Marco Orozco
Digital Marketer/ Copywriter
Laredo, TX 78040
ad3soj@r.postjobfree.com
I've been working out for approximately five years, during which time I've trained various family members, brothers, cousins, and friends, to achieve better fitness. I possess a solid understanding of nutrition like the difference between a simple carbohydrate and a complex carbohydrate and same for good fats and bad fats, and macros, like how to calculate the right protein, fat, and carb intake, for a certain body weight or for people with eating disorders or with diabetes, and for weight loss and muscle building. My expertise extends to tailoring workouts to individual needs, addressing muscle imbalances, and creating personalized programs that align with specific goals and schedules… I’ve also got experience in Copywriting.
I am a results-driven Copywriter with an unwavering passion for crafting persuasive and engaging content. My skill set encompasses a wide range of capabilities, including outstanding communication skills, meticulous attention to detail, and the ability to solve problems and troubleshoot effectively. With a deep understanding of human psychology and proficiency in learning and adapting, I excel in creative copywriting, writing captivating headlines and taglines, and composing compelling content for advertisements, sales pages, digital marketing, and landing pages. My unique approach to copywriting is rooted in a mindset that is finely tuned to create curiosity and prompt immediate action. I have a keen ability to make readers feel a personal connection to the content, fostering trust and leading them towards their desired outcomes. By tailoring my copy to the right target age group, I ensure that it aligns with their current state, building a foundation of trust that empowers them to make confident decisions.
I am well-versed in the art of persuasion, expertly guiding readers through the Persuasion Cycle. This begins with capturing their attention, skillfully amplifying their desires, and culminating in the development of trust and rapport. I excel at sparking curiosity, challenging perspectives, and evoking emotions, ultimately employing one of the most effective closing techniques—painting a vivid picture of their pain and its relief, followed by a compelling question: "Are you serious about this?" My strong organizational skills, empathetic approach, and ability to remain calm in high-pressure situations make me a reliable and efficient contributor. In addition, my exceptional computer literacy ensures that I stay up to date with the latest tools and technologies in the field. I am ready to leverage my expertise and creative prowess to create content that not only engages but also drives action, making me a valuable asset to any team or project. Plus I ask these questions before Copywriting about something, Analyzing the top market player.
1. Perform full research on their target market and avatar. 2. What are the reasons their customers decide to buy? 3. How are they getting attention?
4. How are they monetizing their attention?
5. What is this brand doing better than anyone else? 6. What mistakes if any are they making?
7. What can other brands in the market do to win?
I possess excellent communication skills, a strong work ethic, attention to detail, persuasive selling abilities, adept problem-solving and troubleshooting skills, quick learning proficiency, robust organizational capabilities, empathy, composure in emergencies, and high computer literacy. Authorized to work in the US for any employer
Work Experience
Copywriter
Qualia Mind
Education
Basics in General Studies
Laredo Community College - Laredo, TX
December 2023 to Present
High school diploma
Premier High School - Laredo, TX
September 2020 to May 2023
Skills
• Persuasive language (2 years)
• Web content writing (2 years)
• Copywriting (2 years)
• Landing pages (2 years)
• Writing Skills (3 years)
• Long form copies (2 years)
• Copy editing (2 years)
• Headline writing (2 years)
• PAS Framework (2 years)
• DIC Framework (2 years)
• Social media writing (2 years)
• HSO Framework (2 years)
• Creating curiosity (2 years)
• Leadership (3 years)
• Personal training (4 years)
• Remote work (3 years)
• Newsletters (2 years)
• Weight loss (2 years)
• Nutrition (3 years)
• Creating urgency (2 years)
• Email Copywriting (2 years)
• Spelling (4 years)
• Communication skills (2 years)
• Short form copies (2 years)
• Organizational skills (2 years)
• Proofreading (3 years)
• Remote work (4 years)
• Persuasive writing (2 years)
• Exercise planning (4 years)
• Google Docs (4 years)
• Digital Marketing
• Marketing
• Email Marketing (2 years)
Links
https://docs.google.com/document/d/1-Fbf6EZIv0xUfv7kADdL61Q-_-J0Kb-m_C6IAVgF4fU/edit https://docs.google.com/presentation/d/1t5kQLioltOXpOGiVKXSTWOWVkcms_bbj/edit#slide=id.p1 https://docs.google.com/presentation/d/1z9vNFvdIb9NX0z_TL-HHgndZ4eN_ROmaQ0iAx59wpDk/ edit#slide=id.g293eeaf6443_0_0
https://www.linkedin.com/in/marco-orozco-32b711285 Assessments
Marketing — Completed
August 2023
Understanding a target audience and how to best communicate with them Full results: Completed
Social media — Proficient
September 2023
Knowledge of social media techniques and analytics interpretation Full results: Proficient
Written communication — Proficient
May 2023
Best practices for writing, including grammar, style, clarity, and brevity Full results: Proficient
Social media — Proficient
August 2023
Knowledge of popular social media platforms, features, and functions Full results: Proficient
Personal trainer fit — Proficient
April 2023
Measures the traits that are important for successful personal trainers Full results: Proficient
Attention to detail — Proficient
June 2023
Identifying differences in materials, following instructions, and detecting details among distracting information
Full results: Proficient
Sales skills — Completed
August 2023
Influencing and negotiating with customers
Full results: Completed
Proofreading — Completed
June 2023
Finding and correcting errors in written texts
Full results: Completed
Administrative assistant/receptionist — Completed
September 2023
Using basic scheduling and organizational skills in an office setting Full results: Completed
Indeed Assessments provides skills tests that are not indicative of a license or certification, or continued development in any professional field.