• Full funnel Marketing

Campaigns

• Client Conversion &

Retention

• Cross Functional Team

Management

• Marketing Plans

• Hybrid Work Model

Accomplishments

● Powered brand strategy and consistency globally on Mondelez Tang powdered beverage business.

● Boosted yearly revenue by 15% on average consistently yearly through organic growth and new business.

● Maintained and grew Key Account relationship to 10+ years. Career Experience

Head of Client Services, Ogilvy & Mather Miami, Miami, FL April 2022 – Present Oversee strategic analysis, corporate applications, and development of innovative communication techniques. Orchestrate operational governance and ensure targets are met rapidly and with efficiency. Guide variety of teams to enhance productivity.

● Achieved 45% conversion rate in new business pitches. Operations Manager (January 2022 – March 2022)

Supervised daily business operations and liaised with General manager and Head Controller to govern admin functions such as net sales review, forecasting, profitability, month end close, staffing, agency audits, and partnerships. Implemented strategic vision seamlessly enhancing performance

● Championed maintenance of 90% of the team, preventing churn and turnover and built client trust

● Distinguished keynote speaker at University of Miami for Comms and Advertising students.

● Assisted Key Account in yearly Franchise Planning Summit as guest speaker.

● Pioneered redesigning of new Miami office by negotiating with vendors and mentoring the process. Group Business Director (July 2018 – December 2019) Championed oversight to prestigious regional accounts such as Starbucks, KFC, Jimmy Dean, Modelo, Corona, CDC, Federal Reserve, and Ikea. Assisted in overarching staffing process including writing job descriptions, Hiring, and strategically placing employees.

● Scanned areas of concerns and implemented relevant process improvements

● Consistently Boosted revenue by 15% yearly.

● Supervised Key Account Growth Plans

Account Director (March 2015 – June 2018)

Directed hospitality accounts Pizza Hut and KFC for Latin America and Caribbean while spearheaded strategic planning, creatives and accounts departments to deliver various advertising projects. Utilized company network to assist and enhance client marketing communication plan. Scanned and monitored advertising projects performance and rendered relevant process improvements. Leveraged interpersonal skills to negotiate with vendors in delivering quality in production area and partner with Digital Director to produce exemplary pitches.

● Spearheaded Production of 25+ commercials and POP bundles yearly

● Monitored New Business Pipeline from diagnosing and assessing to converting or discarding.

● Increased revenue by 50% servicing new business units. Account Supervisor (March 2013 – February 2015)

Enhanced brand relevance and developed creative assets by streamlining strategic communication and helmed budget management resulting in robust growth. Achieved client sales leading varied workforce of four dedicated employees. Functioned as liaison with production houses and vendors to negotiate in order to ensure cost cutting and enhancement of production value.

● Executed Shopper Marketing Strategy as tool for BTL campaigns.

● Innovated new process improvements to enhance efficiency, performance, and achieve goals.

● Ensured brand strategy and consistency globally by assisting Account Lead on Mondelez Tang powdered beverage business.

● Helmed execution of 15+ commercials yearly

Regional Account Supervisor (April 2007 – February 2013) Ensured client satisfaction by consistently assessing campaign progress, meeting deadlines, and developing quality creative assets. Oversaw regular consulting, managing finances, and ascertaining brand consistency for accounts. Organized status and client meetings, presentations, and press releases and aided in launching products, events, and presentations.

● Developed full 360º brand stewardship for Kraft Foods Argentina including Powder Beverages and Confectionary.

● Lead Regional’s Advertising Hub day-to-day for Latin America and Caribbean for SC Johnson in Air Care category.

Additional

Experience

Account Executive Ogilvy & Mather Buenos Aires, Argentina. Education

Bachelor in Public Relations and Advertising, 2005 Universidad Argentina de la Empresa (UADE), Buenos Aires, Argentina Languages

Spanish – Fluent

English – Fluent

Portuguese – Decent



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