Ande R. Woods
ad5t1v@r.postjobfree.com
PROFILE:
Dynamic career reflecting years of experience and record-breaking performance in Radio / TV sales, Special Events, Management, National Sales, Business Ownership, F&B, Multi-Platform, and Experiential Marketing.
Deliver measurable results in cutting-edge aspects of broadcast, event, social, digital, National, and multiplatform marketing concepts. Owned and operated successful startup businesses including two restaurants / bars and Production / Event company. Proficient at sharing vision and creating positive attitudes. I develop lasting relationships with decision makers that result in new and existing business revenue growth for both, customers and company.
I have documented results in budget achievement and exceeding goals. I am organized with a track record that demonstrates self-motivation, creativity, and initiative to achieve both personal and corporate goals.
*Solution Finder *View Obstacles as Opportunities *View New Initiates as Adventures *Organized *Self Motivated *Passionate *Experienced *Professional *Multi-Tasker
PROFESSIONAL EXPERIENCE:
July 2022 – Dec. 2023: iHeartMedia, Syracuse NY. – Account Executive
January 1998 – Present: AW-Some Productions – Media* Marketing * Special Events. Restaurant Owner/Operator
Bullet Points below list the Events and Businesses that reside under the Umbrella of AW-Some Productions.
Artist / Band Booking for local CNY Venues including Lakeview Lanes and Angry Smokehouse, Super Dirt Week
Reef TV / Radio (San Pedro, Belize) – Director of Sales – All client and station relations regarding sales, Programming and Budget achievement.
My Place Steak House – (San Pedro, Belize) – Owner / Operator - 2018 - 2020
Grumpa Moose Bar And Grill – (Flowermound, Texas) – Owner/ Operator 2000 - 2006
Belize Red Cross Board Member, San Pedro, Belize Branch - 16x’s Director of San Pedro Blood Drive
Media Placement – Digital, Social Media, Print, Outdoor, Broadcast TV and Radio
Event Planning – Super Dirt Week (Oswego NY) - EDGE FEST – FREAKER’S BALL – JINGLE BALL (iHeart Events)- Reef Rock Festival - BAPA Concert - Costa Maya Pageant (Belize Events) – Dallas Guitar Show 1998 – 2012
12/2016 – 01/2018: LBI Media - National Sales Manager
National Sales Management -Dallas Office – Responsible for budget achievement, weekly forecast, eight National Sales Reps, NTR and Event Marketing project development and sales execution for the 4 Radio Stations and TV.
Increase billing in all initiatives that increase share.
Educated team on new initiatives, programing, promotional features, and sales tools. Created custom proposals to achieve client results.
Offer Solutions to help improve relationships between company departments and partners.
Multi- Platform projects that include Signature Hispanic events, TV, Digital, Social and Radio.
11/2007 – 12/2016 I Heart Media-Senior Account Executive
Threshold achievement for five cluster, terrestrial radio and streaming stations, digital sales, event sales, multi-platform projects and quarterly Initiatives.
Strong cluster billing in all initiatives, increase share and met initiative expectations including NTR, multiplatform, experiential, event marketing and community projects.
Southwest Airlines Sound Stages in Miami, Washington D.C., Atlanta, and L.A. – 2015 – 2018
Trained in CRMC media programs, platforms and tools including Sales Force, Viero, Polk, Cross Sell, Media Monitors, Media Ocean, DAP and Scarborough.
Solutions and bonds with company departments and partners that remain strong today.
7 x’s Cluster “All Star” Award winner, Honorary “Marine” Civilian Award Winner, 2x’s “Media Partner of the Year” from the National Blood Donor Society and Carter Blood Care.
8/2003 – 11/2007 Entravision Communications, Dallas, Texas - General Sales Manager
Recruitment, Sales training, Budgets, Weekly Forecasting, Inventory Management, and record-breaking Quota achievement for five radio stations with a team of sixteen account executives. My Tenor at Entravision Dallas produced double digit percentage sales growth from each prior year. (By the year sold, Entravision Dallas was at a 370% increase in Revenue from the date hired).
Developed and achieved annual, quarterly, and individual budgets.
Recruitment for all departments resulting in a record-breaking Sales teams, Accounting Department, Traffic and Continuity and Promotions.
Established and maintained annual and quarterly expenses.
Offered continuous education, training, solutions, and creative ideas, completed sales packages and new initiatives.
Established new daily protocols for station support systems and operating functions.
Created and produced Station events that resulted in record breaking NTR revenue.
Established alliances with major partners resulting in repeat business and record account size.
Inventory yield management and pricing that resulted in over exceeding budgets.
ADDITIONAL ACOMPLISHMENTS / EXPERIENCE / EDGUCATION:
Musician - Guitar
AW-Some Productions
Stephen F. Austin University – Nacogdoches, Texas
CRMC, Arbitron Top Gun and AWRT, Belize Red Cross, National Blood Drive Award Winner
Trained in Salesforce, Cross Sell, Digital Media Management and more.