Aaron Endresen

206-***-**** ad49yb@r.postjobfree.com

Marketing Initiatives – People Management

Sales/Sales Management

Adept at communicating corporate strategies down the line to sales and marketing teams, motivating, infecting and generating the competitive edge that produces desired results and achieving goals.

Embraces change, taking on the challenges that come with the territory, balancing the necessity to get the job done while keeping a focused approach to the long-term goal.

Acknowledged by senior management as a highly tactical and efficient arm for accomplishing the task at hand, in the time frame required and, in a manner, consistent with established policies and standards

Core Competencies

Team Development Goal Attainment / Accountability Product Promotions / Major Events

Marketing Plans / Distribution Targeted Sales Planning Program Budgeting / Cost Control

Service Level Agreements / QA Sales Operations / Monitoring Sports Franchises & Properties / Sponsorship

Highlighted Career Contributions

Developed strategic-marketing initiatives for major product launches in key/target markets; led to top sales/distribution versus other regional markets nationwide.

Managed major marketing strategies around championship professional sports teams, resulting in record setting sales increases up to 13% for both 2013 and 2014.

Built and implemented marketing plans that led and drove sales increases by 10% placing over 1mm cases of beverage product.

Professional Experience

Home Health Account Executive (Sales & Marketing)

LHC Assured Home Health, Lynnwood, WA. 2021 – Current

Brookdale Home Health was sold in 2020 & again then sold to LHC in 2021.

Current work experience upon request

Building Sales, Market Manager, Home Health Account Executive

Brookdale Senior Living Seattle, WA. 2014– 2021

West Seattle 35th Building Marketing Manager: Built from 69% to Maintain above 85%. Touched 2 short of full capacity at one point.

Trained and mentored new reps in Brookdale sales training classes.

Returned to Brookdale after having Heart transplant to Queen Anne Building for a very short time. Then transferred to Brookdale Home Health. Queen Anne Brookdale was sold shortly after, and I wanted to Stay with Brookdale, so I went to Home Health. They treated me above and beyond while I was sick, my loyalty will always be Brookdale.

Owner / Manager (Sales / Marketing / Instruction)

Rijo Athletics Woodinville, WA 2014 - 2015

Managed day to day operations in a new location; built a business plan, implemented sales procedures, built weekly/monthly/yearly marketing plans, built/managed budget, and provided superior customer service. Impacting and helping ages 8yrs – 18yrs with instruction/advice in the baseball industry.

Built a ground up profitable business in 4 months staying under budget and maintaining exceptional customer service.

Generated $250,000.00 in business during the first 4 months of operation.

Built and trained a full staff that generated growth in the business. Provided exceptional customer service, leading to an award for one of best new businesses in Everett 2015.

Sold Business in Late 2015

Marketing Director

Anheuser-Busch Seattle, WA. 2011 - 2014

Marketing Director for AB; included event management, sales execution, activation of corporate programming, managing multiple divisions, and growth in global sales. Key account responsibilities, (Seahawks, Sounders, Mariners, Seafair, Bumbershoot, etc…) Managing sales and marketing budgets, stretching those budgets to their fullest potentials.

Maintained and negotiated agreements/contracts with major partners yearly; grew sales and distribution while sustaining company’s expectations and budget parameters.

Hired trained and developed employee staff who have since promoted and become highly productive and successful in their prospective roles with the company.

Planned and directed weekly sales meeting for sales/merchandising/operations staff; chosen to present marketing template, incorporating influential and motivational techniques to additional regional staffs on a weekly basis.

Increased sales in major events by 10%, 4 years in a row; events included Seafair, Bumpershoot, Seahawks, Sounders and Octoberfest.

Managing Million Dollar Plus Marketing Budget.

District Sales & Marketing Manager / Brands Manager /

Merchandising Manager

K&L Distributors Seattle, WA. 2005 - 2011

Managed major market sales teams, marketing execution, warehouse delivery procedures, administrative, and employee moral for beer and beverage distributor; annual volume of $150 million per year; supervised and developed staff of 75 employees.

Managed major product rollouts in major markets, leading to top sales/distribution across the country.

Planned and executed sales growth through companywide organizational planning. Top to bottom approach using merchandising, delivery, and sales to grow yearly numbers by 10%

Increased productivity by evaluating sales call process, implementing new merchandising standards, and streamlining delivery processes.

Developed marketing and pricing strategies that improved sales; one of six managers to develop monthly sales goals and incentives for sales and merchandising staff.

Voted District Manager of the year in 2008, for exceptional sales numbers and employee feedback.

Managed all major venues and sports teams (Seahawks, Sounders, Mariners, Century Link, Key Arena, Safeco…). A very high paced and demanding task.

As Brand Manager my teams built and marketed brands in major Seattle events (Seafair, Bumbershoot, Capitol Hill Block Party…), which later lead to contractual long-term deals to distribute our product year after year.

Space Management / Salesmen /

Merchandising Supervisor / Merchandiser

Columbia Distributing Seattle, WA. 1997 - 2005

Worked as a merchandiser while in college continued to excel in the merchandising field and given the opportunity to supervise and lead other merchandisers in the efforts to better sales for the company. After merchandising and sales I took on the role of table captain in space management for major chains in Washington State.

Implemented major marketing strategies in major grocery accounts.

Created schematics and grew space both cold and warm in a major chain account statewide.

Built confident and reliable relationships with superiors and customers.

Kroger Non-Alcohol dry & cold set captain, developing opportunities for new products and gaining shelf space for products such as 7-UP, A&W, Snapple, Talking Rain, Glaceau, Red Bull, Henrys Soda, etc…

Education

Diploma, High School Diploma, Bainbridge Island High School – Bainbridge Island, WA.

BA, Business & Liberal Studies, University of Washington - Seattle, WA.

-Major: Society Ethics & Human Relations

-Minor: Business & Technology

Training & Professional Development

- Sales & Marketing Training - Upper Management Development

- Business Budget Planning - Microsoft Office Training (Excel, Word, Publisher, Power Point…)

- Key Account Selling - Sensitivity Training

- Space Management - Employee Development Anheuser-Busch

- Forecasting & Inventory Mgmt. - MAC / Apple Workshop

- Trained/Certified Instructor / Coach - Cicerone Trained and Certified: CERTIFIED CICERONE

References

Jessica Teran, Brookdale HH. Executive Director 206-***-****

John Rivera, Brookdale HH. Regional Manager 425-***-****

Carla Volbrecht LHC Assured Home Health Clinical Director 425-***-****

Paula Hansen LHC Assured Home Health. Business Manager 425-***-****

Jim Brady, Seattle Cider Company. Director of Sales 425-***-****

Shauna Boser Snohomish County PUD, Customer Service Manager 425-***-****

Scott Mayer Anheuser Busch. Sales Director 206-***-****

Dan Levin, K&L Distributors. Owner. 206-***-****

Tony Pignataro, Pignataro Volkswagen. Owner, 425-***-****

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