Varalakshmi D

**, *** ***** **, ********** Layout, Sahyadri Layout,

Panduranga Nagar, Bengaluru,

Karnataka 560076

Contact: +91-814*******

Email: ad43d1@r.postjobfree.com

Portfolio: http://laxbavi.wixsite.com/my-portfolio LinkedIn: www.linkedin.com/in/lakshmi-rao-25a79918 OBJECTIVE

Seeking a challenging and rewarding opportunity which will allow me to use my talents in Designing and also to enhance my knowledge and make me strong to contribute towards the organization’s growth by high quality work.

PROFESSIONAL EXPERIENCE

Buzzworks Business Services Pvt. Ltd. & Innovations Group (UAE) Experience : Branding, Designing for lead generations, Infographics PPT, Email Campaigns, Website Images & Banners, Case Study Designs, Brochures, Bus & Van Designs, Social Media Carousels & few promotions for Internal and External, Video Creation & Editing. Video shoot for Employees Testimonials at Chennai, Bangalore & Hyderabad Location. Innovations Promotions for Riyadh Expo 2030 (Saudi Arabia) Duration

Role

Location

: From 4th Sep 2023 – till Date

: Assistant Manager - Graphic & Video Design

: Bangalore, Karnataka

• Training and coaching new employees

• Collaborate and communicate with key partners throughout the design process including Merchandising, Marketing, and Product Development

• Keeping track of and controlling every step of the design development issues and approvals for assigned brands from concept adoption to the approved product which is ready to order production

• Create line sheet for design and merchandising in collaboration with the Designers

• Ensuring that the vendor and Quality Control have approved standards on hand prior to production

• Complete all Visual Matrices for design review and production development process

• Global reach on product and graphic design

• Graphics for various online social media platforms including app interface designs

• Designing of pamphlets and catalogues for various teams within the business

• Creative flair, attention to detail and good eye for design

• Collaborate on projects with colleagues, delegate tasks, and check projects for quality and consistency.

• Assist in the development and training of the design and construction team.

• Support team to disrupt, improve and evolve ways of working when necessary.

• Responsible for final construction project move in and go live.

• Operationalize and implement a standard system for design delivery.

• Work seamlessly across organizational structures, partnering with marketing, product and business leadership to develop holistic brand systems.

• Manage the development and review the quality and accuracy of large-scale project designs.

• Ability to establish department goals and objectives that support the strategic plan.

• Capture all states, cases, and functional logic in partnership with product and engineering team to ensure seamless execution.

• Partner with product leaders, build and maintain, relationships to develop a clear understanding of overall business and technology strategy wherein design is a key part of what is delivered.

• Serve as the primary point of contact for design.

• Collaborate with a diverse group of stakeholders, including content developers, IT, senior management, internal business partners, and vendors.

• Collaborate with product and marketing to educate on and maintain a cohesive brand.

• Solve business challenges with the goal of improving experience for prospects, customers and staff.

• Maintain established corporate brand standards and consistency of message across all published materials and media.

TeamLease Service Ltd.

Experience : Branding, Designing for lead generations, Infographics PPT, Supporting the marketing team

Duration : From 05st May 2021 – till 1st Sep 2023

Role : Sr. Executive

Location : Bangalore, Karnataka

*Key Projects*: Supported lead generation activity through design support for social media and email campaigns, website images, videos, gifs, case study designs, newsletter designs, webinar promotions. This helped increase followers on social media platforms and increased inbound inquiries (FY23 MQL target = 1800 / Achieved = 3561) (FY23 Social Media Follower Target = 87K

/ Achieved = 118K)

*Critical Projects*: Designed full reports both static and interactive (India’s 5G Rollout, No Women Left Behind Report, Skills Strategies for a Strong, Sustainable and Balanced World of Work), TeamLease Brand Guideline, Brochure for TeamLease products [Digital Workforce Solutions (DWS) & TeamLease Sahaj]

*Adhoc Projects*: Client testimonial video shoots, standee for job fairs, PPT decks for sales pitch and proposals, EDMs for learning courses, hiring creative for job seekers, certificate design, ID cards, & banners

*Internal Communication Projects*: All Hands Deck for TownHall, Company Fab Award creative

(backdrop, email teasers, gifs), creative support for company desktop/laptop wallpaper, lock screen, and interior walls for all locations.

*Print Designs*: Event backdrops, standees, file covers, feedback forms, reports, brochures, agendas, mementos, name tags, etc.

Deloitte (Contract)

Experience : UI, Designing for E-Learning, Infographics PPT, Supporting to Development Team

Duration : From 21st Jan 2020 – till 30th Sep 2020 Role : Sr. Graphic Designer

Location : Bangalore, Karnataka

Contractor : SourceOne

Betsol

Experience : UI, Designing for Blogs, Digital Marketing (Social Graphics) PPT, Supporting to Development Team (U.S)

Duration : From 17th Dec 2018 – 27th Oct 2019

Role : Sr. Graphic Designer

Location : Bangalore, Karnataka

Clients : Zmanda (U.S), Leto, ZMC (U.S)

BauenAd Interactive Private Limited (IT)

Experience : UI, Logo Design, Designing Advertisement. Supporting for Development Team

Duration : From 2nd Apr 2018 – 30th Nov 2018

Role : Consultant BD and Graphics (Freelancer)

Location : Bangalore, Karnataka

Cients : Vodafone, Little Lingo, DoctorIn, NHRD_Techheart

BauenAd Interactive Private Limited (IT)

Experience : UI, Designing Advertisement & Print Media Works & Supporting for Web Team & Digital Marketing Team

Duration : From 1st Nov 2016 to 14th July 2017

Function : Sr. Graphic Designer

Location : Bangalore, Karnataka

Clients : Icode, Rxpress, Rosewoodacademy, Nitte School of Fashion College, Gymx, NHRD

Nass Systems Inc. (IT)

Experience : UI, Designing Advertisement & Print Media Works & Supporting for Web Team

Duration : From 13th Oct 2015 to 31st May 2016

Function : Sr. Graphic Designer

Location : Bangalore, Karnataka

Clients : Factsvoice, Nassfreelance

Xplotica IT Solutions Pvt. Ltd.

Experience :UI, Designing Advertisement & Print Media Works & Supporting for Web Teams

Duration : From 14th June 2014 to 15th Apr 2015

Function : Sr. Graphic Designer

Location : Bangalore, Karnataka

Clients : Gillwoods, Yashnms, Alwalid, Pay4off, Authentucthread, RJ Properties, Zero Lap, Genius Kids, Xceedo etc.

AxisCreative Brand Solution Pvt. Ltd. (Ad Agency)

Experience :UI, Designing Advertisement & Print Media Works & Supporting for Web Team

Duration : From 23rd July 2013 to 6th April 2014

Function : Graphic Designer

Location : Bangalore, Karnataka

Clients : Astrazenca, Abbot, Pfizer

Matrix Innovations (Ad Agency)s

Experience : Logo Designing, Advertisement & Print Media Works Duration : From 19th June 2012 to June 30th 2013

Function : Graphic Designer

Location : Bangalore, Karnataka

Clients : Jumpa Constructions, Planet Kids, ABD Infra India (P) Ltd, Kevin Homes, AVS Villas, Batchpan

Image Infotainment Ltd. (ICAT College)

Experience : Teaching Print Media Works & Project Support Duration : From Jan 3rd 2011 to May 31st 2012

Function : De-Pro Faculty cum Graphic Designer

Location : Chennai

AWARDS

Peers & Cheers Award at TeamLease.

Won 1st Prize for the completion of 20th Year of TeamLease Logo Completion.

Through the Careers Junction Company conducted “Train the Trainer programmer of Tally Software” & won the Best Trainer Award from Shashan Jain Women’s College, T.Nagar 3 months for BBA 2nd Year Students.

Best Graphic Designer supported for NHRD Bangalore Chapter on Dec 2016. EDUCATIONAL CREDENTIALS

Dip. In Master 2D Designing (Graphics) from Apollo Computer Education Ltd (College), Chennai in the year 2007

12th (Commerce & Accounts) from Kesari Higher Sec. School, Mylapore, Chennai in the year 1994

SSLC from Kesari Higher Sec. School, T.Nagar, Chennai in the year 1993 TECHNICAL EXPOSERS

Photoshop

Illustrator

InDesign

After Effects (Basic)

Adobe Premier (Basic)

Word Press

Mautic - Email Design & Campaigns

Zoho - Email Design & Campaigns

Corel Draw

MS Office, Excel, Power Point

SUMMARY OF SKILLS

● 12+ years of professional experience in Graphic Designing using Adobe Photoshop, Illustrator, In Design, Corel Draw, After Effects.

● Able to work effectively in a team environment as well as independently

● Good working Experience Logo Design, Infographics, UI Design, Color Theory, Typography, Social Promotions Designs, Banners, Brochures etc.

● Visually creative professional with advanced skills in Storyline.

● Creating clipping path using Photoshop.

● Color correction and color depth using Photoshop.

● Converting raster image to vector image using Adobe Illustrator .

● Creating Brochures, Flex, Banners & Poster using Photoshop and Illustrator.

● Graphically design and enhancing the impact of marketing and communications initiatives and deliverables with custom layouts and graphics.

● Create, edit, and marketing improvements for visually compelling PowerPoint presentations.

● Design and produce graphics and infographics for use in websites, intranets, newsletters, brochures, reports, presentations, emails, and marketing materials

● Conducting image searches for visual identity sets.

● Formatting/design of documents (word documents, newsletters, reports, HTML emails, etc.) that are brand compliant.

● Re-formatting existing documents so that they are brand compliant.

● Creating brand-compliant templates, as needed, for team use.

● Comfort with working with clients based in multiple countries.

● Comfort with working with senior level people, requiring appropriate communication skills.

● Ability to design independently as well as part of a team; multi-task various projects from start to end according to the deadlines are met. STRENGTHS

● Self-motivated person.

● Quick Learner and easily adaptable to the environment.

● Hard work and determination to achieve goals.

● Commitment towards my duties.

LANGUAGES KNOWN

English Tamil Telugu Hindi Kannada

COMPANIES PROJECTS

Note: More than 30 projects delivered, below are some samples. Project #1 https://www.zmanda.com/

Environment Adobe Photoshop, Illustrated & Indesign Description For this Website Infographics & UI designed for U.S client. This website is mainly focusing on Server Backup saving.

Team Size 5

Roles&

Responsibilities

Designed and developed overall website.

Project #2 http://www.rosewoodacademy.net/

Environment Adobe Photoshop & Illustrator

Description For this School Infographics designed for Texas client. This website is mainly focusing on academic studies, complemented with art, music and physical education that prepares each child for kindergarten and the world beyond. Team Size 2

Roles&

Responsibilities

Two members worked for this project and I supported of designing Web Banners & Infographics, FB Campaign Promotion Designs. Project #3 http://www.nitteftid.com/

Environment Adobe Photoshop

Description This website is developed for Nitte Fashion College Bangalore. Team Size 2

Roles&

Responsibilities

Two members worked for this project and I supported of designing Web Banners, Icons & Social Page Promotion Designs.

Project #4 http://www.rjproperties.in/

Environment Adobe Photoshop & Illustrator

Description This website is developed for RJ Properties Bangalore. Team Size 3

Roles&

Responsibilities

Three members worked for this project and I supported of designing Logo & Web Banners.

Below are the some of other websites that I have supported on Graphics individually. https://buzzworks.com/

https://group.teamlease.com/group

-companies/

http://www.betsol.com/

www.zmanda.com/

http://www.bauenad.com/

http://serenitywellness.in/

http://www.dnsnow.in/

http://www.infoniq.com

http://www.nassfreelance.com

http://www.gillwoodscafe.com

http://www.yashnms.com

https://www.authenticthread.com/

http://www.avsvillas.com/

http://www.firstspace.in/

DECLARATION: I hereby declare that the above-mentioned information is correct up to my knowledge and I bear the responsibility for the correctness of the above-mentioned particulars.

Place: Bangalore

Date: 05-03-2023 (VARALAKSHMI.D

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