Social Media Communications Manager

Jeremy L. Mathis Aurora, CO • 720-***-****

ad5r35@r.postjobfree.com

www.linkedin.com/in/jeremylmathis

Marketing Communications Manager

Offering expertise in targeted marketing, campaign design, and sales pipeline management. Transformative and growth-oriented Marketing and Communications Manager with an advanced skill set in campaign design, brand management, and content strategy. Dedicated to establishing efficient timelines, incorporating key brand messaging into multi-channel campaigns, and identifying lucrative go-to-market strategies through market research. Highly proficient in making data-driven decisions and maximizing reach and engagement using social media, websites, and other digital and traditional media. An experienced leader: able to train and mobilize colleagues and align them for success.

Core Competencies

• Marketing / Brand Mgmt.

• Content Development

• Effective Audience Targeting

• Campaign Design / Launch

• Corporate Communications

• Executive / Stakeholder Relations

• Customer Acquisition Events

• Omni-Channel Advertisements

• Data / Trend Analysis

• Briefs / Company Statements

• Team Training / Coaching

• Competitive Product Positioning

Professional Experience

S&P GLOBAL PLATTS, Denver, CO 2014 - 2019

Global Field Marketing Manager

Optimized brand awareness and maximized reach by utilizing multiple channels and strategies including email automation, landing pages, and social media platforms. Enhanced consumer interest and built new business opportunities by collaborating with trusted vendors on designing brand merchandise. Increased consumer engagement by hosting giveaways and upholding a consistent social media posting schedule with vivid photos and relatable content.

· Solidified brand voice by producing collateral that re-emphasized key messaging.

· Maintained a consistent community presence by launching events and breaking ground on marketing and demand-gen programs; regularly assessed data metrics and KPIs to identify improvement opportunities.

· Secured high conversion rates in collaboration with stakeholders, delivering strong sales plans.

· Centralized focus on customer acquisition; retained existing business with exceptional customer service.

· SME on global marketing, virtual meetings, data track tools, and template generation; increased data collection by 30%; launched events that positioned teams to close on 10% more in new business. PUEBLO CITY-COUNTY HEALTH DEPARTMENT, Pueblo, CO 2012 - 2013 Communications Intern

Wielded a working knowledge in use of social media, video, and audio technology to increase communication. Took advantage of every learning opportunity to strengthen dynamic skill sets and continuously improve. Conceptualized, developed, and launched a well-received online communication campaign for the GoAskTara nurse hotline.

· Nourished evolving proficiencies in crisis communication, emergency readiness, and preparedness.

· Thrived within a demanding environment and excelled within strict deadlines due to sharp multi-tasking skills.

· Contributed to a positive team culture and built strong partnerships with colleagues and superiors.

· Employed a solutions-based approach to problem-solving with minimal interruption to operations. Jeremy L. Mathis Page 2

PHI THETA KAPPA ALPHA GAMMA ALPHA CHAPTER, Colorado Springs, CO 2008 - 2012 Public Relations Communications Officer

Served as a driving force behind high-performing social media pages by contributing visionary leadership and insight into emerging trends. Added value to member experiences by rolling out an integrated online communication campaign that relayed key information on upcoming events and initiatives. Exemplified finely tuned strengths in writing, content development, editing, key brand messaging, and elite brand representation.

· Streamlined the flow of information by distributing newsletters and managing an online presence.

· Enhanced campus and community engagement by heading end-to-end project and event management.

· Led numerous events including campus cleanups, student pantry food drives, and clean energy events.

· Introduced the $250K Lifeline to Completion Scholarship to financially assist students in graduating.

· Elected as the Regional and International Vice President, as well as a Student Ambassador going to events and discussing educational and scholarship opportunities with prospective students. Additional Experience:

Technologist, Instructional Technology Center, CSU, Pueblo, CO (1 year) Restaurant Retail Manager, Various Facilities (7 years) Education

Master of Professional Studies, Organizational and Professional Communications, conc. PR and Marketing University of Denver University College, Denver, CO (2019) Bachelor of Science, Mass Communications, emph. Integrated Communication, minor in Professional Writing Colorado State University, Pueblo, CO (2013)

Associate of Applied Science, Telecommunications Production - Radio and TV Pikes Peak Community College, Colorado Springs, CO (2009) Associate of General Studies & Associate of Arts (2010) (2012) Technical Skills

• On24 Go To Meeting Zoom

• Multi/Mass Media Production

• Adobe Creative Suite

• Box gDrive Dropbox

• Survey Monkey

• Social Media

• CRM

• Google Analytics & AdWords

• Blackboard Canvas Moodle

• CrowdCompass Cvent

• Camtasia Wondershare

• Ungerboek

• Hootsuite

• Tableau

• PPC CMS SEO SEM

• CRO A-B Testing

• Crownpeak (basic)

• Salesforce (basic)

• Eloqua (basic)

• HTML (basic)

• Office Suite & 365

• SmartSheet

• Work Front

• SharePoint

• Mail Chimp

• Acuity Scheduling

• Oracle Siebel

• CPR/BLS certified

Jeremy L. Mathis Page 2

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