GEORGETTE SILVER

*** ****** ***. #**

San Jose, CA 95136

Cell: 408-***-****

acvt10@r.postjobfree.com

OBJECTIVE

Provide strong industry knowledge utilizing my business development, marketing, management skills, clinical background and keen business acumen.

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SUMMARY OF QUALIFICATIONS

Motivated professional with over fifteen years experience in support of physicians and health care providers as well as self employment venture providing services in marketing consulting, sales development, business process analysis and implementation and increased revenue generation through effective planning and strategizing. Possess thorough industry knowledge and terminology as well as understanding of business functions.

Communicates and interacts well with others at all levels ranging from the general public, customers to administrative staff throughout executive managers / physicians. Skills also include detail, organization, customer service, leadership and negotiation. Interacts with media and represents businesses at community events and health fairs. Increases PR.

Learns and adapts quickly; provides team support; uses excellent independent judgment; also handles multiple projects simultaneously while ensuring time management.

PROFESSIONAL EMPLOYMENT HISTORY

January 2016 - July 2016: Director of Business Development San Jose Behavioral Health

Responsibilities: Develop both short term and long term strategies. Seek out potential payor entities such as insurance carriers, employee assistance programs and third party administrators. Market to physicians, psychologists, mental health clinicians, emergency departments, social workers, and case managers. Maintain a budget and manage staff.

Negotiated a managed medicare contract, built strong relationships garnering patients from Stanford University Hospital, San Mateo County Medical Center and other local hospitals.

March 2014 – January 2016: CareMore, Business Development Specialist.

Responsibilities: Building community relationships for sales representatives to access partnerships for sales. Lead generation through events and sales camps. Event planning, health and resource fairs, cabarets, walk a thons, senior movie events, and ethnic heritage days. Other duties include, political community involvement, lead production and site observation with sales reps. Have consistently made lead generation goals using corporate metrics.

March 2012 – March 2014

Consultant for these Agencies:

LWF HomeCare Specialists:

Client Relations Director: Marketing home care services to Assisted Living Facilities, Skilled Nursing Facilities, case managers, social workers, ancillary health professionals and community. Diagnoses selling to physicians and C suite hospital administration. Responsible for client assessments and plan of care.

Closed a sale second day on the job. Working with financial institutions to assist their clients with home care and financing. Working with “Big Box” stores to assist patrons with home care. Developing unique programs to increase census.

Marketing Consultant: American CareQuest, Home Health and Hospice:

Responsible for marketing to Assisted Living Facilities, Skilled Nursing Facilities, discharge planners, social workers, physicians, aco’s, and families. Consult with families regarding hospice services and home health care services. Explain protocol and expectations. Expedite contracts with managed care and aco’s. Diagnoses selling to C-Suite health care executives.

BrightStar

Community Liaison Manager

Responsible for marketing to Assisted Livings, physicians, discharge planners, social workers, attorneys, skilled nursing facilities.

Work with hospice services.

Perform home assessments.

Responsible for community public relations.

Our Lady of Fatima Villa, Saratoga, CA 2011- 2012

Administrator/Admissions/Marketing Manager

Manage Assisted Living Staff. Coordinate move ins and outs.

Conduct care conferences with families.

Arrange for physician visits and reports.

Insure safety and cleanliness of building.

Conduct dining rounds to insure high quality of food and service.

Responsible for Skilled Nursing Admissions. Collect both clinical and financial information. Work with hospital discharge planners, social workers and hospice agencies. Counsel families regarding both physical rehabilitation and long term custodial residence. Market skilled nursing to discharge planners, social workers, physicians and families. Sell and market Assisted Living to the senior community. Plan special events, senior fairs, speaking engagements and branding in community.

Innovated “Distinguished Speaker Series” which airs on KSAR, local access TV.

Medmar Associates, San Jose, CA 1992 – 1994 & 1996 – 2007 -2011

Self-employed Business Professional

Established a sole proprietorship as a medical marketing consultant for physicians and ancillary health care providers, such as skilled nursing facilities, rehabilitation centers, physical therapists, and multi-specialty medical groups. Establish client accounts in effort to develop marketing plans and general business plans for success; provide consulting and expertise on business processes and systems. Created collateral materials and coordinated grand openings and special events. Consulted from six months to one year on each account.

Key accounts included:

Diet Center – Assisted business owner to open and staff operations for weight loss and weight management business. Hired and trained staff in daily protocol, including computer operations, such as QuickBooks. Coordinated grand opening.

Provided information on services and sales techniques. Cold called and marketed physicians; designed advertising and marketing plan; developed online social networks, viral marketing and satisfaction surveys. Also interfaced with media.

Pacific Gardens Assisted Living / Memory Support – Worked with director of operations to establish marketing plans and increase sales and business development opportunities. Cold called on hospitals and skilled nursing facility discharge planners and social workers, physicians, and neuro-psychologists to procure referrals.

HydroHealth Devices – Responsible for sales in the South Bay territory for company that manufacturers colonic cleansing equipment to gastroenterologists and spa business. Developed accounts through cold calling, marketing and networking and increased business revenue by 30%. Continued:

Georgette Silver Page Two

Arcadia Health Care, San Francisco, CA Oct 2006 – Dec. 2008

Community Liaison

Sold and marketed home health care programs to hospital discharge planners, social workers, physicians, and skilled nursing facilities.

Attended senior round table meetings; also responsible for coordinating community events such as senior health fairs as well as other events. Represented company at events.

Developed partnering programs with local hospice organizations.

Attended seminars and meetings for both private and public judiciary groups.

Cold called on private bankers who held trusts for seniors.

Increased business by 65%..

EDUCATION

Syracuse University: BA Public Relations, Journalism, Occupational Therapy.

PROFESSIONAL REFERENCES AVAILABLE.

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