JAMES TRAVIS RHINEHART

Stone Mountain, GA ***** • Cell: 678-***-****

ad4k3v@r.postjobfree.com • https://www.linkedin.com/in/jamestrhinehart SUMMARY OF QUALIFICATIONS

• Results-Driven Leader with over 15+ years of experience in areas like Organizational Communication, Operations, Pro Services, E-Commerce, Marketing, Project Management, Product Management, and Data Management skills in conjunction with strong business acumen.

• Extensive experience in the Retail, Supplier, and Manufacturing industries with the ability to analyze and identify future trends.

• Consistent success in identifying problems, developing recommendations, and achieving organizational objectives through relationship building with clients, business partners, customers, and senior leadership.

• Keen ability to prioritize and support multiple projects independently, collaboratively, and/or through delegation. EXPERIENCE

Aug 22 – Present The Home Depot - Store Support Center Atlanta, Georgia Manager – Home Services, Operations Process

• Leads team of 3 analysts responsible for Service Provider Assimilation and Orientation for all Home Services Service Providers

• Develops, curates, and distributes the Home Services - Service Provider Communication Newsletter

• Administer access, upload articles, and provide platform system updates in HDConnect (Intranet) Vendor Portal for Home Services

• Develop Agenda, Project Manage services events i.e., Service Provider Advisory Council (SPAC), and Services Partnership Meeting (SPM)

• Execute and oversee all Service Provider Email Communications with company leading 56% Email Open Rate

• Create, Enhance, and Oversee Services Service Provider Rewards, Recognition, Years of Service, and Customer Survey Programs

• Manage Pay for Performance budget of $2M+ to award exceptional Service Provider Performance Sept 21 – Aug 22 SUZY – Consumer Research Marketing & Technology Services New York, New York Senior Manager - Marketing Operations

• Manage and oversee all major marketing operational projects and budget ($1.5M) for Suzy & Suzy.com

• Manage Suzy.com website strategy, blogs, webinars, social media, email, and marketing content

• Create, develop, and facilitate targeted marketing campaigns that drive sales on the Suzy SAS Enterprise Platform

• Develop timing, planning, and execution of Suzy Trade Show events, booth set-up, and trade show strategy

• Single Point of Contact for all Suzy Marketing related requests (Request for Pricing, Sales Decks, Promotional Materials, Signage, etc.)

• Suzy paid media owner for digital planning, trafficking, and reporting for campaigns incorporating company strategy apart of each campaign

• Steered Marketing Ops Team as paid media owner and increased campaign ROI over 20% vs LY Apr 19 – Sept 2021 PureRED – Digital Marketing & Technology Services Stone Mountain, Georgia Project Manager - Production Operations

• Manage and oversee all major production operation projects for PureRED enterprise accounts

• Responsible for creating, improving, and developing production operations project strategies

• Implemented proofing manager software for largest company client Kroger

• Facilitated and delivered a normalized reporting structure for print production operations amongst facilities

• Managed and Implemented rollout plan for company Daily Management Tool which allows for tracking of employee hours and daily task

• Production Project Owner for Clients, Client Partners, Marketing, Product, and IT Teams to deliver on weekly print production deliverables

• Manage and own all print production projects with big box retail clients such as Kroger, Rite Aid, Walgreens, and Lowes

• Created Statement of Work (SOW) and pricing estimates for project requests from new/existing customers (Generated $18M+ new business) Mar 17 – Apr 19 Larson-Juhl A Berkshire Hathaway Company Norcross, Georgia Product Manager

• Scrum Master for team to manage and execute updates to the larsonjuhl.com website in support of the digital transformation initiative

• Manage P&L for Larson-Juhl Digital Transformation project generating annual revenue of over $15.6M

• Manage and update all big box E-Commerce channel product attribution (Amazon, HomeDepot.com, Wayfair, Walmart, and Build.com)

• Partner with internal Marketing, Product, and Sales Teams on monthly email and web promotional strategies

• Primary stake holder and owner for PIM/DAM (Salsify) software to ensure all marketing content is maintained and distributed

• Responsible for managing and executing CRM/CLM marketing initiatives to serve our existing/new customers better

• Manage VOC (voice of the customer), heat mapping, and web analysis tools for larsonjuhl.com

• Led growth of team from 3 to 6 direct reports with priority focus on curating, ideation, and developing revenue generating content

• Oversee New Product Development, Product Demonstration, and Product Lifecycle Management for PIM and DAM May 2013 – Mar 2017 HD Supply – Construction & Industrial – White Cap Norcross, Georgia Digital Marketing / E-Commerce Manager (Dec 2015- Mar 2017)

• E-Commerce Manager of whitecap.com which grew sales from $1.2M (FY-2015) to over $1.9M (FY-2016)

• Single Point of Contact for all web analytics (web sales, web promotions, social media, & email analytics)

• Partnered with print Marketing Managers and Merchants for monthly email and web promotion strategies

• Created and distributed weekly E-Commerce dashboard and monthly digital email calendar for Marketing & Sr. Leadership teams

• Managed VOC (voice of the customer), heat mapping, and third-party service provider tools for whitecap.com

• Maintained and managed all vendor specific web promotions and new SKU digital product launches

• Provided direction and guidance on all digital content web initiatives

• Single point of contact for all digital credit marketing efforts and analytics for finance team Marketing Manager (Aug 2014 – Dec 2015)

• Developed and created marketing analytics tools to choose the most effective products, and promotions to advertise in print marketing material

• Created targeted marketing campaigns that drove sales increases of over 65% within multiple product categories

• Managed and owned catalog SKU assortment and selection files for Category Management purchasing team

• Managed SKU assortment and pagination process for over 70+ annual magazines, and priority marketing flyers

• Maintained and distributed all marketing communication initiatives to field, customers, and new prospective customers

• Managed and reported out to Senior Leadership Team on all vendor specific promotions and direct marketing sales initiatives Sr. Data Business Analyst (May 2013 – August 2014)

• Project lead on data management who managed the Building Materials category which accounted for over $400 million in company sales

• Responsibilities of the Sr. Analyst role included product file maintenance, cost matrix, organizational hierarchy, vendor file maintenance, and customer account maintenance.

• Developed work processes to identify opportunities to automate, minimize error, and maximize productivity within company Oracle database

• Inputted and analyzed data received from Vendors/Suppliers to ensure accurate and validated data is available for all associates and executives to use in decision making and annual sales goals.

• Identified key barriers and applied problem-solving skills to deal creatively with complex business situations

• Responsible for all items on-boarded on to whitecap.com in relation to building materials product category

• Single point of contact for Merchant/Category Managers in analytical data request and taxonomy in relation to building materials category

• Responsible for all building materials and accessories reporting, SKU collection, and data maintenance Jul 2008 – May 2013 The Home Depot - Store Support Center Atlanta, Georgia Homedepot.com – Digital Content/E-Commerce Business Analyst (Dept. 24- Paint) (Dec 2012 – May 2013)

• Website owner for paint & paint accessories on homedepot.com generating in over $15 million in annual revenue.

• Managed catalog of over 15k unique SKUs on-boarded to homedepot.com in relation to paint and or paint accessories

• Single point of contact for Online Merchant analytical data request in relation to paint/paint accessories

• Owner of Taxonomy and Visual Merchandising for paint related product listings on homedepot.com

• In charge of all projects/reporting, SKU collection, data maintenance, product cross merchandising, data standards, legal requirements, and online product presentation of homdedepot.com paint and accessory assortment Store Operations - Business Analyst (Aug 2010 – Dec 2012)

• Planned and implemented business processes for Home Depot back-end Store Operations Team, and Centralized Returns program

• Developed and implemented training for all U.S. and Puerto Rico Home Depot Stores for Centralized Returns program

• Process improved and tracked all Home Depot RTV (Return to Vendor) merchandise to each Centralized Returns Center.

• Partnered with Home Depot Merchants/Buyers and Suppliers to negotiate suitable RTV defective allowances for Home Depot store returns. EDUCATION Morehouse College Atlanta, Georgia

Bachelor of Arts, Business Administration-Management Major College Courses: Business Calculus, Principals of Management, Legal Environment of Business, Principals of Accounting, Managerial Accounting, Statistics, Professional Communication, Micro/Macro Economics, Corporate Finance, Business Policy Business Systems: People Soft, Oracle, OBIEE, Putty, SAP CRM, Microsoft Office Suite (Word, Excel, PowerPoint, Visio, Access), HomeDepot Link, Item Data Management, Omniture, Google Analytics, Google AdWords, Stibo Systems, Ariba, Microsoft Cloud, Eclipse, Big Commerce, SecondPhase, Amazon Vendor Central, Amazon Web Services, CommerceHub, Infor M3, Salsify, Jira, Confluence, Agile Development. Kentico, Magento, Marketo, Salesforce, Microsoft Azure, MailChimp, WordPress, Constant Contact, HubSpot, Calendly

COMMUNITY/LEADERSHIP

• Emerging Leaders of DeKalb County

• Habitat for Humanity Volunteer

• Water’s Edge HOA, Board Member

• Team Depot Ambassador

• Atlanta Soup Kitchen Volunteer

REFERENCES Available upon request

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