Joel B. Bienvenu

** ******* *****

Phone: 954-***-****

Worcester MA, 01609

E-mail: ad4wt6@r.postjobfree.com

PROFESSIONAL PROFILE

An innovative and highly creative Product Management, Sales and Marketing Professional with progressive experience within leading technology companies, having held positions in sales, channel development, marketing and technical support in B2B hardware and enterprise software solutions. Extensive and diverse experience has developed a thorough and very transferrable skill set. Well developed analytical, communication and presentation skills used to create effective and successful business strategies. Highly customer success focused and committed to maximizing revenue, increasing margins and driving new business. Extensive global experience developing sales/support channels leading to an entrepreneurial competence that also extends to the following areas:

Go-to-market strategies, and complete life cycle management

SEO/SEM, email and direct mail marketing programs

Corporate branding and messaging

Managing Technical Support Groups

Trade event development, content, design and staffing

Quantitative and qualitative research

Creative problem solver, analytical and critical thinker

Competitive intelligence data gathering and analysis

Professional presentation development and delivery

PROFESSIONAL EXPERIENCE

MNJ Home Solutions 11/2017-Present

Owner and Founder

Using skills acquired over a lifetime of personal home improvement and construction, I became a licensed home improvement contractor in 2017. Through web, trade involvement, and low cost marketing, a solid customer base of residential and commercial property owners rely on MNJ to repair, remodel and renovate their properties. We specialize in high value renovations, kitchens, baths and small additions to increase the value of properties. Construction management and design services have been offered since 2019, which ultimately ensure projects are completed on time and within budget. Developed and maintained all subcontractor and vendor relations.

The PRINTERS KNOWLEDGE BASE 3/2017-Present

Owner and Founder

Custom market research: Survey design, implementation and analysis specializing in VOC and market trends and forecasts for hardware and software solutions

Development of case studies, customer success stories, and end user surveys

Competitive analysis: Designed to increase overall market intelligence

TCO/ROI development: Your costs versus your competitors

Go-to-market strategies and recommendations as well as life cycle management

SWOT analysis: You versus your competitor’s

Sales curriculum development and training, make your sales team ultimately effective and successful.

PROGRAMMING RESEARCH, PRQA, Boston MA 1/2016-2/2017

Senior Software Solution Representative

Responsibilities include driving new business acquisition for complex, B2B software testing and analysis solutions serving the automotive, aerospace and defense industries. Developed direct marketing campaigns designed to increase company awareness and convert prospects into customers, as well as increasing the footprint into existing accounts. Accomplished the acquisition of several new high profile customers including; Daimler Benz, Tesla, Faraday Future, Fiat Chrysler and Nissan through personal marketing initiatives. I was also successful in significantly increasing the existing footprint within General Motors and Ford.

Helping my customers in the automotive space achieve ISO 26262 and MISRA compliance was one of my responsibilities and ultimate strengths.

FUJIFILM DIMATIX, Lebanon, NH 8/2014-4/2015

Technical Marketing Engineer/Product Manager

Duties included all marketing activities including; development of all trade collateral, web presence, sales support, trade event management, market research, industry press interface, and corporate branding. Helped define and build partner marketing programs to drive incremental revenue. Key presenter at trade and technical events. This position combined a very high level of technical knowledge and the ability to market the products.

XEROX-GRAPHIC ARTS, St. Louis, MO 4/2013-8/2014

Production Color Solutions Manager-iGen ‘Tiger’

Responsible for the resurrection of the Missouri market with new sales of the Xerox iGen, 8250 and ColorPress high end color products ($250K to $1M range sales). I managed multiple Xerox Production Print Sales reps in the MO and KS territory, personally achieving 299% of quota in 2013, with an average sale of $600,000 per engagement. Territory expanded to seven states and eleven sales representatives for 2014 with a 112% of budget. Drove new customer acquisition through targeted 1:1 marketing which achieved a 30% response rate and was replicated throughout the US sales group. Developed and trained sales reps on production color technology. Developed and supported local trade events with partners and customers.

IDC RESEARCH., Boca Raton, FL 6/2010-5/2012

Research Manager, Production and Large Format Print

Market research and forecasting for the production and large format print markets including quantitative and qualitative research and analysis. SWOT delivery and consultation to the customers, which include all major OEM’s within the market (Xerox, HP, Canon, Kodak and others). Segment focus included a range of production printing environments, including in-plants, data centers, central reprographic, commercial printers, service bureaus and direct mailers. Market coverage including: Production inkjet devices, Continuous form and cut-sheet monochrome and color toner based systems, as well as all wide format devices and enterprise software solutions. Produced several yearly forecasts developed from input obtained directly from the market shareholders. Designed and executed several end user surveys focusing on the user experience and future requirements. Highly regarded for my in-depth knowledge of the digital printing eco-system and presentation/communication ability.

OCÉ NORTH AMERICA/CANON, INC., Boca Raton, FL 12/1998-9/2009

Senior Product Manager, Competitive Programs and Sales Training and Enablement (2000-2009)

Collection, analysis and deployment of all competitive intelligence including cost modeling (TCO), strength-weakness comparisons (SWOT), competitive briefs/whitepapers and bid reviews/support, supplying the US and International Product Marketing Management with critical competitive intelligence. Developed and maintained an intensive intranet site for information sharing.

Senior Product Manager, Sales Training, U.S. Marketing (2006-2009)

Responsibilities included the total revision of the initial sales training programs and continuing education program, (position held concurrently with Manager, Competitive Programs). Designed and implemented all curriculum, including classroom and web based training programs having a consistent student approval rating of 96%. 60% of the students achieved first year revenue requirements, utilizing a hybrid SPIN sales methodology. Instituted a competitive laboratory to benchmark products and train sales personnel on how to understand the competitive weaknesses and win sales.

Product Manager (1998-2000)

Responsible for complete product management of the Océ continuous form monochrome and color family of printing systems ($1 million+) including go-to-market strategy, product launch, collateral design, trade show design and support, and direct mail campaigns. Additional duties included; presentations at industry trade events, and frequent outward facing activities.

TECHNAU/LASERMAX-ROLL SYSTEMS INC., Burlington, MA 5/1988-11/1997

Manager, International Sales and Technical Services

After successfully launching the initial product set, and developing the US Technical Support team, I was honored to help build an international dealer network in 35 countries (Europe, Latin America, and Pacific Rim) by identifying and on-boarding 30 new distribution channels. Developed business strategy and provided sales training, pre and post sales support to Xerox, Ricoh Infoprint, Océ/Siemens, and Nipson. Responsibilities also included all international trade show design, and support including DRUPA, CeBIT and various postal forums.

First year revenue target over-achieved $6 million in international sales (600% of quota)

Designed innovative solutions to country/language specific marketing collateral allowing dealers to go to market sooner with significantly less cost.

Coordinated and implemented an effective ‘Train the Trainer’ Program minimizing travel and associated cost.

Developed service strategy to increase dealer revenue and margins and ensure customer satisfaction.

Within three years, international sales accounted for over 40% of total company revenue with a 15% higher margin.

EDUCATION

BSEE: University of Massachusetts, Lowell, MA (completed two years)

Control Data Institute: Computer Technician and Electronics Certification (850 hours)

Additional Education & Training

SPIN and Challenger Sales Training: Both as a recipient and a trainer

Dale Carnegie Sales Training

American Management Association (AMA), Competitive Analysis

TECHNICAL SKILLS – All Microsoft Office products, ACT, SalesForce CRM, Oracle CRM, Hubspot CRM, WebEx and Elluminate

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