MARK J. RUSSELL
913-***-**** ~ ad4cai@r.postjobfree.com ~ linkedin.com/in/markjeffrussell/
CORE COMPETENCIES
Managed Marketing: Marketing budgets; multiple CRM platforms; management/ hiring
of FTEs in medical, sales and support roles
Versatile Visionary: Develop marketing/sales strategies; manage social media, search
engine optimization and online analytics; develop brand recognition
Creatively Capable: Create, produce, and manage podcasts; develop email marketing
campaigns; skilled in Word Press, Adobe Creative, MS Word, PowerPoint, Excel, Concur, 15Five,
Constant Contact and Lead Forensics
EXPERIENCE
Marketing Communications Manager - US and Canada, Vitalograph Inc. Healthcare Respiratory Diagnostic Products and Clinical Trial, Lenexa, KS (2018-2023)
•Developed and maintained a podcast with worldwide implications
•Tradeshow management, design, maintenance, shipping and set up for over 20 conferences and shows a year
•Created 4 webinars with CEU accreditation with 500 to 700 attendees a year
•Grew and maintained a data base of 10K to 20K leads from tradeshows and webinars
Director of Business Development and Marketing, Cottonwood Springs Behavioral Health Hospital,
Olathe, KS (2015-2017)
•Opened a 72-bed acute hospital and met monthly census goals
•Monthly CEU speaker bureau with 50 to 300 attendees
•Managed a sales team of 4 FTEs
•Created and placed television advertising
Director of Business Development and Marketing, Healthcare Revenue Group, Overland Park, KS (2012-2015)
•Social media management
•Branding of company capabilities to new markets
•Created and maintained product literature
Account Manager, AmerisourceBergen (Wholesale Pharmacies Distribution), Austin, TX (2011-2012)
•Managed over 300 hospital pharmacies accounts in multi-state geographic area
•Became a resource for hospital pharmacists for shortages and pricing of pharmaceutical drugs
•Opened new hospital pharmacies accounts
Director of Sales and Marketing, Urgent Care of Green County, Owasso, OK (2008-2011)
•Developed new occupational health business
•Opened new clinic in an industrial park
•Researched and maintained competitive market analysis
•Purchasing of radio and television time
EDUCATION
MS- Healthcare Administration, Oklahoma State University
BS- Graphic Design, Pittsburg State University
Lambda Chi Alpha, Eagle Scout, American Lung Association Regional Board Member