Work History

Marketing And Public

Relations

Marianne

G. Rogers

Contact

Address

Rolla, Missouri 65401

Phone

314-***-****

E-mail

ad1axk@r.postjobfree.com

Skills

Marketing and advertising

Brand development

Public and Media Relations

Market Analysis

Strategic planning

Client communication

Campaign management

Multitasking Abilities

Written Communication

PROFESSIONAL GOALS: A highly-recognized contract food service and hospitality management professional with years of excellent leadership and interpersonal skills, using a customer-centric approach. Looking for a challenging position to help grow a company's reputation as a leader in customer care. Broad management experience in event planning, training/development, marketing, retail management with additional experience in human resources. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. Innovative Marketing leader with 20+ years of experience delivering exceptional marketing campaigns, content and collateral based on established and innovative strategies. Results-oriented and collaborative professional bringing expertise in brand management and social media engagement. Detail-oriented, attentive and decisive leader. Driven leader with strong problem- solving and customer service skills. Dedicated to providing highest level of service to customers and creating pleasant work environment for staff. Knowledgeable in food safety and sanitation protocols. Director of Residential Dining Services

Compass North America At Missouri S&T, Rolla, MO

Oversaw operations and provided corrective

feedback to achieve daily and long-term goals.

Monitored office workflow and administrative

processes to keep operations running smoothly.

Tracked trends and suggested enhancements to

both challenge and refine company's product

offerings.

Reported issues to higher management with great

detail.

Managed daily operations while overseeing multiple locations to foster increased productivity.

Developed and maintained relationships with

customers and suppliers through account

development.

Onboarded new employees with training and new

hire documentation.

Maintained professional, organized, and safe

environment for employees and patrons.

Resolved staff member conflicts, actively listening to 2023-01 -

Current

concerns and finding appropriate middle ground.

Managed and motivated employees to be

productive and engaged in work.

Communicated clearly with employees, suppliers

and stakeholders to keep everyone on same page

and working toward established business goals.

Established performance goals for employees and

provided feedback on methods for reaching those

milestones.

Marketing Director

Comapss North America At Washington University, St Louis, MO

Boosted brand awareness and generated leads

while managing internal and external marketing

campaigns and programs.

Devised marketing plans using digital strategies, print advertising, and word of mouth tactics.

Coordinated with creative team to generate

dynamic marketing content and communication

tools for promotional campaigns.

Created innovative strategies to drive customer

engagement.

Built strong relationships with industry professionals and influencers.

Initiated sessions with sales team leaders to

brainstorm new ideas and promotional strategies.

Continually maintained and improved company's

reputation and positive image in markets served.

Executed comprehensive marketing plans that

consistently achieved targets for increased revenue. Created and managed social media campaigns to

increase brand engagement.

Led team of marketing professionals, offering

mentoring and coaching to build knowledge and

skills.

2022-04 -

2023-01

Marketing Manager

Sodexo North America At Saint Louis University, St Louis, MO

Responsible for planning, developing, executing and overseeing marketing and promotion initiatives for 2017-01 -

2020-05

Aramark and Sodexo Brand; including Franchise

partnerships with long term strategy in addition to providing oversight and direction to short-term

campaigns

Achieve account growth performance and profit

margins totaling $25M+ in annual sales volume for

two (2) accounts

Responsible for delivering contractual results and growth for client

Develop and execute monthly promotional

marketing campaigns and communication

strategies; including direct mailers / web initiatives, in-store POS, promotional literature, innovative

displays, packaging and merchandising to generate

increase revenue and develop greater affinity for

23+ retail dining brands

Manage social media accounts for brands and

maintained over 50% growth year-over- year

Measure marketing program success through

electronic database, analyze opportunities to

improve performance, and implement actions to

achieve goals

Provide structured feedback on all programs,

including multi-constituent feedback as needed

Monitor consumer retail purchase data, dining

membership, client needs and proprietary Aramark

and Sodexo consumer research, and overall industry and channel marketing trends, and trans- late

findings into actions that drive revenue and market share

Boosted brand awareness and generated leads

while managing internal and external marketing

campaigns and programs.

Created company brand messaging, collateral

materials, customer events, promotional strategies, and product commercialization.

Provide profitable pricing recommendations on new

and core products through extensive pricing

competitive analysis with current market.

Area Marketing Specialist

SodexoMAGIC At Express Scripts International, St. Louis, 2016-01 -

2017-01

MO

Assisted with planning, coordinating rollouts and

training of national marketing programs to support unit operations and new sales

Developed and implemented administrative

assistants' recognition program

Handled key hiring, including catering chef; served as catering manager

Developed and implemented successful “Talk To Us”

survey campaign to gather important associate

input

Completely overhauled and revamped ( 5 ) Micro

Markets

Followed all company policies and procedures to

deliver quality work.

Interpreted clients' needs and introduced services to fit specific requirements.

Director of Sales and Marketing

THE HOLIDAY INN EXPRESS, Saint Louis, MO

Provided exceptional customer service to all hotel guests, and performed quality assurance

requirements

Developed and managed sales budget and

quarterly sales plans; prepared annual revenue

budget and annual marketing plan

Increased revenue and occupancy; 2,000 square

feet of meeting space;127

Cultivated and maintained strategic alliances with key partners and vendors.

Suggested innovative ideas to increase sales and

improve customer experience.

2015-01 -

2016-01

Director of Sales and Marketing

THE HOLIDAY INN, Fairview Heights, IL

Responsible for all sales and marketing of group

rooms as well as meeting space; 500 square feet of meeting space; 88 guest rooms

Managed sales promotions and marketing strategies

on major social media sites.

Cultivated and maintained strategic alliances with key partners and vendors.

2014-03 -

2015-01

Oversaw food and beverage department, as well as

front office

Acted as general manager supporting hotel

financials and staffing; was key contact for IHG

quality assessment

Director of Catering

THE REGENCY CONFERENCE CENTER, Fallon, IL

Handled both monthly forecasting and annual

budgeting processes

Responsible for interviewing, hiring, scheduling,

training, coaching and counseling of all hotel

employees

Resolved employee issues; recommended and

conducted performance and salary reviews;

handled discipline and termination when necessary

Evaluated each catering business opportunity to

maximize revenue and profitability while surpassing customer expectations

Exceeded budgeted sales and profits (by 15%) in all catering areas

Developed and implemented effective marketing

plans for generating catering revenues

Discussed client's event needs to develop

recommendations for room options and possible

menus.

2013-01 -

2014-01

Director of Catering

Compass North America At Saint Louis University, St. Louis, MO

National food service company (Chartwell's),

located at Saint Louis University. Responsible for inventory, food orders (in chef's absence), labor and food cost, forecasting and budgeting

Supervised catering staff to reinforce adherence to organizational policies and safety regulations.

Discussed client's event needs to develop

recommendations for room options and possible

menus.

Created menus for university president and other

officials

Responsible for training and development for food

2009-01 -

2012-01

Education

service, kitchen, banquet and catering team

Bachelor of Arts: public relations

SAINT LOUIS UNIVERSITY - St. Louis, MO

AAS: culinary arts

THE COOKING AND HOSPITALITY INSTITUTE OF CHICAGO

- Chicago, IL

Contact this candidate