Joyce Yazbeck

305-***-**** - ad4wey@r.postjobfree.com – www.linkedin.com/in/joyce-yazbeck-5b832333

Deadline driven graphic designer with 15 years of global experience working in a variety of environments, overseeing project from concept to delivery. Successfully create brand messages, marketing strategies and content production.

Seeking a challenging position that utilizes my skills and creativity to contribute to the success of a dynamic organization.

CAREER EXPERIENCE

The Middleby Corporation (Nasdaq MIDD) 2019 – 2021 US public company engaged in design, manufacturing, and marketing of commercial, residential, and industrial equipment Annual revenue $4.1B+. 11K + employees.

Assistant Marketing Manager, Carter Hoffmann / Nu-Vu / Doyon — Middleby Companies Leading manufacturer of heated holding equipment, as well as on premise baking for the commercial foodservice space

• Collaborated with cross-functional teams to create marketing campaigns including materials for print, industry trade shows and digital platforms

• Designed marketing booklets, technical data sheets, flyers, exhibition booths….

• Created brand awareness campaigns, tactical lead generation, functional product campaigns and executed through multiple media

• Managed multiple projects simultaneously and met tight deadlines

• Reworked brand book to ensure brand consistency across all marketing materials

• Transformed brand website and managed social media communities

• Visualized trade show booth space and supervised execution with tradeshow staff. Bright One – Weston – FL 2011 - 2019

Full fledged online design boutique with global presence Art Director – Operating Manager

• Created compelling visual solutions for clients in various industries

• Developed branding concepts and executed designs for print and digital campaigns

• Presented design concepts to clients and incorporated feedback to refine final deliverables

• Oversaw production and ensured quality control

• Planned and executed events and special occasions Blind Spot Communications – Riyadh – Saudi Arabia Nov 2009 - Mar 2011 Marketing and communication agency experienced in building and growing brands. Senior Graphic Designer

• Customer base included retail malls, children concept stores, publishing house, water, energy drink, consumer products…

• Client facing role including brief, work in progress and presentations

• Designed packaging and labeling for consumer products

• Created layouts for product catalogs and sales collateral

• Collaborated with printers and vendors to ensure accurate production of materials

• Managed production schedules and monitored project timelines Impact BBDO, Beirut, Lebanon June 2007 - Nov 2009

Impact BBDP is a Pan-Arab advertising agency affiliated with BBDO NYC Desktop publisher

Worked on projects for the following brands: Snickers, Galeries Lafayette, Zaatar W Zeit, La Libanaise des Jeux (Lottery), Nissan, GMC, Infiniti, Adidas, BHV and Pepsi CO.

• Designed packaging and labeling for consumer products

• Created layouts for product catalogs and sales collateral

• Collaborated with printers and vendors to ensure accurate production of materials

• Managed production schedules and monitored project timelines Career Note: additional experience working with Printworks, Beirut, Lebanon as Graphic designer handling material production for fleet advertising, in mall displays, retail facades and Bus branding. EDUCATION

American University of Science &Technology - Beirut, Lebanon Bachelor of Arts: Graphic Design

Graduated in 2006

CERTIFICATIONS

• ZUMBA Instructor

• Substiture Teacher

SKILLS

• Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign)

• Strong understanding of typography, color theory, and layout design

• Knowledge of print production processes and file preparation

• Ability to work in a fast-paced environment and manage multiple projects simultaneously

• Excellent communication and presentation skills

LANGUAGES: • English • Arabic • French• Basic Spanish PORTFOLIO: www.behance.net/joyce2738

REFERENCES: Available upon request.

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